SlideShare a Scribd company logo
1 of 24
Branded creds summary
Branded partners with organisations
to create, produce, and commercialise
integrated multi-media platforms that
connect, engage, inform and entertain
consumers.
180 MILLION Views
...& Counting!
Speaking at Live Matters 2021
OWNED PARTNERED CONSULTANCY
Branded’s 3 Pillars
What we used to do :)
FaZe Clan
Branded created, produced and marketed the YouTube FanFest in partnership
with YouTube. Over six years Branded produced 58 festivals across the planet
INDIA
OUR VIRTUAL
OFFERING IN
2020
Now
INDIA
OUR VIRTUAL
OFFERING IN
2020
Click to Watch!
All That Matters is Asia’s meeting point for the music, sports, gaming and online entertainment industries. In its 15th year, ATM
kicked off a premium online experience accessible fall over the world, connecting leaders driving the entertainment business.
19
MILLION Views
CONNECTIONS THAT MATTER
ATM2020 The week that mattered
5
Days of
Content
200
Speakers
Delegates from
41
Countries
30,000+
Impressions
115
Companies
90
Sessions
77
Broadcast live
93%
Satisfaction
TOP LINE RESULTS
Branded creds summary
It’s a festival
It’s a connection
It’s a community
It’s a celebration
presents
Two Editions. Over 119 Million Impressions
Commercial - In Confidence © Branded Ltd 2021
IAGT supports UN Women to broaden and deepen
their connection with young women in Asia
Commercial - In Confidence © Branded Ltd 2021
100+ FAB
FEMALES
OVER 230M
FANS
20.3 MILLION
LIVE STREAM
8 SHOWS
6 LANGUAGES
20+hours OF
CONTENT
13.4 MILLION
20+ CHANNEL
PARTNERS
Viewership/Results - IAGT INDIA 2020/21
119.2 MILLION
TOTAL IMPRESSIONS
Commercial - In Confidence © Branded Ltd 2021
CLICK VIDEO TO PLAY IAGT INDIA 2020 WRAP CLIP
VidCon is the world’s largest event for fans, creators, executives, and brands who
share a passion for online video, has launched VidCon Now, a digitally-delivered
experience. The launch of VidCon Now in Asia on 3rd December 2020 brought
together some of the best known digital creators from the US and Asia, including
Patrick Starrr, Mr Kate, Wengie, and TikTok influencer Jeff Yuman.
The inaugural 3 hour launch episode, supported by the Infocomm Media
Development Authority (IMDA) as part of the Singapore Media Festival, also
featured industry leaders from video platforms iQiyi and TikTok, leading AI developer
Pandorabots Inc, and startup Singapore businesses Alethea.AI, Melon8 and
SendJoy
Click to Watch!
Produced by Branded, 32 MILLION gaming fans tuned in to watch Asia’s first online Gaming Festival & Awards - a three day virtual event in partnership with
Singtel, Globe Telecom, Telkomsel and AIS
Over 19 Million
Views!
Branded produced Unilever’s global “UPLAY” virtual conference in December 2020 including programme creation, curation, speaker & attendee marketing and
management, website creation, event production and live stream broadcast
AND...
Branded has produced two live streamed sessions for WPP’s Asia Pacific
regional marketing and growth team covering “Direct to Consumer” and
the “Future of Data in APAC”
Branded curated and produced six individual online sessions at the
Virtual Intel Gaming Summit, November 2020
180m+ Viewers!
Jasper Donat, CEO
jasper@branded.live
@jasperdonat

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Branded creds summary

  • 2. Branded partners with organisations to create, produce, and commercialise integrated multi-media platforms that connect, engage, inform and entertain consumers.
  • 4. Speaking at Live Matters 2021
  • 6. What we used to do :) FaZe Clan
  • 7. Branded created, produced and marketed the YouTube FanFest in partnership with YouTube. Over six years Branded produced 58 festivals across the planet
  • 10. All That Matters is Asia’s meeting point for the music, sports, gaming and online entertainment industries. In its 15th year, ATM kicked off a premium online experience accessible fall over the world, connecting leaders driving the entertainment business.
  • 11. 19 MILLION Views CONNECTIONS THAT MATTER ATM2020 The week that mattered 5 Days of Content 200 Speakers Delegates from 41 Countries 30,000+ Impressions 115 Companies 90 Sessions 77 Broadcast live 93% Satisfaction TOP LINE RESULTS
  • 13. It’s a festival It’s a connection It’s a community It’s a celebration presents Two Editions. Over 119 Million Impressions
  • 14. Commercial - In Confidence © Branded Ltd 2021 IAGT supports UN Women to broaden and deepen their connection with young women in Asia
  • 15. Commercial - In Confidence © Branded Ltd 2021 100+ FAB FEMALES OVER 230M FANS 20.3 MILLION LIVE STREAM 8 SHOWS 6 LANGUAGES 20+hours OF CONTENT 13.4 MILLION 20+ CHANNEL PARTNERS Viewership/Results - IAGT INDIA 2020/21 119.2 MILLION TOTAL IMPRESSIONS
  • 16. Commercial - In Confidence © Branded Ltd 2021 CLICK VIDEO TO PLAY IAGT INDIA 2020 WRAP CLIP
  • 17. VidCon is the world’s largest event for fans, creators, executives, and brands who share a passion for online video, has launched VidCon Now, a digitally-delivered experience. The launch of VidCon Now in Asia on 3rd December 2020 brought together some of the best known digital creators from the US and Asia, including Patrick Starrr, Mr Kate, Wengie, and TikTok influencer Jeff Yuman. The inaugural 3 hour launch episode, supported by the Infocomm Media Development Authority (IMDA) as part of the Singapore Media Festival, also featured industry leaders from video platforms iQiyi and TikTok, leading AI developer Pandorabots Inc, and startup Singapore businesses Alethea.AI, Melon8 and SendJoy
  • 19. Produced by Branded, 32 MILLION gaming fans tuned in to watch Asia’s first online Gaming Festival & Awards - a three day virtual event in partnership with Singtel, Globe Telecom, Telkomsel and AIS
  • 21. Branded produced Unilever’s global “UPLAY” virtual conference in December 2020 including programme creation, curation, speaker & attendee marketing and management, website creation, event production and live stream broadcast
  • 22. AND... Branded has produced two live streamed sessions for WPP’s Asia Pacific regional marketing and growth team covering “Direct to Consumer” and the “Future of Data in APAC” Branded curated and produced six individual online sessions at the Virtual Intel Gaming Summit, November 2020