LOHAS stands for Lifestyles of Health and Sustainability. It refers to consumers who make purchasing decisions focused on health, the environment, social justice and personal development. These consumers seek products and services promoting wellness, organic and local ingredients, environmental protection and corporate social responsibility.
LOHAS stands for Lifestyles of Health and Sustainability. It refers to consumers who make purchasing decisions focused on health, the environment, social justice and personal development. These consumers seek products and services promoting wellness, organic and local ingredients, environmental protection and corporate social responsibility.