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1. Video context strategy 2. Ad blocking 3. Email list 4. Linkedin 5. SlideShare 6. Facebook 7. New Top Level Domains 8. Interactive Infographics 9. Personalization 10. Geo-Location
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Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Podcast, The New Marketing Currency - Ozeal Debastos
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Gokila digital marketing| consultant| Coimbatore
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
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3. Latest Technology development vs Business promotions
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With Regards
Gokila digital marketer
Coimbatore
Email Marketing Master Class - Chris Ferris
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Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
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They’ll share their no-nonsense approach to bridging the sales and marketing divide to drive true collaboration — once and for all.
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The underlying dynamics fueling sales and marketing misalignment
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1. Identify your customer journey and growth areas
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In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
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Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Podcast, The New Marketing Currency - Ozeal Debastos
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Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
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10 tactics for tackling technology
- 2. 10 tactics for tackling technology
- 3. 1. video context message xmedium sharing duration
- 4. 2. ad blocking usage content marketing impact
- 5. 3. email is not dead email base owned asset targeted advertising
- 6. 4. linkedin long-form posts sponsored updates sponsored InMail
- 7. 5. slide share content marketing supports yt video leadshare (pro version) seo
- 8. 6. facebook business page mobile layouts send a message cta lead generation
- 9. 7. new top level domains location specific industry type initiative specific
- 11. 9. personalization real time messaging more relevant experience increased user action