Win against natively digital retailers by making online and offline work together seamlessly. Digital is changing everything - down to how shoppers research, buy, and consume goods and services. Use your store base as a competitive advantage and keep up with evolving market needs.

1. PUBLIC
Stephanie Waters, Global Retail Industry Principal, SAP Hybris (SAP)
Merge the Grocery Digital and Physical Shopping
Experience

2. 2PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ
A glimpse into the future of grocery shopping…

3. 3PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ
Mobile first
Responsive
design
Mobile apps
and payment
Conversational
commerce
Progressive
Web apps

4. 4PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ
§ Infotainment – offers, flyers, news, recipes, videos, games
§ Services – shopping lists, content, store finder, receipts
§ Loyalty and promotions - coupons, vouchers, virtual punch
card programs, push notifications
§ Mobile pay – QR codes, Apple Wallet,Apple Watch
§ Mobile self-scanning and checkout
SAP Hybris Mobile Consumer Assistant by GK

6. 6PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ
§ Integrates SAP
Hybris as a
Service
(informally known
as YaaS) APIs
with Alexa Voice
and Skill system
§ Using voice
actions, customer
can add or
remove products
to cart and
checkout
yAlexa

7. 7PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ
§ App-like experience on the Web
§ User tasks completed >2x faster
§ Scheduled and triggered Web push
notifications
§ Installable to home screen
§ Offline mode
Progressive Web apps
Available from extend partner: Connector for SAP Hybris Commerce

8. 8PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ
In-aisle assisted service
Clienteling, guided selling, endless aisle, checkout
Digital signage, shelf talkers
Content management for POP product information,
entertainment, promotion, branding, specials, sales
Interactive windows, end caps, and shelves
Product information, guided selling, endless aisle
Consumer self-service
Consumer self-scanning, informational, and
transactional kiosks
Personal shopper
In-store click and collect fulfillment
Digitalization of the store

9. 9PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ
SAP Hybris solution for in-store customer engagement
Identify your customer Immediately know and engage
Provide relevant
recommendations

10. 10PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ
Interactive, digital wine showcase

11. 11PUBLIC© 2017 SAP SE or an SAP affiliate company. All rights reserved. ǀ
Click and collect fulfillment partners

12. Contact Information:
Stephanie Waters
Global Retail Industry Principal, SAP Hybris (SAP)
stephanie.waters@sap.com
+1 678-763-3333
Thank you.