This document discusses the challenges facing manufacturing industries, including margin pressure, global competition, and disconnected sales processes. It introduces Configure Price Quote (CPQ) software as a "game changer" that can help companies digitalize their sales, automate processes, protect margins, increase competitiveness through fast and accurate customer response, and create a seamless sales process. The document is a case study from SatislohAG and In Mind Cloud on how their cloud-based CPQ solution can help address industry challenges.