Face it, your website is a selling tool. No matter what type of business you are in, your website is a central part of your marketing where first impressions are made. If you settle for a quick website with a poor design, it sends an immediate message to your visitors. Some of those visitors could make a quick judgement about your company and fail to convert into a customer.

1. 5 Tips for Improving Your Business Website

5. Your images should reflect both your brand and the needs of your consumer. Your
links should always work, especially because Google will rank web pages lower if they
have broken links. Finally, by keeping your contact information up to date, you
increase the likelihood that your visitors will become customers because you are
making it easier for them to reach you with questions and concerns they have about
the products and services you offer.
Improving your business website is one of the most important ways you can improve
your search rankings and make your brand more appealing to potential customers.
With the help of in house talent or an experienced web development firm, you should
be able to to create a mobile friendly design; keep your content fresh; simplify your
design; utilize keywords, and maintain your images, links, and contact information in
order to enjoy greater website traffic and improved business overall.