This document discusses Visualping, a website change monitoring tool. It summarizes Visualping's growth from 500,000 users in 2016 to a projected 150 million users by 2022. Visualping has seen strong growth through its freemium Chrome app and web service, with most traffic coming from organic search. The company has been able to grow globally with no marketing budget by addressing an unmet need and ranking highly in search results for related keywords. Word-of-mouth has also contributed to 10% of traffic. Visualping works with businesses across many industries and has users from around the world, with North America and Europe making up the majority.

1. @sergesalager @visualping #BCTECHSummit
Where in the world is my #BCTECH?
Serge Salager
@sergesalager @visualping

2. @sergesalager @visualping #BCTECHSummit
Select any area: we email you when it changes
Area
selection
User’s
email
Site to
monitor
Highlight
of change
01/2017
02/2017

3. @sergesalager @visualping #BCTECHSummit
Now on
sale!
1 click monitoring with our Chrome app
Area
selection
User’s
email
Our
app

4. @sergesalager @visualping #BCTECHSummit
Use cases
Got them on time
for Christmas!
Thanks
@visualping
Missed an
opportunity
because a few days
late? #visualping
SEO group
Google
knowledge
panel
Trader group
News about
targets and
portfolio
Consumers Businesses

5. @sergesalager @visualping #BCTECHSummit
Our business model
Custom
$
5,000
3 million
checks
e-commerce fees
Consumers Businesses
Enterprise
580
10,000
Checks/year
$

6. @sergesalager @visualping #BCTECHSummit
Where in the world is my
#BCTECH?

7. ½ million users  150 million in 2022
0
50000
100000
150000
200000
250000
300000
350000
400000
10-01
12-01
02-01
04-01
06-01
08-01
10-01
12-01
02-01
04-01
06-01
08-01
10-01
12-01
02-01
04-01
06-01
08-01
North America
Europe and Russia
Asia Pacific
Rest of the world
30%
30%
20%
20%
Chrome apps (240,000 weekly users)
Web service (140,000 registered)
380,000 users
+20,000 new/month
2014
2016
Paying users (2,000 payers)
201620152014 2014
150 million0.5 million
20162015 2017 2018 2019 2020 2021 2022
2 m
5 m
15 m
50 m
150 m
Marketing
0.5 m
VC funding

8. @sergesalager @visualping #BCTECHSummit
From around the world
North
America
30%
Europe
30%
Rest of the
world 40%

9. Businesses: thousands using us
Travel
Technology
Gov.OrganizationsFinancial Services
Consumer goods
Automobile
Media
Professional Services Others

10. @sergesalager @visualping #BCTECHSummit
How to go global with
$0 marketing budget?

11. @sergesalager @visualping #BCTECHSummit
90% traffic from search
“Website change
detection”
“Web checker”
“Page change
Monitor”

12. @sergesalager @visualping #BCTECHSummit
Not so secret recipe
Unmet need
People search for solution
Great (only) product
Mentions
Backlinks
No1

13. @sergesalager @visualping #BCTECHSummit
Global mentions in high authority sites

14. @sergesalager @visualping #BCTECHSummit
10% from word of mouth

15. @sergesalager @visualping #BCTECHSummit
Not so secret recipe
Freemium

16. @sergesalager @visualping #BCTECHSummit
Serge Salager
CEO
+1 778 788 9333
serge.salager@visualping.io