Find the great difference between Social media marketing and traditional marketing. And also advantages and disadvantages of both.

1. Social Media Marketing
v/s
Traditional Marketing

2.  However, the time has changed now. The
presence of the internet has brought
several platforms for social media
marketing techniques to meet customer’s
available all across the world.

3.  Social media marketing is a form of internet marketing
that utilizes social networking websites as marketing
tools.
 These social Medias have become basic pillars for
business branding and it has implemented various
media networks in order to achieve the interactions with
people in the whole world and bounding the trust
between people.
 Let’s have a small discussion about what are the
advantages and disadvantages of social media
marketing:

4. Advantages social media
marketing
 The first and foremost advantages of social media marketing
are the two-way communication. We can interact with the
customer about our business and services.
 Social media marketing is the entirely cost effective.
 The social media marketing enables companies to reach the
wider range of customer in the whole world.
 We can widely use the platforms such as face book, twitter. It
can help to target the new customers and make your brand
more visible, and to the company get feedbacks from
customers intensely.

5.  Updating your social media accounts takes time and effort because
the information is only visible for a time before that newer post.
 It’s not entirely risk-free. Fans, followers are free to post the
comments on these platforms, exposing your business to the
possibility of negativity publicity.
 It takes the long term focus if the companies are looking for the
quick response for the product or services they advertised on it.
 One of the major disadvantages of social media marketing is
personal data; the privacy can easily be hacked and shared on the
internet that makes financial losses.

6.  Various social media marketing sites will require different
techniques; every platform has a unique strategy.
 Facebook, Twitter, Google+, Pinterest, LInkedln, Youtube,
Reddit, Tumbler, Stumble upon, and so on.
 Now the whole world is looking forward towards the latest
technologies, the question will arise any one look back with
traditional technologies.

7. Then let’s know what traditional marketing is and what the
traditional marketing tools are
 The traditional marketing means the promotions of product
and services through mediums like the TV, Telephone,
Printing, Broadcast, Direct mail, Brochures, business cards.
 These are some popular types of marketing methods that we
used to implement in the traditional marketing.

8.  The traditional method of marketing has a high successful rate and
proven to be reliable also customer find it comfortable with face to
face meeting
 Traditional methods have TV radios, trade show, and newspaper, Tv
is still an important traditional marketing method everyone
considering for advertising on, Advertising efforts on TV or radio
has the benefits of reaching a mass audience.
 Traditional marketing is one of the personalized marketing it is the
best strategies and the most effective method to gain the trust of the
audience and as well as branding.
 This type of marketing can boost business slowly and strongly as
well as company image safely

9.  Purchasing radio television and printed brochures ads tend
costly for small business
 Major disadvantages of traditional marketing are reaching
only a local audience even though it is not limited to one
 In traditional marketing is static. There is no way to interact
with customers, and feedbacks about services and all

10.  Now it is clear about the social media marketing and
traditional marketing. It was the time when the traditional
marketing helps to promote the business, Now trend has
changed and evolution of internet compels every business to
get social and promote business socially.

11. Presented by Shruti S
 SEO Anayst at Ultimez Technology
 Call: 8095715366
 E-mail: info@ultimez.com
 Website: https://www.ultimez.com/