DIGITAL MARKETING.pdf
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Digital marketing is very important component when we wants to promote our business online.We promote our business and services in digital marketing with the help of internet by using computer ,mobile phones and other important platforms.Digital marketing is becoming very important in marketing because Nowadays people are using digital services instead of visiting physical shops.Worldwide digital marketing has become most common term.With the development of social media such as LinkedIn,Facebook,YouTube and twitter customers highly depend on online purchase.From small to large every company accept the benefits of digital marketing and use this marketing to promote their business.digital marketing is also called virtual marketing because is done by using the internet.
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Zimo Infotech LLP is a Limited Liability Partnership firm incorporated on 04 Jan. 2018. It is registered at Registrar of Companies, Chandigarh.
https://www.zimoinfotech.com/
BEST DIGITAL MARKETONG INSTITUTE
NIDM - Was Founded By Shri M.S.Kumar, India's Top Digital Marketing Faculty In the year 2010 with a vision to create Successful Careers in The Digital Marketing Industry, With his expertise and guidance we have trained more than 30,000+Students, 2500+ Batches, students from 20+ Countries, Trainees got placed in Top MNC companies in India and guided over 100+ Startups
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Digital is at the core of everything in marketing today. It refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. To know more about digital marketing, visit https://gloriouspoint.com/
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Best digital marketing ppt in laxmi nagar
Digital marketing is a dynamic and multifaceted approach to promoting products, services, or brands through various online channels. It encompasses a wide range of tactics and strategies aimed at reaching and engaging target audiences effectively in the digital realm.
One of the key elements of digital marketing is its ability to leverage the power of the internet to connect with potential customers across different platforms such as search engines, social media, email, websites, and mobile apps. This allows businesses to reach a global audience and tailor their marketing efforts to specific demographics with precision.
Digital marketing strategies often include search engine optimization (SEO), which involves optimizing website content to improve its visibility in search engine results, thus driving organic traffic. Additionally, paid advertising, such as pay-per-click (PPC) campaigns, enables businesses to target specific keywords and demographics to reach potential customers.
Social media marketing is another integral component of digital marketing, focusing on creating and sharing content across social media platforms to increase brand awareness, engagement, and customer loyalty. Email marketing is also a widely used tactic, involving sending targeted messages and promotions directly to subscribers' inboxes.
Furthermore, digital marketing allows for real-time analytics and tracking, providing valuable insights into campaign performance and customer behavior. This data-driven approach enables businesses to continuously refine their strategies and optimize their marketing efforts for maximum effectiveness and return on investment in the ever-evolving digital landscape.
Best pdf of digital marketing in laxmi nagar
Digital marketing encompasses a broad spectrum of online strategies aimed at promoting products, services, or brands through various digital channels. It leverages the vast reach and accessibility of the internet to connect with target audiences, engage them, and drive desired actions. Key components of digital marketing include search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, and influencer marketing.
Through data analytics and insights, digital marketers continuously refine their approaches to maximize effectiveness and ROI. They harness platforms like Google Ads, Facebook, Instagram, LinkedIn, and others to target specific demographics, interests, and behaviors. Digital marketing offers unparalleled opportunities for businesses to enhance their visibility, build brand awareness, foster customer relationships, and ultimately increase sales or conversions in the increasingly digital landscape. Its dynamic nature demands adaptability and creativity to stay ahead in a competitive online marketplace.
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Zimo Infotech LLP is a Limited Liability Partnership firm incorporated on 04 Jan. 2018. It is registered at Registrar of Companies, Chandigarh.
https://www.zimoinfotech.com/
BEST DIGITAL MARKETONG INSTITUTE
NIDM - Was Founded By Shri M.S.Kumar, India's Top Digital Marketing Faculty In the year 2010 with a vision to create Successful Careers in The Digital Marketing Industry, With his expertise and guidance we have trained more than 30,000+Students, 2500+ Batches, students from 20+ Countries, Trainees got placed in Top MNC companies in India and guided over 100+ Startups
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Digital is at the core of everything in marketing today. It refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. To know more about digital marketing, visit https://gloriouspoint.com/
Digital marketting.ppt by. Digital marketting.ppt
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Best digital marketing ppt in laxmi nagar
Digital marketing is a dynamic and multifaceted approach to promoting products, services, or brands through various online channels. It encompasses a wide range of tactics and strategies aimed at reaching and engaging target audiences effectively in the digital realm.
One of the key elements of digital marketing is its ability to leverage the power of the internet to connect with potential customers across different platforms such as search engines, social media, email, websites, and mobile apps. This allows businesses to reach a global audience and tailor their marketing efforts to specific demographics with precision.
Digital marketing strategies often include search engine optimization (SEO), which involves optimizing website content to improve its visibility in search engine results, thus driving organic traffic. Additionally, paid advertising, such as pay-per-click (PPC) campaigns, enables businesses to target specific keywords and demographics to reach potential customers.
Social media marketing is another integral component of digital marketing, focusing on creating and sharing content across social media platforms to increase brand awareness, engagement, and customer loyalty. Email marketing is also a widely used tactic, involving sending targeted messages and promotions directly to subscribers' inboxes.
Furthermore, digital marketing allows for real-time analytics and tracking, providing valuable insights into campaign performance and customer behavior. This data-driven approach enables businesses to continuously refine their strategies and optimize their marketing efforts for maximum effectiveness and return on investment in the ever-evolving digital landscape.
Best pdf of digital marketing in laxmi nagar
Digital marketing encompasses a broad spectrum of online strategies aimed at promoting products, services, or brands through various digital channels. It leverages the vast reach and accessibility of the internet to connect with target audiences, engage them, and drive desired actions. Key components of digital marketing include search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, and influencer marketing.
Through data analytics and insights, digital marketers continuously refine their approaches to maximize effectiveness and ROI. They harness platforms like Google Ads, Facebook, Instagram, LinkedIn, and others to target specific demographics, interests, and behaviors. Digital marketing offers unparalleled opportunities for businesses to enhance their visibility, build brand awareness, foster customer relationships, and ultimately increase sales or conversions in the increasingly digital landscape. Its dynamic nature demands adaptability and creativity to stay ahead in a competitive online marketplace.
Ppt on digital marketing
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DIGITAL MARKETING
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DIGITAL MARKETING.pdf
Digital marketing is an umbrella term of the marketing of products or services using digital technologies, mainly on the internet, but also including mobile phones. Social Media Marketing (SMM)
Search Engine Optimisation (SEO)
Search Engine Marketing (SEM)
Email Marketing.
Marketing Automation.
Digital Advertising.
Content Marketing.
What is Digital Marketing_ Concept, Process, Types, Applications, Advantages,...
Digital Marketing typically refers to marketing campaigns & ads that appear on all IOT devices (like computer, phone, tablet, or other device).
Digital Marketing can take many forms, including online video, display ads, search engine marketing, paid social ads and social media posts. Digital marketing is often compared to “traditional marketing” such as magazine ads, billboards, and direct mail.
Well, Before going to do digital marketing first of all we have know what is Digital Marketing?
Digital marketing Play very Important role to promote & enhance the productivity of new launched goods and services.
Digital marketing is a very advance and large topic, so we have to understand it step by step.
What is Digital Marketing?
Digital Marketing is the online marketing of products & service through various digital mediums. In order to do digital marketing we use various digital mediums such as Social Media (like Facebook, Twitter, Instagram, Pinterest, etc.), Seo, Email, & Mobile App.
Basically digital marketing is the type of marketing that involves all IOT (Internet of Things) devices.
Digital marketing is also called online marketing, is used to promote any brand or business to connect with the potential customers using the internet and the other modes of digital communication like social media platform and websites.
Digital marketing is a broad field, including attracting customers via email, content marketing, search platforms, social media, and more.
In Simple word, we can say that digital marketing is the marketing through online mediums to get potential or maximum number of Customers for products and services. It also help to make brand name popular and to make people awareness.
Why Digital Marketing?
Digital marketing is the simplest & effective way of promoting new products & services so that it is the most suitable medium of marketing. As well, digital marketing is easy as compared to traditional marketing where the Company have to print Physical Posters and banners.
According to me if you wanna do marketing of you business then Digital Marketing is best for you because most of the potential public spend maximum time over the internet where you can promote your products & Services easily.
The Digital Marketing is more powerful and effective then the traditional marketing. Here we can track the performance of advertisements, and marketing campaigns easily.
There are following key points which make digital marketing more powerful:
Easy to use & learn
Advance tracking features
Compatible with new generation
It targets all IOT Devices and Digital mediums.
More Secure as compare to traditional marketing.
Cost effective
Flexibility
Analytics & optimisation
Effective Targeting
More productivity with less efforts
It can also be implemented globally easily
More attractive than traditional marketing
What is Digital Marketing Process
There are total 5 steps or stages of any kind of Digital Marketing Process:
Research
Create
Promote
Analyse
Optimize
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Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
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• SMM Social Media Marketing
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Google ads PCC services
Google Pay per click is prominent for any Business to show your Business Ads on the first page of the Google Search Results; it is very advertising solution for your business. It works like this you are paying for user click whenever user is clicking to services or on your add of your Business you have pay for per click.
PCC Google campaign With SEO services
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• Auction
• Biding
• Cost
• Structures of campaign
• Ad groups
• Keywords research broad, phrase, exact keyword research
• Bidding Strategies
Let‘s talk about the types of PCC Ads
Display ads
Search ads
Video ads
Choose us for your flight bookings websites for SEO Services with PCC Google ads both the combination is the best combination to get your brand value with maximum RIO Conversions.
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NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide. Our Curriculum/ Courses Are Designed with Practical knowledge and Fully For Job Orientation Bases.
DIGITAL MARKETING.pdf
Digital marketing is an umbrella term of the marketing of products or services using digital technologies, mainly on the internet, but also including mobile phones. Social Media Marketing (SMM)
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Email Marketing.
Marketing Automation.
Digital Advertising.
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Digital Marketing typically refers to marketing campaigns & ads that appear on all IOT devices (like computer, phone, tablet, or other device).
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Well, Before going to do digital marketing first of all we have know what is Digital Marketing?
Digital marketing Play very Important role to promote & enhance the productivity of new launched goods and services.
Digital marketing is a very advance and large topic, so we have to understand it step by step.
What is Digital Marketing?
Digital Marketing is the online marketing of products & service through various digital mediums. In order to do digital marketing we use various digital mediums such as Social Media (like Facebook, Twitter, Instagram, Pinterest, etc.), Seo, Email, & Mobile App.
Basically digital marketing is the type of marketing that involves all IOT (Internet of Things) devices.
Digital marketing is also called online marketing, is used to promote any brand or business to connect with the potential customers using the internet and the other modes of digital communication like social media platform and websites.
Digital marketing is a broad field, including attracting customers via email, content marketing, search platforms, social media, and more.
In Simple word, we can say that digital marketing is the marketing through online mediums to get potential or maximum number of Customers for products and services. It also help to make brand name popular and to make people awareness.
Why Digital Marketing?
Digital marketing is the simplest & effective way of promoting new products & services so that it is the most suitable medium of marketing. As well, digital marketing is easy as compared to traditional marketing where the Company have to print Physical Posters and banners.
According to me if you wanna do marketing of you business then Digital Marketing is best for you because most of the potential public spend maximum time over the internet where you can promote your products & Services easily.
The Digital Marketing is more powerful and effective then the traditional marketing. Here we can track the performance of advertisements, and marketing campaigns easily.
There are following key points which make digital marketing more powerful:
Easy to use & learn
Advance tracking features
Compatible with new generation
It targets all IOT Devices and Digital mediums.
More Secure as compare to traditional marketing.
Cost effective
Flexibility
Analytics & optimisation
Effective Targeting
More productivity with less efforts
It can also be implemented globally easily
More attractive than traditional marketing
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Research
Create
Promote
Analyse
Optimize
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Internet marketing
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Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
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Bias: Address potential AI biases with diverse datasets.
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Quality: Maintain high standards to prevent misinformation.
Conclusion:
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The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.SMM Cheap - No. 1 SMM panel in the world
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Search Engine Marketing - Competitor and Keyword research
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly NathanDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideasTop 3 Ways to Align Sales and Marketing Teams for Rapid Growth
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
Core Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
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DIGITAL MARKETING.pdf
- 1. DIGITAL MARKETING DIGITAL MARKETING DIGITAL MARKETING
- 2. Digital marketing is very important component when we wants to promote our business online.We promote our business and services in digital marketing with the help of internet by using computer ,mobile phones and other important platforms.digital marketing is also called virtual marketing because is done by using the internet.
- 3. THE COMPONENTS OF DIGITAL MARKETING
- 5. Search engine optimization focusing on improving organic traffic on your website.Google bingo yahoo are the most commonly used search engines.
- 6. Search engine marketing refers to paid ads.while search engine optimization is organic ads. S E M S E M S E M
- 7. S.M.O S.M.O S.M.O SOCIAL MEDIA OPTIMIZATION MAINLY USED SOCIAL MEDIA SITES TO PROMOTE THEIR BANDS.IT HELPS BUSINESS TO REACH THEIRTARGET AUDIENCE.
- 8. Pay Pay per per click click as the name suggests it is the paid as the name suggests it is the paid marketing. marketing. It drive traffic with search engines. It drive traffic with search engines. It It is much better than S E O is much better than S E O and give results and give results PAY - PAY - PER PER - - CLICK CLICK
- 9. Content marketing is the process of creating valuable content to attract and engage your audience. CONTENT MARKETING
- 10. e-mail marketing THE USE OF E-MAIL TO PROMOTE OUR THE USE OF E-MAIL TO PROMOTE OUR BUSINESS AND SERVICES IS CALLED E- BUSINESS AND SERVICES IS CALLED E- MAIL MARKETING. MAIL MARKETING.
- 11. Affiliate marketing refers to earning a commission Affiliate marketing refers to earning a commission by promoting a product by promoting a product or services made by or services made by another retailer or advertiser. another retailer or advertiser.