Social Media Support Group | Seattle Interactive 2019
Jen Rittenhouse (Speaker) Social Media Manager, MultiCare Health System Oh hey there, social marketing friend. We see you. All signed up for a fancy conference in Seattle where you'll listen to people with sexy resumes and cool sneakers talk about the work they do on the internet for a brand that everyone loves and engages with. They'll use words like "rad" and "totally" while telling you about the latest campaign their brand launched with a bottomless budget. But then what? Before you spiral into hashtag despair, come to this session. Social Media Support Group is for the unseen, the overworked and the misunderstood. The "can you just Facebook about it" and "we need this on Instagram" among us. So you tweet for a living. So you picked a career path that could be outsourced to an intern or a board member's granddaughter. Let's talk about how to do the work that tickles your fancy and delivers meaningful results with limited time, resources and recognition.
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Social Media Support Group | Seattle Interactive 2019
- 2. Jen Rittenhouse Manager, Social Media MultiCare Health System @YennyPie
- 16. Choice .
- 18. “I'm not offended by all the dumb blonde jokes because I know I'm not dumb... and I also know that I'm not blonde.” – Dolly Parton
Editor's Notes
- About me.
- Tear out a piece of paper and Write down your biggest social media woe. Now take the paper, crumple it up and throw it over your shoulder. That’s something I do to help clear my head. Writing it down gets it out of my body and then throwing it is a physical way that I can get rid of it. Now in a piece of paper on your notebook, write your intention. Why are you in this session? What do you want the next hour to be? Now let’s air our grievances. What is your biggest social media peeve? (People yell it out.) I did that so you can hear that you are not alone. Social is oddly one of the most isolating places in the workplace vortex. Because almost everybody has an account and an opinion. But very few understand the mechanics, strategy, creativity, time and time it takes to do it well.
- Let’s get the guru talk out of the way. I created this deck for a few reasons. One of which is because social is so desired and revered that they call us gurus, as if we have some transcendental powers. It makes it sound like a lot less work than it is, amirite? And while we are respected and revered with a guru designation in one moment, next thing you know we are being told about somebody’s sister who is an Instagram influencer and a sophomore at whatever college and could totally take over the social feeds if we needed help.
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