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BGC Project
Updates
September 5, 2013
Avida Towers BGC 34th Street
INVENTORY REPORT as of 1st week of September 2013
Total Total Total
ATBGC 34 T1 652 100% 583 89% 69 11%
ATBGC 34 T2 682 100% 423 62% 259 38%
TOTAL 1334 100% 1006 75% 328 25%
ATBGC 34 T1 Total Total Total
1 Bedroom 500 100% 449 90% 51 10%
2 Bedroom 139 100% 121 87% 18 13%
2 Bedroom Loft 10 100% 10 100% 0 0%
3 Bedroom Loft 3 100% 3 100% 0 0%
TOTAL 652 100% 583 89% 69 11%
ATBGC 34 T2 Total Total Total
1 Bedroom 513 100% 299 58% 214 42%
2 Bedroom 141 100% 109 77% 32 23%
2 Bedroom Loft 10 100% 10 100% 0 0%
3 Bedroom Loft 3 100% 3 100% 0 0%
1 Bedroom Drive-up 12 100% 0 0% 12 100%
2 Bedroom Drive-up 3 100% 2 67% 1 33%
TOTAL 682 100% 423 62% 259 38%
Units Launched Sold Units Available
RESIDENTIAL ONLY
Units Launched Sold Units Available
Units Launched Sold Units Available
Avida Cityflex Towers BGC
INVENTORY REPORT as of 1st week of September 2013
Total Total Total
ACTGC SOHO 190 100% 163 86% 47 25%
ACTGC T1 377 100% 351 93% 29 8%
ACTGC T2 431 100% 376 87% 224 52%
998 100% 890 89% 108 11%
ACTGC T1 Total Total Total
Exec. Studio 345 100% 321 93% 24 7%
2 Bedroom 32 100% 30 94% 2 6%
377 100% 351 93% 26 7%
ACTGC T2 Total Total Total
Studio 382 100% 348 91% 34 9%
1 Bedroom Loft 12 100% 4 33% 8 67%
2 Bedroom 37 100% 25 68% 12 32%
TOTAL 431 100% 377 87% 54 13%
Units Launched Sold Units Available
Units Launched Sold Units Available
Units Launched Sold Units Available
Avida Towers BGC 9th Ave.
INVENTORY REPORT as of 1st week of September 2013
Total Total Total
ATBGC 9th Ave T1 224 100% 215 96% 9 4%
ATBGC 9th Ave T2 256 100% 196 77% 60 23%
480 100% 411 86% 69 14%
ATBGC 9th Ave T1 Total Total Total
1 Bedroom 196 100% 187 95% 9 5%
2 Bedroom 28 100% 28 100% 0 0%
TOTAL 224 100% 215 96% 9 4%
ATBGC 9th Ave T2 Total Total Total
1 Bedroom 224 100% 164 73% 60 27%
2 Bedroom 32 100% 32 100% 0 0%
TOTAL 256 100% 196 77% 60 23%
Units Launched Sold Units Available
RESIDENTIAL ONLY
Units Launched Sold Units Available
Units Launched Sold Units Available
BGC Projects
TAKE-UP
4Q 2011 1Q 2012 2Q 2012 3Q 2012 4Q 2012 1Q 2013 2Q 2013
CityFlex 17 23 22 41 33 63 51
SOHO 22 14 3 7 8 4 6
34th Street 34 68 58 68 53 63 31
9th Avenue 6 5 1 3 4 15 11
Total 79 110 84 119 98 145 99
Monthly Average Take-Up
AT Global City T1
Ongoing structural works @ crown
AT Global City T2
Ongoing structural works 5th to 6th floor
level
AT BGC 34TH STREET T1
Excavation is ongoing
AT CITYFLEX T1
Pre-excavation
activities have begun
Marketing Milestone:
AT BGC 9th Avenue Topping Off Event (6/28)
Marketing Milestone:
5,733
Leads from Outbreak Manila Run
Marketing Initiatives:
Serendra Project Booth
Ads • Magazine placements (e.g., 34th
Street for Aug Dasmarinas Village
Gazette, CityFlex for Aug Soul BGC )
• Cinema ads – year-round (Ayala
Malls)
PR • Digital Campaign for 9th Ave.
(Facebook Ads and Google)
• News pick-ups for 9th Ave. Top-Off
Events • Red-Letter Day Events
(Independence Day, You Deserve It!)
• Milestone events: BGC 9th Ave Top-
Off Event and Top-Off Sales Activity
• Barrio Fiesta international
sponsorship
Out of
Home
• Roadside banners (University
Parkway, Mckinley Parkway)
• Serendra booth
• Board-ups (onsite and C-5 CityFlex)
Marketing Initiatives

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Avida tower bgc project updates as of sep 5, 2013

  • 2. Avida Towers BGC 34th Street INVENTORY REPORT as of 1st week of September 2013 Total Total Total ATBGC 34 T1 652 100% 583 89% 69 11% ATBGC 34 T2 682 100% 423 62% 259 38% TOTAL 1334 100% 1006 75% 328 25% ATBGC 34 T1 Total Total Total 1 Bedroom 500 100% 449 90% 51 10% 2 Bedroom 139 100% 121 87% 18 13% 2 Bedroom Loft 10 100% 10 100% 0 0% 3 Bedroom Loft 3 100% 3 100% 0 0% TOTAL 652 100% 583 89% 69 11% ATBGC 34 T2 Total Total Total 1 Bedroom 513 100% 299 58% 214 42% 2 Bedroom 141 100% 109 77% 32 23% 2 Bedroom Loft 10 100% 10 100% 0 0% 3 Bedroom Loft 3 100% 3 100% 0 0% 1 Bedroom Drive-up 12 100% 0 0% 12 100% 2 Bedroom Drive-up 3 100% 2 67% 1 33% TOTAL 682 100% 423 62% 259 38% Units Launched Sold Units Available RESIDENTIAL ONLY Units Launched Sold Units Available Units Launched Sold Units Available
  • 3. Avida Cityflex Towers BGC INVENTORY REPORT as of 1st week of September 2013 Total Total Total ACTGC SOHO 190 100% 163 86% 47 25% ACTGC T1 377 100% 351 93% 29 8% ACTGC T2 431 100% 376 87% 224 52% 998 100% 890 89% 108 11% ACTGC T1 Total Total Total Exec. Studio 345 100% 321 93% 24 7% 2 Bedroom 32 100% 30 94% 2 6% 377 100% 351 93% 26 7% ACTGC T2 Total Total Total Studio 382 100% 348 91% 34 9% 1 Bedroom Loft 12 100% 4 33% 8 67% 2 Bedroom 37 100% 25 68% 12 32% TOTAL 431 100% 377 87% 54 13% Units Launched Sold Units Available Units Launched Sold Units Available Units Launched Sold Units Available
  • 4. Avida Towers BGC 9th Ave. INVENTORY REPORT as of 1st week of September 2013 Total Total Total ATBGC 9th Ave T1 224 100% 215 96% 9 4% ATBGC 9th Ave T2 256 100% 196 77% 60 23% 480 100% 411 86% 69 14% ATBGC 9th Ave T1 Total Total Total 1 Bedroom 196 100% 187 95% 9 5% 2 Bedroom 28 100% 28 100% 0 0% TOTAL 224 100% 215 96% 9 4% ATBGC 9th Ave T2 Total Total Total 1 Bedroom 224 100% 164 73% 60 27% 2 Bedroom 32 100% 32 100% 0 0% TOTAL 256 100% 196 77% 60 23% Units Launched Sold Units Available RESIDENTIAL ONLY Units Launched Sold Units Available Units Launched Sold Units Available
  • 5. BGC Projects TAKE-UP 4Q 2011 1Q 2012 2Q 2012 3Q 2012 4Q 2012 1Q 2013 2Q 2013 CityFlex 17 23 22 41 33 63 51 SOHO 22 14 3 7 8 4 6 34th Street 34 68 58 68 53 63 31 9th Avenue 6 5 1 3 4 15 11 Total 79 110 84 119 98 145 99 Monthly Average Take-Up
  • 6. AT Global City T1 Ongoing structural works @ crown
  • 7. AT Global City T2 Ongoing structural works 5th to 6th floor level
  • 8. AT BGC 34TH STREET T1 Excavation is ongoing
  • 10. Marketing Milestone: AT BGC 9th Avenue Topping Off Event (6/28)
  • 13. Ads • Magazine placements (e.g., 34th Street for Aug Dasmarinas Village Gazette, CityFlex for Aug Soul BGC ) • Cinema ads – year-round (Ayala Malls) PR • Digital Campaign for 9th Ave. (Facebook Ads and Google) • News pick-ups for 9th Ave. Top-Off Events • Red-Letter Day Events (Independence Day, You Deserve It!) • Milestone events: BGC 9th Ave Top- Off Event and Top-Off Sales Activity • Barrio Fiesta international sponsorship Out of Home • Roadside banners (University Parkway, Mckinley Parkway) • Serendra booth • Board-ups (onsite and C-5 CityFlex) Marketing Initiatives

Editor's Notes

  1. THD Units (fbdc) to be released
  2. 1 2BR unit on THD left
  3. 6
  4. 7
  5. 8
  6. 9