1RTW Presentation - Media

INTRODUCTION
Brand value: The Malaysians 'BOLEH' & a country
worth to be explored in the EYES OF THE WORLD!
1Malaysia Around The World

INTRODUCTION (Cont.)
“I cannot build this future alone and so I need each and every one of you to walk with me in
this journey to bring transformation and the light of hope to all Malaysians.”
- YAB Dato’ Sri Najib Tun Abdul Razak (April, 2012)

INTRODUCTION (Cont.)
Our GOALS as ‘1Malaysia’
An Expedition to spread True Spirit of ‘Muhibbah’ &
be reunited as ONE nation to educate & support Malaysia’s economic growth
In collaboration with:-
with :

1RTW –The BIG IDEA
In line with Vision 2020, to reveal Malaysians
as world class preferred country and be
reunited as 1Malaysia represented by youth to
promote Malaysians potentials that will
inspire others through 1Malaysia Around The
World' (1RTW) Expedition

Youth
1RTW Overview- Map work

Overview: The Youth’s JV Special Project
Collaborative Organizers
:-
Malaysian Youth Pilots Association

- Youth
- Young Adults
- Under 12
- Teens
- Youth within the same interest
- 1RTW Potential Fan Clubs
(Potential youth that have the same interest and
ambitious, that may be apart of the future coming
leaders- less than highschools,schools,college
/university, post college)
- General public
1RTW – TARGET AUDIENCE

1RTW – PROGRAM DETAILS
Program Name 1Malaysia Around The World Expedition
Program Type Documented Journey/Diverse Activities
Program Duration Approx. ≥50 days
Expedition Date 26th March(Flag-Off) –
16th May 2013(ETA)
Main Goals To inspire community in achieving its
passion and dreams , apart of promoting
Malaysian’s youth development
Concept Educational showcase in diversified
programs / activities / collaborative events
Broadcast Platform

What is 1RTW?
10
We as 1Malaysia, the Malaysian Youth Pilot Association
(MYPA) and Majilis Belia Felda Malaysia (MBFM) along
with collaborative partners of IM4U are proud to present a
young Malaysian who has been awarded “The Youngest
Malaysian to Fly a Single Engine Piston Aircraft in an
Expedition” by the Malaysian Book of Records in 2012, Tan
James Anthony (Captain James Tan). In addition to the above,
we would like to improve on this achievement and have the
“The Youngest Pilot in Malaysia and South East Asia To Have
Flown Around the World” simply to inspire others with the
true spirit of ‘Muhibbah’ (unity).

Background -1RTW
11
• Malaysian Youth Pilot Association (MYPA) was established on 28th
December 2009 at Asia Pacific Flight Training (APFT) under Ministry
of Youth and Sport. The aim is to channel professionalism status in
further developing our aviation industry in Malaysia
• MYPA is association comprised of more then 200 youth pilots across
the country. This program is very important, because this is a program
that could encourage youth to explore Asia and the world in the near
future.
• MYPA can par with other pilots all around the world that often explore
the world and making world records in The World Book of Records.
This program will be the first point of the pilot youth to organize more
beneficial to the youth of Malaysia.
•

Background -1RTW (Cont.)
12
• YOUTH COUNCIL OF MALAYSIA FELDA (MBFM) was established with the official and
registered on 7 August 1991 with a membership of 59.836 people. First-time General
Meeting was held on October 9, 1991 at FELDA Land Development Institute (INPUT) is
executed by the Honourable Mr. Yassin Kamari, Deputy Minister of National and Rural
Development of Malaysia.
• MBFM was established with the goal of becoming a co-ordinating body Felda youth
organizations in Malaysia. YOUTH COUNCIL establishment of FELDA MALAYSIA also
consistent with the government's desire to see the second generation Felda proactively
face the challenges of globalization.
• MBFM strongly committed to the plan mentioned above and therefore we will
continually strive to improve our capability in this field of endeavor. By leveraging the
confidence high and being governed by those who are knowledgeable and highly skilled
will certainly make Felda Malaysia Youth Council a youth organization that is able to
compete with other youth organizations available.

Background -1RTW (Cont.)
13
• 1M4U are a non-profit organisation that helps to nurture and cultivate
volunteerism amongst Malaysian Youth. 1M4U’s focus is to instil this
attribute and together help all needy causes. 1M4U’s mission is to instil
the sense of social responsibility in Malaysian Youth. The youth is the
future of the Country and it is imperative that we develop youth who
are socially conscious and are willing to lend a hand in volunteerism.
1M4U is the brainchild of our PM YAB Datuk Sri Najib Tun Razak and
its primary goal is to nurture Youth Volunteerism while also providing
small funds for Youth volunteer activities.

“Belief of Self”
As a dyslexic , Captain James Anthony Tan will have to overcome the
difficulties it poses with pure human will and the special educational
methods specific to his needs to excel as a dynamic individual
Our Vision
• On behalf of all Malaysians, our goal is to
empower the pioneering minds of Malaysia youth
by leading with passion and humility.
Our 1RTW Icon

Our Mission
• We intend to inspire people to leave their comfort zone
and see this magnificent world
• We wish to create awareness and and bring equality to
special needs individuals
• Therefore, we plan to leave a legacy so that others will
dare to do the impossible that would eventually provide
opportunities to the nation's youth for a better future
and especially the underprivileged.

BEHIND THE SCENE: 1RTW Crews
1RTW are aspired by a team of high ambitious, professional,
multi-talented and highly committed youth

We aim to inspire others .. Fun & Educational learning experience!

We are young, dynamic, independent and multi-talented as we are
reunited for this 1RTW together to help each other and make this
1Malaysia Around The World program happen!

The Purpose
Igniting the most valuable National resource.
The potential of its YOUTH
1
• Rejuvenate the spirit of Unity within the 1 Malaysia concept
and contribute by stimulating Malaysian Youths to be global
players.
2
• Enhance regional understanding, cooperation and unity among
SEAMEO Member Countries for a better quality of life through
the establishment of networks and partnerships during the
expedition
3
• Leading through learning
4
• To believe in people so that they will initiate and manage
change and development to meet the challenges of
globalization, and bring global pride back to Malaysia

BENEFIT
Professionalism, Global Exposure,
Potential Growth for us being reunited
as ONE nation with multi-racial
Malaysians as a whole along with their
heritage and moral values.

The 1RTW Pilot
&
The Aircraft

History Makers: Guiness Record'sPast Accomplishments
Captain Barrington Irving
•Record holder in 2007
•Achieved at age 23
•American nationality
•To inspire the African American youth
Captain Carlo Schmid
•Record holder in 2012
•Achieved at age 22
•Switzerland nationality
•In support of UNICEF
Captain James Tan
•Aspire to be the record holder in 2013
•Aged 21
•MALAYSIAN nationality
•In support of 1Malaysia

The Aircraft :Cessna P210 Silver Eagle

Total distance of travel
Total countries
Estimated duration
21,600 NM (40,000 KM)
20 countries
50 days and 96 hours of flight
March Routing

April Routing
Total distance of travel
Total countries
Estimated duration
21,900 NM (40,559 KM)
21 countries
50 days and 96 hours of flight

The Expedition
No. Country City Airport Duration Depart Arrival Team
1 Thailand Bangkok Don Mueang 2 days 1 night 29-Mac 28-Mac PT : ET
2 Vietnam Da Nang Da Nang International 2 days 1 night 30-Mac 29-Mac PT
3 Taiwan Taipei Taoyuan International 2 days 1 night 01-Apr 30-Mac PT
4 Japan Fukuako Fukuako Airport 2 days 1 night 02-Apr 01-Apr PT
5 Japan Sapporo New Chitose Airport 2 days 1 night 03-Apr 02-Apr PT
6 Russia Petropavlovsk Yelizovo Airport 2 days 1 night 04-Apr 03-Apr PT
7 Russia Anadyr Ugolny Airport 2 days 1 night 05-Apr 04-Apr :p
9 USA Anchorage Ted Stevens Anchorage Intnal Airport 4 days 3 nights 08-Apr 05-Apr PT
10 USA Jeneau Jeneau International Airport 3 days 2 nights 10-Apr 08-Apr PT
11 Canada British Columbia Vancouver International Airport 2 days 1 night 11-Apr 10-Apr PT
12 USA Denver Denver International Airport 3 days 2 nights 13-Apr 11-Apr PT
13 USA Indianapolis Indianapolis International Airport 2 days 1 night 14-Apr 13-Apr PT
14 USA Teterboro Teterboro Airport 3 days 2 nights 16-Apr 14-Apr PT : ET
15 Canada Newfoundland St. John International Airport 3 days 2 nights 18-Apr 16-Apr PT : ET
16 Greenland Narsarsuaq Narsarsuaq Airport 2 days 1 night 19-Apr 18-Apr PT
17 Iceland Keflavikurflugvollur Keflavik International Airport 3 days 2 nights 21-Apr 19-Apr :p
18 United Kingdom Dundee Dundee Airport 2 days 1 night 22-Apr 21-Apr PT
19 United Kingdom London Luton Airport 4 days 3 nights 25-Apr 22-Apr PT : ET
20 France Cannes Mandelieu Airport 2 days 1 night 26-Apr 25-Apr PT
21 Italy Reggio Calabria Tito Menniti Airport 2 days 1 night 27-Apr 26-Apr PT
22 Egypt Luxor Luxor International Airport 4 days 3 nights 30-Apr 27-Apr PT : ET
23 Jordan Aqaba King Hussein International Airport 2 days 1 night 01-May 30-Apr PT
24 Qatar Doha Doha International Airport 3 days 2 nights 03-May 01-May PT
25 Pakistan Karachi Jinnah International Airport 2 days 1 night 04-May 03-May PT
26 India Nagpur Dr. Babasaheb Ambedkar International 2 days 1 night 05-May 04-May PT
27 India Calcutta Netaji Subhas Chandra Bose International 3 days 2 nights 07-May 05-May PT
28 Myanmar Yangon Yangon International 3 days 2 nights 09-May 07-May PT : ET
29 Thailand Phuket Phuket International 3 days 2 nights 11-May 09-May PT
30 Malaysia Subang Jaya Subang Airport 12-May PT : ET

1RTW Cessna P210

Penaung
YAB Dato’ Sri Najib
Tun Hj Abd Razak
Chairman
- YB Dato’ Seri Ahmad
Zahid Hamidi
Advisor
- YB Dato’ Seri Jamaluddin Jarjis
- YB Tan Sri Isa Abd Samad
Secretariat
Security/Safety
Operation
Finance
Communications
& Media
Events
Human Resource
1RTW Team
1RTW Organization Chart
Capten Tan James
Anthony
National Agency
Operation

National Coordination Team
PEJABAT PERDANA MENTERI KEMENTERIAN BELIA DAN
SUKAN
KEMENTERIAN LUAR NEGERI KEMENTERIAN PERTAHANAN
KEMENTERIAN
PELANCONGAN
KEMENTERIAN
PENGANGKUTAN
SERANTA (FELDA)
JABATAN PERDANA MENTERI

- Flight Technical
- Landing Technical
- Co - Events
- @KLCC
- @ KBS Astro Fiesta
- @ LIMA
- Youth Communication & PR Officers
We are flying together as ‘1Malaysia’ with
Capten James Anthony Tan throughout this
1RTW journey in supporting :-

We, 1RTW team seek media support via…
• Publicity Coverage to make this expedition a reality
• Promote Malaysians (1Malaysia) through this Expedition
• Support initiatives promoted by SEAMEO
• Share our mission to spread the True Unity of Muhibbah
as not many know how truly multi-cultural we are with a
population of over 28 million people.
• We as 1Malaysian Youth, truly care and would like to help
others grow along with us and support Malaysia’s
Corporate / Government / NGOs’ sector towards
sustainable economic growth featuring Malaysian’s
heritage & moral values -‘Role Models by Example’

Sharing The True Spirit of Muhibbah in support of 1RTW
Our activities (Booth) at KLCC:-
The True spirit of Muhibbah featured through 1RTW
Community are reunited at pre-event venues

Reunited as ONE.. Regardless of ethnicity locally and globally

Reunited as ONE.. To instil positive mind-set to youth for a better future

Reunited as ONE.. Established Malaysian Celebrities or even those who
created history for Malaysia also shares the same passion & dream

Reunited as ONE.. To educate others along with our MULTI-CULTURAL
society and they are the true COLOURS OF MALAYSIA, apart of making
this program a fun learning experience!

Even, The MAN Behind Vision 2020 who
inspired most of us… also supported 1RTW
 The Youth where WE are TODAY

* 1RTW Pre-Expedition Promo:-
Social Media - Twitters, Facebook Contest, Interactive Activities and etc..
Facebook Link: http://www.facebook.com/1RTW.2013?fref=ts

* 1RTW Car Road show
Our proud Perodua vehicles and mobile stage truck were used at respective
roadshow events to promote 1Malaysia Around The World. Promotional
activities were hosted by our 1RTW crews.

* 1RTW Community via 1M4U Outreach Programmes:-
1RTW Outreach programs through 1M4U activities helps to promote and
encourage the true spirit of unity by involving charity and social works hosted by
our 1RTW crews. E.g: Those who participates for ‘Gotong-royong’, MYPA plans to
provide a discount voucher for 1RTW flying experience (1Day-Pilot )Tour)

1RTW – Media Coverage
Amongst the recent media coverage and seeking
for continued coverage to keep up to 1RTW
progress till Captain James return to Malaysia

1RTW – Press Conference Photos
PC Announcement of 1RTW to be launch at LIMA, Langkawi

1RTW – Press Conference Photos (Cont.)
PC Announcement of 1RTW to be launch at LIMA, Langkawi

1RTW Pre-Press Coverage
Press coverage on 1RTW by New Straits Times on
25th March 2013 Life & Times TECH Spread

1RTW Pre-Press Coverage (Cont.)
Press coverage on 1RTW by Berita Harian and Utusan Malaysia on 12 March 2013.

1RTW Launch: News Coverage
Press coverage on 1RTW by Berita Harian and Harian Metro on 27 March 2013.

1RTW : International Coverage
Media Support Coverage from International Media during Captain James 1RTW
mission abroad . Among it was, FTV News featured Captain James presence in
Taiwan (http://youtu.be/-x3nAO8kDj8)
The next Sheikh Mudzaffar… More publicity coverage to be indulge
during post-events

1RTW – International Press Conference Coverage
Amongst the recent media presence at Fukuoka,
Japan and Bangkok, Thailand

Future Potential Opportunities with 1RTW
11RTW Fan Club offers added value to brand partner’s participation managed by
1RTW Crews (MYPA) through long-term partnerships:-
a) Flight Tour Operator service
b) Discount Vouchers for 1-Day Pilot, KL City Tour, exclusive corporate tour and
other business opportunities
c) Joint-venture business: E.g Any future events and POS activities, MYPA
provide Flight Tour Service such as 1-Day Pilot experience / extend vouchers
a) Continuous CSR programs: Educational mission for corporate companies
Example of promotional campaign to collaborate with 1RTW

FACTS AT GLANCE
In a survey involving 518 people, social injustice (80%), better career
prospects (76%) and more attractive benefits (73%) were the top reasons
why these Malaysians preferred not to come back.
• Drafted by social group Wake Up Call Malaysia, many of the survey’s
respondents would return if the government were to shift from a racial
agenda to a needs-based one (76%).
• Seventy-four percent of the people surveyed also said that they would
come back if they saw evidence of “fundamental and positive change”
in the government.
• Other factors also highlighted included a positive business
environment (57%) and a greater investment in public
education(54%).
• More than 1,174 pilots are unemployed as to date.
(Source:http://thestar.com.my/news/story.asp?file=/2012/
10/28/nation/12238392&sec=nation)

FACTS AT GLANCE
• In conjunction with GP Sales, Malaysia International Shoe Festival,
Formula 1 Race or any yearly events organized by Government /
Corporate Organisation in Malaysia or any agencies, they may joint-
venture with MYPA –Flying Club as Flight Tour Operator to synergies
marketing campaign to an added value services to Key Partners Brand
which can generate potential revenues.
• Dyslexia is a reading difficulty in a child or adult who otherwise has
good intelligence, strong motivation and adequate
schooling……Dyslexia reflects a problem within the language system in
the brain”
• An ideal platform to showcase and promote Malaysia’s prominent
brand as key partners in the expedition, while allowing others
locally and globally to embark on 1RTW program for an exciting
journey.

Secretariat of 1Malaysia Around The World
(1RTW) – PR & Media Communications
Contact : Annur Al Khred/ Fazli Buyong/ Azhar Pete
Mobile: 017-6422284 / 012-541 8996/ 012-318 2444
annuralkhred@1rtw.com.my
fazli.geckoq@gmail.com
pete.gekoq@gmail.com

1RTW Presentation - Media

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