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1. According to the McKinsey study, the CSR approach which yields medium benefit to society
and low benefit to business is:
a. Philanthropy
b. Partnering
c. Pet Projects
d. Social Media Marketing
2. According to the McKinsey study on Corporate Social Responsibility, all of the following are
primary strategies and approaches where companies are deploying CSR except for:
a. Propaganda
b. Pet Project
c. Partnering
d. Social Media Marketing

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