MEDIA COMMUNICATION FB, Texting and Email notifications

1. Notification Reception
FB TEXT EMAIL

2. Introduction
● What:
● We carry mobile devices(cell phones and laptop) with us
all day.
● Habitually, we have trained ourselves to check our emails,
facebook account and text notifications frequently.
● Who:
Like real time connection
● Why:
● It portrays our intention towards maintaining our social
presence

3. Research Question
The kind of behavior trend did we
see through our survey?
Is this behavior trend changes with
ethnicity?
Goal: social media behavior trend in Asians
and Americans.

4. Method
Participants
● Ethnicity: Asians and Americans
● Ages: 18-35
Perceived as Collectivist Culture
● Materials and Procedure
● 1. Communicate via Facebook, text and emails
● 2. Texted them for immediate attention & response.

5. Facebook
Active facebook users stay login,
- Check newsfeed
- May not update their status every time
- Most of them are too lazy to update notification status.
- A couple of people said, they would update their status
as soon as possible notification shows up.
- "I want to be informed of everything".
- Use “Like” button to respond (social presence).

6. Text Alerts
Like to check their text messages right away.
Priority of response is most important and positive.
Reason: more personal and directly related.

7. Email Alerts
- Active login
- Majority check emails daily but not immediately.
- Specially in comparison to text and FB notifications.
- Response is immediate if it is an official email.
- Checking and response priority is very low.
Reason: more thoughtful and formal medium

8. Notification Reception Trend
● Facebook Users, Text and Email:
● Do not like to update or respond immediately but majority
prefer to receive notifications in real time from
Facebook, Text and Email.
Their behavior indicates checking notifications frequently
for all social media.
1st Priority: Personal text response
2nd Priority: FB “Like” button
3rd Priority: Email check and respond
Is there any change in behavior noticed between Asians and
Americans?
- None

9. Discussion
Implications
Facebook changed the way we communicate!
We can send messages on pages and maintain or establish
connections with friends.
Facebook notifications control via Newsfeed.
● - They “Like” to be informed and “Like” to know what's
going on.

10. Text alerts
Example, when we gathered to work on this presentation and I
received phone text from OSU about the warning and Sameya
didn't. And she felt left out (" _" )
We all like to be included in this society and not feel left
out :)

11. Conclusion
Facebook notifications
Their attitude and behavior is extroverted.
We like to be informed and included,
not miss anything.
Text Alert
More introverted behavior because people like to answer when
deemed important and personal.
Email
Also more personal and introvert behavior.