Comprehensive tips and advice for creating a thriving blog community from scratch, including specific examples and case studies. Blogging advice and how tos for serious bloggers.
This presentation talks about the Following -
-Working of AWS S3 & CloudFront Logs with respect to
Content Storing and Distribution.
-The hidden potential of your Stored S3 & CloudFront Logs
& Unlocking them with Cloudlytics
-Some of our Reports using Cloudlytics
Check the video embedded after the slideshare for a Live recording of our webinar conducted around this topic.
JavaScript controls our lives – we use it to zoom in and out of a map, to automatically schedule doctor appointments and toplay online games. But have we ever properly considered thesecurity state of this scripting language? Before dismissing the (in)security posture of JavaScript on the grounds of a client-side problem, consider the impact ofJavaScript vulnerability exploitation to the enterprise: from stealing serverside data to infecting users with malware. Hackers are beginning to recognize this new playground and are quicklyadding JavaScript exploitation tools to their Web attack arsenal.
Stay tuned to Historypin and E-Archives multimedia collections. Projects and tours will be updated throughout the Civil War Sesquicentennial - going on now through 2015.
Updated slides show 2012 research on social media network usage as a marketing tool among North American small to medium-sized business and industrial companies.
This presentation talks about the Following -
-Working of AWS S3 & CloudFront Logs with respect to
Content Storing and Distribution.
-The hidden potential of your Stored S3 & CloudFront Logs
& Unlocking them with Cloudlytics
-Some of our Reports using Cloudlytics
Check the video embedded after the slideshare for a Live recording of our webinar conducted around this topic.
JavaScript controls our lives – we use it to zoom in and out of a map, to automatically schedule doctor appointments and toplay online games. But have we ever properly considered thesecurity state of this scripting language? Before dismissing the (in)security posture of JavaScript on the grounds of a client-side problem, consider the impact ofJavaScript vulnerability exploitation to the enterprise: from stealing serverside data to infecting users with malware. Hackers are beginning to recognize this new playground and are quicklyadding JavaScript exploitation tools to their Web attack arsenal.
Stay tuned to Historypin and E-Archives multimedia collections. Projects and tours will be updated throughout the Civil War Sesquicentennial - going on now through 2015.
Updated slides show 2012 research on social media network usage as a marketing tool among North American small to medium-sized business and industrial companies.
Next week Quality Logo Products is celebrating Bubba's birthday! To celebrate we took some pictures around the office of all of us wishing Bubba a happy birthday. We invite all of our fans to submit their own photos to our Facebook, Tumblr, or Twitter page from June 2-7, 2013 in order to receive a free Bubba!
How to leverage paid social media advertising to achieve enrollment goals by ...jwalovitch
Suffolk University’s graduate business school has conducted a series of experiments with paid social media advertising. Find out how they found great success in driving qualified program leads through leveraging the extremely powerful advertising systems of Facebook, LinkedIn and Twitter.
Presentation used during the AMA Phoenix presentation on advice for B2B small businesses to use Social Media. Presented by Joseph Manna in Phoenix, Ariz.
http://www.infusionsoft.com
Building trust for cloud customers - the value of cif certificationDavid Terrar
My presentation on behalf of the Cloud Industry Forum at Cloud Expo Europe 2014 - setting the scene on why service providers need CIF certification, and how it helps buyers pick and choose between a good provider and a bad provider. The intro explains that we are at the most exciting but disruptive time in IT for over 50 years with the shift to cloud, social and mobile happening simultaneously - we've never had 3 shifts at once before!
Introduction à l'activité d'Etalab en matière de données énergétiques. Présentation à l'Institut des Hautes Etudes de Défense Nationale (IHEDN) à l'invitation du Comité Energie de l'ANAJ.
Présentation donnée à une cinquantaine de personnes travaillant aux ressources humaines et en dotation de personnel au lancement du projet Emploi Nexus de la ville de Montréal. L'intérêt était de sensibiliser les recruteurs des difficultés partilculières des nouveaux arrivants et chercheurs d'emploi immigrants avec les nouvelles pratiques de recrutement 2.0 sur les réseaux sociaux.
Social Media for Awareness and InfluenceDavid Horne
Presentation for the National Cotton Council's Leadership at its Best Conference. The goal of the talk was to help leaders in Ag Business understand and learn to use social media for awareness and influence.
We match marketers to their future customers. Through our large array of media products, Convince & Convert Media helps companies increase leads and generate sales by putting the right message in front of the perfect audience.
How can we help you generate more leads and sales? Or how can we help you create and manage your own digital media products? Contact Us and we’ll be in touch immediately to set up a no obligations, pain-free conversation.
7 Content Marketing Trends That Matter in 2017Jay Baer
Content marketing will be harder than ever in 2017. More content. More competition. More channels. More pressure. Jay Baer and his Convince & Convert Consulting team present the 7 content marketing trends you need to know (and implement) in 2017.
How Fast is Fast Enough: New research shows how fast companies have to respo...Jay Baer
Customers want an answer, and they want it now! New research from Jay Baer - included in his best-selling book about customer service - Hug Your Haters - shows precisely how fast companies need to respond to consumer questions and complaints on Twitter, Facebook, Instagram and beyond. This presentation and the corresponding research is a must for anyone in customer service, social media, digital marketing, customer success, and all business owners and managers that care about customer service, customer experience, customer retention, and customer satisfaction. For a LOT more on this topic, see HugYourHaters.com
Smarketing - Sales and Marketing Cooperation is Doable and PowerfulJay Baer
Smarketing is when sales and marketing departments work together harmoniously. Companies that implement a smarketing approach achieve 400% higher revenue growth than companies that do not. Critical for B2B, the Smarketing concept was popularized by Hubspot. This presentation was created by Jay Baer and originally delivered for the Cisco 2016 Partner Summit. B2B marketers and B2B sales people should find this information of interest.
Next week Quality Logo Products is celebrating Bubba's birthday! To celebrate we took some pictures around the office of all of us wishing Bubba a happy birthday. We invite all of our fans to submit their own photos to our Facebook, Tumblr, or Twitter page from June 2-7, 2013 in order to receive a free Bubba!
How to leverage paid social media advertising to achieve enrollment goals by ...jwalovitch
Suffolk University’s graduate business school has conducted a series of experiments with paid social media advertising. Find out how they found great success in driving qualified program leads through leveraging the extremely powerful advertising systems of Facebook, LinkedIn and Twitter.
Presentation used during the AMA Phoenix presentation on advice for B2B small businesses to use Social Media. Presented by Joseph Manna in Phoenix, Ariz.
http://www.infusionsoft.com
Building trust for cloud customers - the value of cif certificationDavid Terrar
My presentation on behalf of the Cloud Industry Forum at Cloud Expo Europe 2014 - setting the scene on why service providers need CIF certification, and how it helps buyers pick and choose between a good provider and a bad provider. The intro explains that we are at the most exciting but disruptive time in IT for over 50 years with the shift to cloud, social and mobile happening simultaneously - we've never had 3 shifts at once before!
Introduction à l'activité d'Etalab en matière de données énergétiques. Présentation à l'Institut des Hautes Etudes de Défense Nationale (IHEDN) à l'invitation du Comité Energie de l'ANAJ.
Présentation donnée à une cinquantaine de personnes travaillant aux ressources humaines et en dotation de personnel au lancement du projet Emploi Nexus de la ville de Montréal. L'intérêt était de sensibiliser les recruteurs des difficultés partilculières des nouveaux arrivants et chercheurs d'emploi immigrants avec les nouvelles pratiques de recrutement 2.0 sur les réseaux sociaux.
Social Media for Awareness and InfluenceDavid Horne
Presentation for the National Cotton Council's Leadership at its Best Conference. The goal of the talk was to help leaders in Ag Business understand and learn to use social media for awareness and influence.
We match marketers to their future customers. Through our large array of media products, Convince & Convert Media helps companies increase leads and generate sales by putting the right message in front of the perfect audience.
How can we help you generate more leads and sales? Or how can we help you create and manage your own digital media products? Contact Us and we’ll be in touch immediately to set up a no obligations, pain-free conversation.
7 Content Marketing Trends That Matter in 2017Jay Baer
Content marketing will be harder than ever in 2017. More content. More competition. More channels. More pressure. Jay Baer and his Convince & Convert Consulting team present the 7 content marketing trends you need to know (and implement) in 2017.
How Fast is Fast Enough: New research shows how fast companies have to respo...Jay Baer
Customers want an answer, and they want it now! New research from Jay Baer - included in his best-selling book about customer service - Hug Your Haters - shows precisely how fast companies need to respond to consumer questions and complaints on Twitter, Facebook, Instagram and beyond. This presentation and the corresponding research is a must for anyone in customer service, social media, digital marketing, customer success, and all business owners and managers that care about customer service, customer experience, customer retention, and customer satisfaction. For a LOT more on this topic, see HugYourHaters.com
Smarketing - Sales and Marketing Cooperation is Doable and PowerfulJay Baer
Smarketing is when sales and marketing departments work together harmoniously. Companies that implement a smarketing approach achieve 400% higher revenue growth than companies that do not. Critical for B2B, the Smarketing concept was popularized by Hubspot. This presentation was created by Jay Baer and originally delivered for the Cisco 2016 Partner Summit. B2B marketers and B2B sales people should find this information of interest.
You can spend your time and money on leased social communities like Facebook, Twitter, Linkedin, Instagram or Pinterest...and many companies are doing just that.
But, those communities do not offer a reliable way to communicate with your customers and fans WHEN and HOW you want to.
That's why smart companies are swinging the pendulum back to the "original" social media...back to owned social communities.
More control, more engagement, more reliability. That's the owned social community dynamic. Maybe it's time you looked into this option for your own social media program?
This Slideshare is based on a blog post from Jay Baer on the Convince & Convert blog. (convinceandconvert.com)
Four Photography Tips for Social Media #smsecretsJay Baer
4 photography tips to make your social media photos much, much better on Instagram, Facebook, Pinterest, Twitter, Google + and Snapchat.
These social media secrets are part of the #smsecrets program, and come from Convince & Convert Media.
Want to know how to better use lighting, composition, and camera angles on Instagram? Learn that and more in this dynamic presentation from Jay Baer, Daniel Lemin, and the Convince & Convert media team.
A solid guide for aspiring social media marketers and content marketers, world-wide.
Create a Content Marketing Strategy Your Customers will LOVE, in 7 StepsJay Baer
Here's how to create a content marketing strategy your customers will love, in 7 steps. This presentation from global content marketing consultant, keynote speaker, and New York Times bestselling author Jay Baer will help you craft a winning content marketing strategy for your brand or organization. The principles in this presentation are used by Jay Baer and his Convince and Convert consulting firm on behalf of some of the largest companies in the world. Learn how corporate objectives, audiences, audience inquiries, metrics, content execution, and even social media work together to make content marketing programs successful. You'll want to print this one out and/or share it with your team.
Marketers think they've seen it all, but they are usually blind to the truths of customer needs. Here's how to move beyond data to get to real insights that will improve your marketing and build your business.
The 8 Things Online Influencers Can Do For YouJay Baer
How can online influencers help grow awareness, sales and loyalty for your business and your brand? How do you find online influencers (there are 4 methods of doing so)? Once you're found online influencers that are a good fit for your brand, what do you ask them to do, and why? This information-rich presentation from Jay Baer of Convince and Convert and TapInfluence provides these answers, and more.
Shotguns trump rifles: Why social media strategy is now a volume playJay Baer
Reliable reach is now a unicorn in social media. Businesses must now shift their social media strategy and build a touchpoint corral around their customers, says Jay Baer. There are 3 reasons why reliable reach is so difficult, and why adding channels and volume to your social media strategy is now a best practice.
I was an early adopter of live Twitter interviews (twitterviews), long before George Stephanopoulos popularized the concept by chatting with Senator John McCain in 140 character bursts.
My first Twitter interview with with social media consultant Joseph Jaffe on October 10, 2008. Since then, I’ve conducted regular Twitter interviews with a series of social media luminaries, on an approximately twice monthly schedule.
The interview series is called Twitter 20 because I ask 20 questions during the sessions – which last approximately 90 minutes. The hash tag is #twt20 and I post transcripts of all interviews here.
I find the format to be very interesting and informative, as it cuts through the clutter and forces both interviewer and interviewee to be clear and concise. Some incredibly interesting insights have been offered as part of the Twitter 20 series.
Learn more about Convince and Convert at http://www.convinceandconvert.com or how you can work with Jay Baer at http://jaybaer.com.
7 Ingredients for Employee Social Media AdvocacyJay Baer
Your employees are your best social media advocates. Or at least they should be. In this useful presentation, Jay Baer of Convince and Convert provides the 7 key ingredients needed to develop, launch and sustain a thriving social media advocacy program in your company.
For more on social media advocacy, visit http://www.convinceandconvert.com or http://www.addvocate.com
Crushing 11 Big Myths About Social Media and Content MarketingJay Baer
You think you know the best practices in social media and content marketing, but the truth may be different. Jay Baer crushes 11 big myths from the world's of social media and content marketing.
Youtility: Why Smart Marketing is About Help not Hype - Exclusive Free ExcerptJay Baer
Exclusive free excerpt of Youtility: Why Smart Marketing is About Help not Hype, the new marketing book by Jay Baer. The difference between helping and selling is only two letters, but those two letters make all the difference. What if your marketing was so useful, people would pay for it?
Youtility - Why Smart Marketing is About Help Not HypeJay Baer
The executive summary of Youtility: Why Smart Marketing is About Help not Hype, the new marketing book from Jay Baer that shows how companies can use truly, inherently useful marketing to win customer attention and loyalty. This presentation includes 14 exclusive summary videos from Jay Baer.
21 Quotes That Will Change the Way You Think About MarketingJay Baer
From the new marketing book from Jay Baer, it's 21 Quotes That Will Change the Way You Think About Marketing, featuring some of the smartest minds in content marketing today.
From Jay Baer and Convince & Convert, The Power of Everything is an ebook from an all-star cast of modern marketing practitioners, who provides short reflections on the power of mobile, content, corporate culture, big data and more.
This ebook will inspire you to become a better marketer in 2013 and beyond, and fill you in on some of the key trends shaping social media marketing and digital marketing success in the modern age.
8. Specificity
s t r a t e g y
Who Is Your Audience, Really?
What Is Your Blog About?
What Similar Blogs Exist?
What Does Success Look Like?
It’s Okay if You’re
Not Sure. Your
Results Will Change
Your Strategy
9. Consistency
s t r a t e g y
More = More
Create a Blog Schedule
Blog in Advance
Consecutive Days Builds Traction
Joe Lanman
11. Variety
c o n t e n t
Mix Feature-Length and
Short
Mix Timely With Timeless
Mix Text With Video
Mix Positive With Negative
Mix Personal With
Professional
Don’t Over-think
fotographix.ca
12. Imagery
c o n t e n t
Include Images in Every
Post
flickr.com/
creativecommons/by-2.0/
shutterstock.com
Sometimes, It’s not a
Picture, it’s a
presentation or a video
13. Utility
c o n t e n t
Don’t Just Ramble, Be
Helpful
Create Tools
Give Your Ideas Handles
14. Gravity
c o n t e n t
Build An Anchor
A Post Series You Write
Routinely
19. Searchability
m
a r k e t i n g
Google is Your Most
Important Reader
Every Post is Bait in
the Water
Pick Good Search
Terms and Incorporate
Them In URLs,
Headlines, Subheads
20. Searchability
m
a r k e t i n g
#55 to #17 in
Google in One Day
for “social media
strategy”
Now, #4
21. Extensibility
m
a r k e t i n g
Commenting on Other Blogs
is Critical
For Every Hour You Spend
On Your Blog, Spend 3 on
Other People’s blogs
Being First Helps
22. Extensibility
m
a r k e t i n g
How Can You Expand
and Repackage Your
Work?
E-Book
Newsletter
www.thesocialmediamessenger.com
www.crowinfodesign.com
24. Virality
m
a r k e t i n g
To Be A Good
Blogger, You Must
Be a Great
Headline Writer
120 Characters or less
Challenge Wisdom
Numbers/Lists
Unexpected, Action
Words
Keywords