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1. INTRODUCTION
▸ company name, your name, email and mobile
▸ what the company/idea does in one sentence
▸ no less than 30 point text on the slides
▸ graphics explain more than text, video/animation explain
more than graphics
▸ when presenting, DON’T read from the presentation!
2. PROBLEM / OPPORTUNITY
▸ Describe the problem, the pain you are alleviating or the
pleasure you are providing
3. SOLUTION OR VALUE PROPOSITION
▸ describe how you intend to solve the problem or give
value..
4. MAGIC SAUCE
▸ describe how your product works, what technical
advantages, IP, and why it is different to or better than
other similar solutions
▸ if you have a demo, video , mockup, actual working app,
then show it here. If you want to show more than can fit on
one slide, can extend to 2 or 3 slides as needed.
5. BUSINESS MODEL / HOW YOUR BUSINESS MAKES MONEY
▸ subscription service?
▸ charge per service?
▸ freemium?
▸ advertising model?
▸ buy low, sell high?
▸ revenue as percentage of transaction?
▸ build customer base, worry about money later?…
6. MARKETING / GETTING THE BUSINESS
▸ how you intend to get business
▸ how much it costs to acquire a customer
▸ cost and lifetime value for a customer
7. COMPETITIVE ANALYSIS
▸ who is your competition (and don’t say there is no
competition, because there is always someone or
something)
▸ the more info the better
8. MANAGEMENT TEAM
▸ key members of your team
▸ additional support from other people
▸ other investors
9. FINANCIALS
▸ 3 year forecast
▸ metrics, breakdown of how figures are derived, bottom up,
NOT top down
2019 2020 2021
Users 100,000 500,000 1m
Revenue $100K $500k $1m
Costs $200k 300k 500k
Net income ($100K) $100K $600k
10. CURRENT STATUS, MILESTONES ACHIEVED
▸ where you are at right now, what apps, development done,
customers obtained (the ones you have now, not the ones
you might get).
▸ how are you intending to spend the money you raise and
near future prospects

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10 slide pitch

  • 1. 1. INTRODUCTION ▸ company name, your name, email and mobile ▸ what the company/idea does in one sentence ▸ no less than 30 point text on the slides ▸ graphics explain more than text, video/animation explain more than graphics ▸ when presenting, DON’T read from the presentation!
  • 2. 2. PROBLEM / OPPORTUNITY ▸ Describe the problem, the pain you are alleviating or the pleasure you are providing
  • 3. 3. SOLUTION OR VALUE PROPOSITION ▸ describe how you intend to solve the problem or give value..
  • 4. 4. MAGIC SAUCE ▸ describe how your product works, what technical advantages, IP, and why it is different to or better than other similar solutions ▸ if you have a demo, video , mockup, actual working app, then show it here. If you want to show more than can fit on one slide, can extend to 2 or 3 slides as needed.
  • 5. 5. BUSINESS MODEL / HOW YOUR BUSINESS MAKES MONEY ▸ subscription service? ▸ charge per service? ▸ freemium? ▸ advertising model? ▸ buy low, sell high? ▸ revenue as percentage of transaction? ▸ build customer base, worry about money later?…
  • 6. 6. MARKETING / GETTING THE BUSINESS ▸ how you intend to get business ▸ how much it costs to acquire a customer ▸ cost and lifetime value for a customer
  • 7. 7. COMPETITIVE ANALYSIS ▸ who is your competition (and don’t say there is no competition, because there is always someone or something) ▸ the more info the better
  • 8. 8. MANAGEMENT TEAM ▸ key members of your team ▸ additional support from other people ▸ other investors
  • 9. 9. FINANCIALS ▸ 3 year forecast ▸ metrics, breakdown of how figures are derived, bottom up, NOT top down 2019 2020 2021 Users 100,000 500,000 1m Revenue $100K $500k $1m Costs $200k 300k 500k Net income ($100K) $100K $600k
  • 10. 10. CURRENT STATUS, MILESTONES ACHIEVED ▸ where you are at right now, what apps, development done, customers obtained (the ones you have now, not the ones you might get). ▸ how are you intending to spend the money you raise and near future prospects