Bettie M. Meinel
Executive Vice President
Laffey Fine Homes
President,
Long Island Board of Realtors 2014
CLIENT PORTAL
Search, CMA Saved, Email
NEW EXCITING STRATUS FEATURE
RPR
 Realtors Property Resource
 National Association of Realtors Property Resource
Program for Realtor
 Will Be a LIBOR Realtor Benefit in Early January
 Access from LI Realtor page
ARE YOU READY FOR
THE LEADINGRE CONFERENCE?
Wells Fargo Home Mortgage
Let's Get Rocking
Shawn Cassidy
Area Manager
IMF’s Top Mortgage Lenders – Q1 2013
($Billion, Includes All Channels)
Wells
Fargo
Chase Quicken B of A
U.S.
Bank
Citi PHH Flagstar SunTrust BB&T
Penny
Mac
Ally
Fifth
Third
Providen
t
Franklin
Am
1Q 109.85 55.67 25.50 25.04 22.46 19.32 15.00 12.42 8.84 8.67 8.57 8.30 7.40 6.88 5.85
22.0
11.1
5.1
5.0
4.5
3.9
3.0
2.5
1.8 1.7 1.7 1.7 1.5
1.4 1.2
0
20
40
60
80
100
120
Source: Inside Mortgage Finance 4/26/13
$B,IncludesAllChannels
Market Share %
Why Partner with Wells Fargo?
IF………………
Then…..
Solid REALTOR® value proposition
No other lender delivers more value to its referral sources
• Our exclusive StagecoachPriority® value package for REALTORS®
 Single Source® program – products for every homebuyer
 PriorityBuyer® mortgage preapproval – can deliver reliable, credit-checked preapprovals
in writing
 Buyer ConnectionsSM – capability helps us introduce buyers and sellers not yet working
with an agent to REALTORS across the nation
• Power Meeting materials – ready-made client presentations
• Wells Fargo Home Mortgage’s CENTER STAGESM events – free educational seminars for real
estate agents – some with Continuing Education Credits
• Relationship with renowned real estate trainer Brian Buffini
 Webcasts and CineMeeting theater events
• In-language needs – refer customers to HMCs with applicable in-language expertise
• Marketing agreements
• And More!
Wouldn’t be awesome if your
mortgage partner helped develop a
plan to grow your business?
Partner with you and insure that you
stay on track!
Wouldn’t it be awesome if your
mortgage partner helped…
1) Increase quality of inventory
2) Expanded the buyer pool
3) Move stale inventory
HGTV at work 
Wouldn’t it be awesome if your
mortgage partner focused on
clearing loans to close in less than
25 days?
Let you focus on the next deal!
Wouldn’t it be awesome if your
mortgage partner could open doors
for you?
If your mortgage partner could help
you become the realtor of choice for
THOUSANDS of loyal people?
Union Plus® Mortgage
State AFL-CIO
Central Labor Councils
Local Unions
58 International Subscribing
Labor Unions
Building Trades
Affiliated Unions
Would that partner be….Totally
Awesome?
18
How do we get started?
What do we ask of you??
@
“At bats” give us the chance to help
YOU grow and show you what we can
do!
21
Laffey Corporate Services
Inter-Company Preferred Buyer Program
Successes of the A-Team
PATRICIA OTTATI
OFFICE: 516-626-1500 x 257
EMAIL: PatriciaOttati@Laffey.com
Inter-Company Preferred Buyer Program
Date of Introduction: October 25, 2013
Benefits to you as the referring agent:
Lower Referral fees
Quick and Easy placement with LCS
Follow-up on a weekly basis
Increase your monthly/yearly income
Benefits to the Receiving Agent
Work at your normal split
Build relationships
LCS Support throughout transaction
Increase your monthly/yearly income
Successes of the A-Team
 Up 153% over last year in Gross Closed Commissions!
 Up 225% over last year in Contracts Written!
 43% of Listings that our agents take are then doubled by the
listing agent!
 Opportunity to build your name with the leading brokers in
NY and the Metro area, in addition to national and international brokers.
 Increase your income and business by working referrals and making it
part of your business pan.
2013 AWARDS!
SUSAN CHERNEY JOYCE STYNE
TOP TEAM
Sales Volume:
1Q: $8,414,00
2Q: $6,517,500
3Q: $13,123,500
KAY KWAK
1st & 2nd Quarters
Sales Volume: 1Q: $1,605,000
2Q: $2,265,000
KERRI POTESTIO
3rd Quarter
Sales Volume: $3,468,000
BELLEROSE
BARRY PALEY
BROOKVILLE
1st, 2nd & 3rd Quarters
Sales Volume: 1Q: $7,249,436
2Q: $10,159,000
3Q: $15,025,000
CORPORATE SERVICES
JOSEPHINE MAROTTA
1st & 2nd Quarter
Sales Volume: 1Q: $944,000
2Q: $1,400,000
JILL LITTLE
3rd Quarter
Sales Volume: $2,740,000
SUZY FUERSICH
1st Quarter
Sales Volume: $5,562,000
IRENE SARRAF
2nd Quarter
Sales Volume: $7,967,000
GREAT NECK
RUDI FRIEDMAN
3rd Quarter
Sales Volume: $83,696,000
PATRICK VALENTE
1st Quarter
Sales Volume: $1,780,000
MICHELLE N. COHEN
2nd & 3rd Quarter
Sales Volume: 2Q:$6,605,500
3Q: $11,587,000
GREENVALE 1
JOAN BATTAGLIA
1st Quarter
Sales Volume: $1,345,500
JANET BEROOKHIM
2nd & 3rd Quarter
Sales Volume: 2Q: $18,300,000
3Q: $1,975,000
GREENVALE 2
KATHY DODD
1st & 3rd Quarter
Sales Volume: 1Q: $850,000
3Q: $2,025,000
MICHAEL AZZATO
2nd Quarter
Sales Volume: $543,000
HUNTINGTON
INTERNATIONAL
DEE DEE BRIX
1st & 2nd Quarter
Sales Volume: 1Q:$ 6,075,000
2Q: $1,622,500
SONNY DECLARA
3rd Quarter
Sales Volume: $6,475,000
YOOMESH SHARMA
1st Quarter
Sales Volume:
$1,060,000
FIRDOS KUMANDAN
2nd Quarter
Sales Volume:
$1,336,000
JACKSON HEIGHTS
JOE BUSUTTIL
3rd Quarter
Sales Volume:
$1,880,000
HAIDEH
RASHIDI-FAZEL
1st Quarter
Sales Volume:
$1,913,000
SANDEEP SHRIVASTAV
2nd Quarter
Sales Volume:
$1,795,000
LITTLE NECK
JOSEPHINE MAROTTA
3rd Quarter
Sales Volume:
$3,925,000
MARY ROHAN
MANHASSET
1st, 2nd & 3rd Quarter
Sales Volume:1Q: $3,379,000
2Q: $306,100
3Q: $3,255,000
NEW HYDE PARK
UNSOO LEE
1st Quarter
Sales Volume: $6,280,000
SHAHID SATTI
2nd & 3rd Quarter
Sales Volume: 2Q: $3,490,000
3Q: $3,302,000
INES DE LA ROCHA
JERRY GLICK
1st Quarter
Sales Volume: $2,080,000
KATY ANASTASIO
2nd & 3rd Quarter
Sales Volume: 2Q: $2,336,500
3Q: $8,472,000
NORTHPORT
CAROLINE KOSLOFF
1st Quarter
Sales Volume: $655,000
EDITH E. KATZ
2nd & 3rd Quarter
Sales Volume: 2Q: $6,827,000
3Q: $1,795,000
PORT WASHINGTON
OLIVIA YU-CHAN
SYOSSET
1st, 2nd & 3rd Quarter
Sales Volume: 1Q: $1,980,000
2Q: $2,353,000
3Q: $4,380,000
KATHLEEN MYERS
WESTBURY
1st, 2nd & 3rd Quarter
Sales Volume: 1Q: $925,000
2Q: $1,868,000
3Q: $1,678,000
MICHAEL FINK
1st Quarter
Sales Volume: $4,645,000
MARYANN SENIA
2nd Quarter
Sales Volume: $2,150,000
WILLISTON PARK
BETTY BOUZIOTIS
3rd Quarter
Sales Volume: $3,984,000
15 MINUTE BREAK

2013 Laffey Fine Homes Meeting

  • 1.
    Bettie M. Meinel ExecutiveVice President Laffey Fine Homes President, Long Island Board of Realtors 2014
  • 2.
    CLIENT PORTAL Search, CMASaved, Email NEW EXCITING STRATUS FEATURE
  • 3.
    RPR  Realtors PropertyResource  National Association of Realtors Property Resource Program for Realtor  Will Be a LIBOR Realtor Benefit in Early January  Access from LI Realtor page
  • 4.
    ARE YOU READYFOR THE LEADINGRE CONFERENCE?
  • 5.
    Wells Fargo HomeMortgage Let's Get Rocking Shawn Cassidy Area Manager
  • 6.
    IMF’s Top MortgageLenders – Q1 2013 ($Billion, Includes All Channels) Wells Fargo Chase Quicken B of A U.S. Bank Citi PHH Flagstar SunTrust BB&T Penny Mac Ally Fifth Third Providen t Franklin Am 1Q 109.85 55.67 25.50 25.04 22.46 19.32 15.00 12.42 8.84 8.67 8.57 8.30 7.40 6.88 5.85 22.0 11.1 5.1 5.0 4.5 3.9 3.0 2.5 1.8 1.7 1.7 1.7 1.5 1.4 1.2 0 20 40 60 80 100 120 Source: Inside Mortgage Finance 4/26/13 $B,IncludesAllChannels Market Share %
  • 7.
    Why Partner withWells Fargo? IF……………… Then…..
  • 8.
    Solid REALTOR® valueproposition No other lender delivers more value to its referral sources • Our exclusive StagecoachPriority® value package for REALTORS®  Single Source® program – products for every homebuyer  PriorityBuyer® mortgage preapproval – can deliver reliable, credit-checked preapprovals in writing  Buyer ConnectionsSM – capability helps us introduce buyers and sellers not yet working with an agent to REALTORS across the nation • Power Meeting materials – ready-made client presentations • Wells Fargo Home Mortgage’s CENTER STAGESM events – free educational seminars for real estate agents – some with Continuing Education Credits • Relationship with renowned real estate trainer Brian Buffini  Webcasts and CineMeeting theater events • In-language needs – refer customers to HMCs with applicable in-language expertise • Marketing agreements • And More!
  • 9.
    Wouldn’t be awesomeif your mortgage partner helped develop a plan to grow your business? Partner with you and insure that you stay on track!
  • 11.
    Wouldn’t it beawesome if your mortgage partner helped… 1) Increase quality of inventory 2) Expanded the buyer pool 3) Move stale inventory HGTV at work 
  • 13.
    Wouldn’t it beawesome if your mortgage partner focused on clearing loans to close in less than 25 days? Let you focus on the next deal!
  • 15.
    Wouldn’t it beawesome if your mortgage partner could open doors for you? If your mortgage partner could help you become the realtor of choice for THOUSANDS of loyal people?
  • 17.
    Union Plus® Mortgage StateAFL-CIO Central Labor Councils Local Unions 58 International Subscribing Labor Unions Building Trades Affiliated Unions
  • 18.
    Would that partnerbe….Totally Awesome? 18
  • 19.
    How do weget started? What do we ask of you??
  • 20.
  • 21.
    “At bats” giveus the chance to help YOU grow and show you what we can do! 21
  • 22.
    Laffey Corporate Services Inter-CompanyPreferred Buyer Program Successes of the A-Team
  • 23.
    PATRICIA OTTATI OFFICE: 516-626-1500x 257 EMAIL: PatriciaOttati@Laffey.com
  • 24.
    Inter-Company Preferred BuyerProgram Date of Introduction: October 25, 2013 Benefits to you as the referring agent: Lower Referral fees Quick and Easy placement with LCS Follow-up on a weekly basis Increase your monthly/yearly income
  • 25.
    Benefits to theReceiving Agent Work at your normal split Build relationships LCS Support throughout transaction Increase your monthly/yearly income
  • 26.
    Successes of theA-Team  Up 153% over last year in Gross Closed Commissions!  Up 225% over last year in Contracts Written!  43% of Listings that our agents take are then doubled by the listing agent!  Opportunity to build your name with the leading brokers in NY and the Metro area, in addition to national and international brokers.  Increase your income and business by working referrals and making it part of your business pan.
  • 27.
  • 28.
    SUSAN CHERNEY JOYCESTYNE TOP TEAM Sales Volume: 1Q: $8,414,00 2Q: $6,517,500 3Q: $13,123,500
  • 29.
    KAY KWAK 1st &2nd Quarters Sales Volume: 1Q: $1,605,000 2Q: $2,265,000 KERRI POTESTIO 3rd Quarter Sales Volume: $3,468,000 BELLEROSE
  • 30.
    BARRY PALEY BROOKVILLE 1st, 2nd& 3rd Quarters Sales Volume: 1Q: $7,249,436 2Q: $10,159,000 3Q: $15,025,000
  • 31.
    CORPORATE SERVICES JOSEPHINE MAROTTA 1st& 2nd Quarter Sales Volume: 1Q: $944,000 2Q: $1,400,000 JILL LITTLE 3rd Quarter Sales Volume: $2,740,000
  • 32.
    SUZY FUERSICH 1st Quarter SalesVolume: $5,562,000 IRENE SARRAF 2nd Quarter Sales Volume: $7,967,000 GREAT NECK RUDI FRIEDMAN 3rd Quarter Sales Volume: $83,696,000
  • 33.
    PATRICK VALENTE 1st Quarter SalesVolume: $1,780,000 MICHELLE N. COHEN 2nd & 3rd Quarter Sales Volume: 2Q:$6,605,500 3Q: $11,587,000 GREENVALE 1
  • 34.
    JOAN BATTAGLIA 1st Quarter SalesVolume: $1,345,500 JANET BEROOKHIM 2nd & 3rd Quarter Sales Volume: 2Q: $18,300,000 3Q: $1,975,000 GREENVALE 2
  • 35.
    KATHY DODD 1st &3rd Quarter Sales Volume: 1Q: $850,000 3Q: $2,025,000 MICHAEL AZZATO 2nd Quarter Sales Volume: $543,000 HUNTINGTON
  • 36.
    INTERNATIONAL DEE DEE BRIX 1st& 2nd Quarter Sales Volume: 1Q:$ 6,075,000 2Q: $1,622,500 SONNY DECLARA 3rd Quarter Sales Volume: $6,475,000
  • 37.
    YOOMESH SHARMA 1st Quarter SalesVolume: $1,060,000 FIRDOS KUMANDAN 2nd Quarter Sales Volume: $1,336,000 JACKSON HEIGHTS JOE BUSUTTIL 3rd Quarter Sales Volume: $1,880,000
  • 38.
    HAIDEH RASHIDI-FAZEL 1st Quarter Sales Volume: $1,913,000 SANDEEPSHRIVASTAV 2nd Quarter Sales Volume: $1,795,000 LITTLE NECK JOSEPHINE MAROTTA 3rd Quarter Sales Volume: $3,925,000
  • 39.
    MARY ROHAN MANHASSET 1st, 2nd& 3rd Quarter Sales Volume:1Q: $3,379,000 2Q: $306,100 3Q: $3,255,000
  • 40.
    NEW HYDE PARK UNSOOLEE 1st Quarter Sales Volume: $6,280,000 SHAHID SATTI 2nd & 3rd Quarter Sales Volume: 2Q: $3,490,000 3Q: $3,302,000
  • 41.
    INES DE LAROCHA JERRY GLICK 1st Quarter Sales Volume: $2,080,000 KATY ANASTASIO 2nd & 3rd Quarter Sales Volume: 2Q: $2,336,500 3Q: $8,472,000 NORTHPORT
  • 42.
    CAROLINE KOSLOFF 1st Quarter SalesVolume: $655,000 EDITH E. KATZ 2nd & 3rd Quarter Sales Volume: 2Q: $6,827,000 3Q: $1,795,000 PORT WASHINGTON
  • 43.
    OLIVIA YU-CHAN SYOSSET 1st, 2nd& 3rd Quarter Sales Volume: 1Q: $1,980,000 2Q: $2,353,000 3Q: $4,380,000
  • 44.
    KATHLEEN MYERS WESTBURY 1st, 2nd& 3rd Quarter Sales Volume: 1Q: $925,000 2Q: $1,868,000 3Q: $1,678,000
  • 45.
    MICHAEL FINK 1st Quarter SalesVolume: $4,645,000 MARYANN SENIA 2nd Quarter Sales Volume: $2,150,000 WILLISTON PARK BETTY BOUZIOTIS 3rd Quarter Sales Volume: $3,984,000
  • 46.