Selling Skills - Quick Selling techniques. Subconscious selling techniques. How you build relationships for long term. How you upsell. What should entrepreneurs focus on. How should start ups sell more.
The CMO Survey - Highlights and Insights Report - Spring 2024
Selling quotient - Have you checked Yours ??
1. Selling Quotient
Have you checked yours ??Have you checked yours ??
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2. Man Vs Animal
An Animal can’t control his thoughtsthoughts, whilst a man cancan
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3. Common man Vs Entrepreneur
Common man lives multiplemultiple dreams whilst an entrepreneur
lives a singlesingle dream & strivesstrives to convertconvert it into realityreality
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4. Why am I here ????
• To talk about EntrepreneurshipEntrepreneurship - X
• To talk about life Philosophylife Philosophy – X
• To talk about money & money making techniquesmoney making techniques - X
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5. then..Why am I here ?
You have heard of
•• IQIQ - Scientists, Inventors, Thinkers etc
•• EQEQ-- Sports people, Actors, Performers, Artists, Musicians etc
•• PQPQ – Salaried employees, government officials, politicians,
large joint families / households.
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6. What do Entrepreneurs need
Selling QuotientSelling Quotient -- SQSQSelling QuotientSelling Quotient -- SQSQ
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7. What is SQ
Ability to convert every interactioninteraction into an
opportunity and every opportunity into tangible gainstangible gainsopportunity and every opportunity into tangible gainstangible gains
Siddhartha RastogiSiddhartha Rastogi–– Sales FactorySales Factory
8. Key words from SQ - definition
InteractionInteraction ––
Who does entrepreneur interact? 4 Kinds of people
•• BuyersBuyers – Existing & Prospective
•• VendorsVendors – Existing & Prospective•• VendorsVendors – Existing & Prospective
•• EmployeesEmployees - Existing & Prospective
•• FinanciersFinanciers - Existing & Prospective
(Entrepreneur doesn’t have personal, private, family, social life, till he converts himself / herself
from entrepreneur into Successful businessman)
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9. 2nd Keyword
Tangible GainsTangible Gains -- Translates into 3 things
SurviveSurvive
Higher Sales RevenueRevenueHigher Sales RevenueRevenue
Increased marginsmargins / Higher Profitability
(Time & Money are the scarce commodities for entrepreneur)
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10. How would you achieve this ?
Selling TechniquesSelling TechniquesSelling TechniquesSelling Techniques
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12. Don’ts ……
• No EmpathyEmpathy
• Don’t expect other person to be completely logicallogical
• Don’t live on false hopefalse hope• Don’t live on false hopefalse hope
Siddhartha RastogiSiddhartha Rastogi–– Sales FactorySales Factory
14. QST – S.E.L.L.S.E.L.L.
•• SS – Sell Yourself
•• EE – Evaluate the discussion
•• LL – Lead to the story•• LL – Lead to the story
•• LL – Leave with a personal note
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15. Repeat technique – M.O.R.E.
•• MM – Maximize connect with the client
•• OO – Organize his phonebook
•• RR – Repeat the key benefits•• RR – Repeat the key benefits
•• EE – Eliminate doubts
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16. In 3 hours people could only retainIn 3 hours people could only retain 15%15% of the conversation.of the conversation.
People only retainPeople only retain 6%6% of all what has been told to them.of all what has been told to them.People only retainPeople only retain 6%6% of all what has been told to them.of all what has been told to them.
Siddhartha RastogiSiddhartha Rastogi–– Sales FactorySales Factory
17. Thank You for your PatienceThank You for your Patience
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