2. DEMAND
THE MOMENT OF TRUTH
The “Moment of Truth” In customer service is an
instance of contact or interaction between a
customer and firm/store through a product,
sales force, or visit that gives the customer
SUPPLY an opportunity to form or change an impression
about the firm/store.
3. YOU COMPETITOR
GREAT PRODUCT RANGE P P
GREAT PRICE OFFERS P P
GREAT DISCOUNTS P P
GREAT VALUE-ADDS P P
DOORSTEP PICKUP & DELIVERY FOR SERVICE
4. DEMAND
Consumers service is morea
After sales carecontact is
Each customer about service
DISCOVER YOUR
important than assistance
for many unrepeatable stand
unique, reasons, but two
before sales;foris through such
opportunity it a company to
MOMENTone gets permanent
out: OF TRUTH
serviceCost ofitself from the
that Ownership
• differentiate
Total
WITH PICKME GADGET
•customers.
competition. of service when
Convenience
CARE’SMatsushita EDGE
needed
Konosuke
WINNING
Founder - Panasonic Corporation
SUPPLY
5. WHAT DIFFERENCE DOES SERVICE MAKE?
26%
CUSTOMERS REJECTED
PRODUCTS BECAUSE OF POOR
AFTER SALES SERVICE.
6. WHAT DIFFERENCE DOES SERVICE MAKE?
70%
BUYING EXPERIENCE IS BASED
ON HOW CUSTOMERS FEEL THEY
ARE BEING TREATED.
7. WHAT DIFFERENCE DOES SERVICE MAKE?
13%
DISSATISFIED CUSTOMERS
WILL TELL 20 MORE PEOPLE
ABOUT THEIR BAD EXPERIENCE.
8. AFTER SALES SERVICES TAKES A LOT OF TIME
PRODUCT 2013 2014 2015
SALES 24000 36000 60000
DEFECTS 2400 3600 6000
SERVICE 240 360 600
REQUESTS
By 2015 Service request is likely to
consume a large part of your sales time !
9. POSSIBLE SOLUTIONS
OPTION #1 OPTION #2
• Provide service assurance Get the PickMe competitive edge
• Effort to service footfall
• Escalation handling
• Consume time & efforts of staff
• Extra manpower cost to collect,
maintain and travel to service centre
• Risk of losing customers because of
poor service support
10. WHAT’S THE PICKME WINNING EDGE?
DOORSTEP GADGET CARE DOORSTEP SERVICE
• Pickup / Technical assistance / Drop
LAPTOPS
SERVICE NETWORK
MOBILE PHONES
TABLETS • Associate with quality partners
• Strong focus on repair operations
• Less number of centers required
• Easy to manage call flow and TAT
CAMERAS DATA CARDS • Lower dissatisfaction rate
OPTIONAL TRACKING
• Track actual tertiary
WATCHES • Connect with actual user
SMART ANALYTICS
• Monitor genuine feedback/suggestions
11. WHAT PICKME OFFERS YOU
VALUE ADDED SERVICE
$$ $ HIGHER REVENUES l Almost zero service footfall, no
service escalations
l Assure customer for hassle free service
experience
l Reduce cost on service support
LOWER COSTS l Earn revenue bonus
l Provide “Moment of Truth” and save
customer churn
l Win Customer loyalty
12. A VALUE-ADD YOUR PERSONAL WILL VALUE!
TIME ADVANTAGE – CUSTOMERVISIT VS. PICKME
70
Total Time for Personal Visit = 2.55 Hrs
60 60
60
50
Pickme Time
40 10 Mins only
30
30
20
15
10 10
10
0
Driving Time Parking Time Waiting Time Repair Time Delivery Time Pick me Time
Mins
13. COST ADVANTAGE – PERSONAL VISIT VS. PICKME
Pickme 2.3
Bus 4
Auto 7.5
Taxi 6.2
Car 15
0 5 10 15 20
INR/KM
14. SUPERIOR CUSTOMER EXPERIENCE
The Pickme Smart Link Process
• Creation of JOB • Visit Authorized • Collect Unit
Pickme Service Center
Sheet From Service
representative Online status
• Inspection of Unit • Register Call and center
visits the update
• Scan/Collect collect Work • Deliver to
customer Order
Documents customer
Pick-up
request 1 2 3 4 5 6
by client
Job no. Work Order emailed with online Expected delivery
SMS to tracker details date emailed to
client customer
Communication updates at each step
15. QUALITY & ASSURANCE IN GADGET CARE
QUALITY
• Authorized service
Centers
SAFETY
EFFICIENCY • In transit
• Same day Insurance
Pick Up • Special
• Online Gadget
tracking Carrier
bags
ASSURANCE
• Confirmation Call
• Status Updates