Lightning talk held at UX open in Stockholm 12th of October. http://2013.uxopen.se

1. The UX of
Onboarding
Fredrik Johansson (@signar)

2. Onboarding?

3. Onboarding ≠ number of
signups and conversion
rate
≠

4. Onboarding = value through
a must have experience
=

5. +
+
+
+
So
why is
it needed?

6. How to
?

7. Basics & best-practices
101+

8. The “impossible to fail first time” element
Prepare Me, Don't Surprise Me
Reduce Complexity, But Remain Flexible
Progression loops
Tutorial
Screen Overlay
Engage then Commit
What is the core feature of my product?
Iteration
Reward Engagement
Engagement loops
Inline Hinting
Be Welcoming and Casual
Gradual engagement
Motivational triggers
Trust Through Transparency
Baby steps
Show Don't Tell
What features are confusing or complicated?
Walkthrough

9. Challenges & pitfalls
!

10. ∞
Do it agile

11. Thank you!
Fredrik Johansson (@signar)