description about a media of health communication

1. HAND BILLS :
(form of visual health
communication)
PREPARE BY
SAGAR KUNWAR
BPH 6TH SEM
LA GRANDEE INTL .COLLEGE, POKHARA

2. INTRODUCTION
According to a Merriam Webster Dictionary HAND BILL is a small
printed sheet to be distributed (as for advertising) by hand.
Handbill is a small sheet of paper advertising a product or event which
is given to members of the public, especially in street.

5. FEATURES/CHARACTERISTICS
• Small in size and especially the size can be varied
• All important information can be fitted on a small size of handbill
• Highlights the important factors
• Easier and convenience to develop
• Attractive and more informative
• Applicable to mass advertising

6. Technique of preperation
BE CLEAR ABOUT THE TYPE OF ADVERTISMENT AND INFORMATION
THAT YOU ARE TRYING TO GIVE
ABSTRACT ONLY SHORT AND FRUITFUL INFORMATION AND USE A
SIMPLE LANGUAGE
PRINT AND DESIGN OUT ON A ATTRACTIVE PAGE AND MAKE IT A
AS SMALL AS POSSIBLE

7. FIND OUT THE TAGET POPULATION THAT A HANDBILL WOULD
ADDRESS
DISTRIBUTE IT TO THE PEOPLE

8. Areas of application
• Generally it is used as a visual media of communication and can be
especially used for advertising , especially used in
• Health sector
• Business marketing
• Political social activities
• Awareness campaigns

9. strengths
• Quicker and easier flow of information
• Convenient for all the people
• Handbill is easily readable to people due to its attractiveness and
easier information
• Can be cost beneficial
• Faster advertisement among a people can be done

10. LIMITATIONS
• People may easily discard it
• Information may not be appropriate to all the people
• Most handbills are used for unnecessary promotion
• Easily it can get damage and torn
• Not appropriate for a long run advertisement
• Most handbills do not have a strong and people centered message
• Only profit oriented

11. THANK YOU