3. COCA-COLA IS A CARBONATED SOFT DRINK SOLD IN STORES, RESTAURANTS, AND
VENDING MACHINES THROUGHOUT THE WORLD. IT IS PRODUCED BY THE COCA-COLA
COMPANY OF ATLANTA, GEORGIA, AND IS OFTEN REFERRED TO SIMPLY AS COKE (A
REGISTERED TRADEMARK OF THE COCA-COLA COMPANY IN THE UNITED STATES SINCE
MARCH 27, 1944). ORIGINALLY INTENDED AS A PATENT MEDICINE WHEN IT WAS
INVENTED IN THE LATE 19TH CENTURY BY JOHN PEMBERTON, COCA-COLA WAS
BOUGHT OUT BY BUSINESSMAN ASA GRIGGS CANDLER, WHOSE MARKETING TACTICS
LED COKE TO ITS DOMINANCE OF THE WORLD SOFT-DRINK MARKET THROUGHOUT THE
20TH CENTURY.
10. ACCORDING TO THE 2005 ANNUAL REPORT, THE COMPANY SELLS BEVERAGE
PRODUCTS IN MORE THAN 200 COUNTRIES. THE REPORT FURTHER STATES THAT
OF THE MORE THAN 50 BILLION BEVERAGE SERVINGS OF ALL TYPES CONSUMED
WORLDWIDE EVERY DAY, BEVERAGES BEARING THE TRADEMARKS OWNED BY OR
LICENSED TO COCA-COLA ACCOUNT FOR APPROXIMATELY 1.5 BILLION (THE
LATEST FIGURE IN 2010 SHOWS THAT NOW THEY SERVE 1.6 BILLION DRINKS
EVERY DAY). OF THESE, BEVERAGES BEARING THE TRADEMARK "COCA-COLA" OR
"COKE" ACCOUNTED FOR APPROXIMATELY 78% OF THE COMPANY'S TOTAL GALLON
SALES.