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How the Financial Services and Pharmaceutical industries are innovating and evolving

Richard Hartman, Ph.D.
Richard Hartman, Ph.D.
Richard Hartman, Ph.D.Chief Strategist (Healthcare) at Planned Systems International

My latest conceptual project with Northhighland/Sparksgrove showing the parallels between Financial markets and Big Pharma over the digital age.

How the Financial Services and Pharmaceutical industries are innovating and evolving

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CUSTOMERS BENEFIT FROM INDUSTRY SHIFTS 
How the Financial Services and Pharmaceutical industries are innovating and evolving 
INSTITUTION INSTITUTION INSTITUTION 
EMPOWERMENT 
Greater access to relevant data 
ADVISOR/DOCTOR CLIENT/PATIENT 
TECHNOLOGY DATA CONTEXT SENSE & RESPOND 
Financial 
Pharma Services 
PROFESSIONAL CONTROLLED 
“Brokered” access 
dilutes trust and value 
INFORMED CONSUMER 
"Selected” access, yet 
poorly connected channels 
CONSUMER DIRECTED 
“Full” access, delivered 
seamlessly across multiple 
data-enabled channels 
SHIFT OF TRUST 
More reliance on social proof 
REGULATIONS DATA 
CLIENT/PATIENT ADVISOR/DOCTOR 
REGULATIONS DATA 
REGULATIONS 
DATA 
ADVISOR/ 
DOCTOR 
EXPERIENCE ENABLEMENT TIMELINE 
Probable 
Possible 
Plausible 
Pharma 
Predictive 
diagnostics 
HIT enabled 
treatment plans 
Real-time 
health monitoring 
Personalized 
medicine 
Financial Services 
Crowd-sourced 
identity 
Distributed 
currency systems 
Open APIs 
Open source 
hardware & apps 
CLIENT/ 
PATIENT
Ad

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How the Financial Services and Pharmaceutical industries are innovating and evolving

  • 1. CUSTOMERS BENEFIT FROM INDUSTRY SHIFTS How the Financial Services and Pharmaceutical industries are innovating and evolving INSTITUTION INSTITUTION INSTITUTION EMPOWERMENT Greater access to relevant data ADVISOR/DOCTOR CLIENT/PATIENT TECHNOLOGY DATA CONTEXT SENSE & RESPOND Financial Pharma Services PROFESSIONAL CONTROLLED “Brokered” access dilutes trust and value INFORMED CONSUMER "Selected” access, yet poorly connected channels CONSUMER DIRECTED “Full” access, delivered seamlessly across multiple data-enabled channels SHIFT OF TRUST More reliance on social proof REGULATIONS DATA CLIENT/PATIENT ADVISOR/DOCTOR REGULATIONS DATA REGULATIONS DATA ADVISOR/ DOCTOR EXPERIENCE ENABLEMENT TIMELINE Probable Possible Plausible Pharma Predictive diagnostics HIT enabled treatment plans Real-time health monitoring Personalized medicine Financial Services Crowd-sourced identity Distributed currency systems Open APIs Open source hardware & apps CLIENT/ PATIENT