1) The document discusses mobile technologies and trends in 2011, focusing on smartphones, operating systems, connectivity technologies, and applications. 2) Key topics analyzed include the dominance of Android and iOS, the decline of other operating systems, the rise of mobile payments using NFC, and the growing importance of social networking applications. 3) Emerging technologies discussed include augmented reality, the internet of things, mobile commerce, cloud computing models, and new form factors like tablets.

1. 2011——
2011 “ · ” Leo “ ”
1 60 2 70 3 80 4 90
5 21 10 i-Mode SP
2007 2.0 Apple iPhone
2007 2011 5 4
1 2 < > 3
4 5 6 7 8 IP 9
... ... 2011
1 2
3
1 2 3 /
4 5
6
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2. 2011——
“ ”
“ ” “ ”
“ ”
1
2
3
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3. 2011——
// 1 2 3 4 5 6 7 8 9
3G 4G WiFi
Zigbee NFC RFID GPS
1 WiFi 2
Bluetooth Bluetooth iPhone5 Android Windows
Phone 7 NFC / “ ”
NFC 3G
WiFi
// NFC
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4. 2011——
NFC
1 NFC
2 NFC
3 NFC
1 Paypal NFC “ ”
2 Paypal Alipay NFC / /
3 Paypal Alipay “ ” “ 2.0”
4 NFC
NFC
1 NFC
2 NFC
3 NFC
NFC
1 NFC
2 NFC RFID
3 NFC
4 NFC /
5 NFC Nexus S NFC Android
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5. 2011——
Symbian Windows Mobile Palm RIM 2007 iPhone
1.0 Smart Phone OS
“ ” Java
Apple iPhone “ ” Google
OS Android iPhone iOS Android OHA
Android 2.0
2.0 “ ” “
” “ ”
// iOS Android Windows Phone 7 Intel Meego RIM Blackberry HP
Palm OS Symbian Brew MP
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6. 2011——
2011 “ Android ” Android iPhone
“ ”
Android
1 / /
2
3
4
1 Android
2 HTML5 Web app
1 Android
2 Android iPhone
Android
1 SIM Android
2 Android Pad 3.0
3 Android
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7. 2011——
PC Facebook
500
>> Tencent
>> Facebook
SNS & OS OS
“ ” “ ” SNS
/ Middleware
“ ”
SNS “ ” “ ”
/ OS Facebook QQ SNS
“ ” SNS
/ Chipsets SNS Facebook QQ
“ ”
/ Apps
/ SNS
/ OS Facebook Android “ ”
/ Chipsets
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8. 2011——
1 Facebook Facebook
2 Facebook Facebook
“ ” Android
01
02 “ ”
03
04 “ / ”
05 “ / / ”
06
07 “ ”
08 “ ”
09 Facebook Payment
10 Facebook / / ...
1 Android Facebook “ ”
2 Android Facebook Pad
Facebook“ ”
1 Facebook PC & Mobile
2 Facebook Facebook
3 ID
4 Facebook Amazon
5 Android iPhone Facebook“ ” ID
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9. 2011——
GPRS EDGE 3G
LTE 4G IP
“ IP”
Skype QQ Gtalk Facetime What’s App Kik Messenger
“ ”
IP
/ / & / /
& API
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10. 2011——
1 IaaS Amazon
2 PaaS Google App Engine
3 SaaS Salesforce
SaaS
1 2 /
3 / 4
5 6
7
“ ”
1 API
2
3 “ ”
HTML5 Web app HTML5
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11. 2011——
iPhone
“ ”
·
Pad “ ”
“ ” “ ”
1 /
2 “ ”
3 “ /Touch” Poke Like
Samuel Hurst
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12. 2011——
the Internet of Things
1 2 3
GPS NFC
...
...
6
“ ”
“ ”
/ / /
//
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13. 2011——
NFC
Paypal Alipay Yeepay
1 2
PC “ ”
“ ”
NFC
Paypal “ ”
Paypal “ ” “ 2.0”
...
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14. 2011——
Augmented Reality
“
”
AR
AR AR
“ ”
AR
AR
AR AR
1 AR
2 AR
3 AR
4 AR
5 AR
6 AR
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15. 2011——
1 “ ” “ ” AR
2
3 360 AR
4
5 AR
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16. 2011——
// 1 2 3 4 5
MTK Solution On Chip “ ” “
” Total Solution
2.0
1 Android
2 Sensor
3 API
4 “ ” “ ”
5
6 OS ——
7
8 / /
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17. 2011——
Android Meego Windows Phone 7 Symbian
Brew MP iOS Palm OS Blackberry OS
“ ” Android WP7 Meego
Symbian Nokia Brew MP Smart
Phone
2.0
1
2
3
4
5 API
6 “ ” “ ” /
7
8
9 / /
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18. 2011——
80%
Android
2.0
1 Android
2 Android WP7 Brew MP
3 API
4 Sensor API
5 “ ” “ ” /
6
7 “ ” “ ” “ ”
8
9 VIP
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19. 2011——
“ ”
“ ”
10 SP
>> >> >> ARPU >> >> ...
01 WiFi 3G LTE 4G IP
02 SNS
03
04 “ ” “ ”
05 “ ”
06
07 “ ”
08
09
10
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20. 2011——
5 SP 5 1.0
“ ” UCWeb
2.0
2.0
01
02
03 SNS
04 / / / SNS
05 /
06
07
08 PC
09
10 API
11 “ ”
..
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21. 2011——
// 1 2 3 4
“ ” “ ” “ ”
“ ”
/
1 3D
2
3
4
5
6 WiFi/NFC
7 “ ”
9
“ & & ”
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22. 2011——
“ ” “
”
“ ” “ ”
PC
“ ” “ & ”
“ ”
/
1 SNS
2
3 / &
4 NFC &
5
6 & ...
7 NFC
8 OCR
9 & &
“ & ”
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23. 2011——
/
“ ”
100
500 1000 /
/
1
2 / /
3 NFC
4 &
5 /
“ / ”
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24. 2011——
/
1 Youtube Flickr
2 WiFi SD
3 Wifi
4 WiFi
5 3G WiFi
...
“
”
“ ” “
” “ ”
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25. 2011——
//
2011
@ Leo
@ Leo 2011——
http://goo.gl/7kPka
10
betashow2006@gmail.com
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26. 2011——
Leo
2.0 ·
“ 2.0 ”
10
MTK
Coolpad
Vivame
GuruDigger 20
Betashow2006@gmail.com
http://about.me/leowang
http://t.sina.com/betashow
http://www.linkedin.com/in/betashow
vCard
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