Raise more for your nonprofit with free fundraising tools for registration, ticket events, online fundraising, and peer-to-peer fundraising.

1. Raise More with GiveSignup
More than endurance.

2. Hello!
We are Chris, Amanda, and Jake
from the GiveSignup team.
We’re here because we want to
help nonprofits raise more with
free fundraising technology.

3. Today’s Topics
▷ Welcome to GiveSignup
▷ The Time to Fundraise is Now
▷ How To Raise More in 2021
○ Ticket Events
○ Donation Forms and Websites
○ Registration
○ Virtual Events
○ Peer-to-Peer Fundraising
▷ Get Started Free

4. Welcome to GiveSignup
Free tools to raise more

5. Why GiveSignup
At RunSignup, we were first introduced to nonprofits as traditional “charity partners” for races.
▷ Race organizations benefit from partnering with nonprofits as a way to grow
participation and engage the community
▷ Nonprofits benefit from partnering with races because it’s a low-overhead way to
incentivize peer-to-peer fundraising, grow donor lists, and promote their mission.
As we worked with nonprofits through races, we recognized the need for free technology to
support nonprofits and help them raise money outside of endurance events. GiveSignup is
focused only on those nonprofits.

6. Who We Are
▷ Purpose-built technology for Nonprofits, focused on
connecting supporters & nonprofits through modern
technology
▷ Dedicated to bringing modern technology to the nonprofit
world (for free)
▷ Connect nonprofits to your supporters
▷ Open and flexible

7. ▷ Data on supporters of all
types
▷ Engage supporters with
new events, fundraising
campaigns and donation
opportunities
▷ Easily connect to other
platforms that your
nonprofit uses
▷ Your mission is always first
Engage Your Supporters

8. The Time to
Fundraise is Now
Your mission can’t wait.

9. Act Now.
The average number of donations on GiveSignup | RunSignup
increased by 110% in 2020.
Why Now?
▷ Fundraising can’t wait for the
end of the pandemic
▷ Nonprofits are finding success
with creative events and online
fundraising
▷ Out of sight, out of mind: keep
the connection with your
supporters
How to Act?
▷ A modern fundraising plan relies
on the right mix of fundraising
campaigns, beyond in-person
events.
○ Virtual and Hybrid events with
integrated appeals for donations
○ Easy online donations and
fundraising
○ Activated supporters engaging in
peer-to-peer fundraising

10. Raise More.
Year-round
online presence
with free
data-driven
websites
Free fundraising
tools
for donations,
fundraising, ticket
sales, and more
Supporter
Engagement
to connect and tie
together all your
fundraising efforts
Integrated
payments and
reporting
to track results and
optimize your plan

11. How to Raise Money in 2021
Unlimited options for an uncertain 2021.

12. Ticket Events
More than endurance.

13. Nonprofit Ticket Events
▷ Fast, easy ticket purchase, designed for nonprofits
○ Powerful options for multiple tickets, ticket groups, or combo tickets
▷ Free website, for every event
▷ Donations (one-time and recurring) during ticket purchase
▷ Donation Discounts to incentivize attendees to give more
▷ Professional event websites
▷ Easy-to-understand pricing, with simple payments and simple financials
▷ Custom information collection
▷ Marketing tools that inspire sharing (like Referral Rewards)
▷ Easy merchandise sales
▷ Mobile CheckIn App
▷ Easy data exporting (and you own the data)

14. Traditional Live Ticket Events
▷ Galas
▷ Pancake Breakfasts
▷ Golf Tournaments
▷ Concerts
▷ Talent Shows
▷ Ice Cream Socials
▷ Food Festivals
Virtual Ticket Events
▷ Virtual mixology or cooking
class
▷ Virtual concert
▷ Virtual cultural experience
▷ Curbside restaurant
tastings
▷ Virtual yoga class
▷ Virtual tours
Ticket Event Examples

15. Ticket Event Example:
Epilepsy Foundation Gala at Home
▷ Strong calls to action
▷ Inclusive options to reach
more supporters
▷ Creates an experience,
event virtually
▷ Donations collected during
ticket purchase

16. Donation Forms and
Websites
No events. Just fundraising!

17. Why Online Fundraising
Events are great, but you also need dynamic options to donate online, anytime.
▷ Never closed. Online donations can be collected anytime, from
anywhere.
▷ Unlimited campaigns. Online fundraising can be versatile, with
messaging geared toward the specific donors you’re targeting.
▷ Flexible amounts. Unlike pre-set prices for events, donations can be $5
or $5,000. Make donating accessible to everyone.
▷ Easily shared. Supporters can share your donation page, and
encourage more donations, with a simple click of a button.
▷ Designate fund (or not). Allow donors to designate the use for their
donation.

18. Key advantages to upgrading:
▷ Feature your nonprofit’s branding, not PayPal’s
branding
▷ Encourage donation levels & flexible choices of
one-time or recurring gifts
▷ Leverage E-cards
▷ Use your URL / Domain (for free!)
▷ Donation designation option
▷ Customized Donation Receipts
▷ Free Upgrade to full Donation Website or
Fundraising Campaigns integrated with Facebook
Fundraising
▷ Lower Cost - Give donors the option to cover fees
Upgrade from Paypal Donations
Simple Donation Forms

19. Friends of Children & Families Donation Form
▷ Custom branding and
messaging about the nonprofit
▷ Simple one-time and recurring
donation options
▷ Calls out fundraising goal
▷ Recognizes donors
▷ Allows designation of specific
cause
Donation Form Example:
Friends of Children & Families

20. Donation Website
Upgrade to a full donation website
▷ Your website is a vehicle for Storytelling
▷ Custom branding
▷ Incorporate unlimited donation forms
▷ Unlimited standalone fundraising
campaigns
○ Incorporate peer-to-peer fundraising
with Facebook Fundraising into your
campaigns
▷ Donation E-Cards to donate on someone’s
behalf

21. Example:
Donation Website
▷ “Where the Heart is” Campaign
that will match donations up to
$35,000 from a grant
▷ First 72 donors who give $250+
will get their names featured on a
new heart wall at the Center
▷ Also allow supporters the option
to become a fundraiser in
addition to or instead of donating

22. Registration
Run/Walk/Ride

23. Run/Walk/Rides
GiveSignup for Registration
▷ All-in-one registration, donation, and fundraising platform used by 9,000+ nonprofits
▷ Custom URL: BYO domain or subdomain, or GiveSignup.org/my5k
▷ Free website with mobile-responsive point & click templates
▷ Easy to setup and manage
▷ Fundraising pages that tell a story
○ Fundraiser slideshow, custom headings and story, clear calls to action, prominent
social share options
▷ Results that feature real-time fundraising progress
▷ Customizable reports across marketing, registration, fundraising, and financial data
▷ Charity Bib Fundraising

24. In-Person Run/Walk/Ride
▷ Traditional events with
modifications in 2021
▷ Size limits
▷ Wave, corral, or open starts
▷ Touchless CheckIn App
▷ Course revisions
Talk to a timer about
modifications.

25. Example:
In-Person Run/Walk/Ride
CASA Superhero 5K
Run/Walk in Cummins, GA
▷ Customized call to action
▷ Branded donations
integrated into registration
▷ Checkbox added to
checkout for final appeal

26. Virtual and Hybrid
Run/Walk/Ride (Virtual, In-Person, and Hybrid)

27. Virtual Events
▷ Opportunity to raise money and connect with supporters when an
in-person event isn’t possible (or you want to reach a larger audience)
▷ Self-reported virtual results
▷ Virtual Challenges Fundraising Campaign for long-term
engagement
▷ Digital bibs and Finisher Certificates
▷ RaceJoy runner tracking via timers
GiveSignup.org/GoVirtual

28. Virtual Race Example: Harpoon
▷ Usually a sellout 5,000-person
event
▷ 2nd year as Virtual
▷ Increased focus on the
fundraising in the absence of
an in-person celebration
▷ Using their brand to bring
attention to the nonprofit

29. Virtual Race Example: Harpoon
▷ Angel Fund is front & center in
at the top of the website
▷ Video sharing stories of
people impacted by ALS
▷ Featured ALS stories
▷ Sets up the nonprofit to be a
larger focus of the race even
when it returns in person

30. Hybrid Events
Looking ahead, we expect a hybrid to be the
norm.
▷ Something for everyone - the
competitive athlete, the social runner,
and the at-risk athlete
○ Incorporates supporters from
outside the local area
▷ Creates a built-in contingency plan in
the event of cancellation
GiveSignup.org/Hybrid

31. Peer to Peer Fundraising
Engage your Supporters

32. Expand Your Reach
Peer-to-Peer Fundraising is available with many of the tools
mentioned, allowing you to leverages social connections and
encourage your supporters to engage their friends and family.
▷ Enable in a Run/Walk/Ride (or virtual run/walk/ride)
▷ Create a Virtual Challenge Fundraising Campaign
▷ Enable Charity Bib Fundraising
▷ Create unlimited standalone Fundraising Campaigns

33. Peer-to-Peer Fundraising Tools
▷ Automatic Fundraiser Pages
○ Fundraiser slideshow
○ Set default messaging, with tag lines and story headings
○ Prominent social share options
○ Clear donate calls to action
▷ Fundraiser Goals and Minimums
▷ Fundraiser Rewards
○ Automated Refunds
○ Fundraiser Milestones
○ Fundraiser Confetti
▷ Free Facebook Fundraiser Integration

34. Peer-to-Peer Example
Charity Bib
Semper Fi & America’s Fund Community
Athlete Team
View for the Fundraiser
1. Add a custom slideshow
2. Clear calls to action
3. Top donors list
4. Progress bar
5. Customizable Story
6. Reminder to connect to Facebook
Fundraiser
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35. Get Started For Free

36. Questions?