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Donations and Fundraising during COVID-19

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Learn how to create free donation websites and donation forms on GiveSignup for targeted campaigns for your nonprofit during the COVID-19 outbreak.

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Donations and Fundraising during COVID-19

  1. 1. Donations and Fundraising during COVID-19
  2. 2. Agenda ▷ Donation Websites (501c3 organizations only) ○ How to create and customize ▷ Donation Forms (501c3 organizations only) ○ How to create ○ How to email ▷ RunSignup for Donations and Fundraising (everyone) ○ Donations and fundraising only - no registration 2
  3. 3. Virtual Fundraising Events ▷ Free virtual events with a fundraising/donation goal ▷ There will be a virtual events webinar next week. We do not currently have a date scheduled, but you will receive an email with a registration link next week. ▷ Donations & fundraising webinar and slides: https://runsignup.blog/2020/01/30/webinar-recap- grow-donations-and-fundraising-with-runsignup/ 3
  4. 4. Fundraising Approach ▷ This is and will continue to be an extremely difficult time for nonprofits. ▷ Engage your communities - people need connection more than ever. Focus on your employees, beneficiaries, and volunteers first. ▷ If you do campaigns and events, tie your mission to how your beneficiaries are impacted by COVID-19. ▷ Keep things simple and easy. 4
  5. 5. Donation Websites How to create and customize
  6. 6. www.givesignup.org ▷ Click Get Started Free >> Create Donation Website ▷ Use your RunSignup login or create an account 6
  7. 7. Donation Website Wizard 7
  8. 8. Donation Website Wizard 3. Finish View Website or Customize 1. Basic Info Basic details about your nonprofit. You can make this general or specific to a campaign. For example, Moorestown Animal Shelter OR Moorestown Animal Shelter COVID-19 Emergency Fund. 2. Payment Link an existing 501c3 Payment account that you already have on RunSignup. If new, 3 options: ● Create Payment Account ● Invite ● Test 8
  9. 9. Donation Website Dashboard 9
  10. 10. What to Customize 10 ▷ Donation Website >> Web Page ○ Page Theme: Color scheme, logo, social media ○ Cover Page: Point and click website builder ▷ Donations >> Donations Setup ○ Go through each tab to enable donations and customize your settings ▷ Donation Website >> Notifications ○ Customize notifications & add tax-deduction information
  11. 11. 11 Demo
  12. 12. Donation Forms Simple and easy campaigns
  13. 13. What are Donation Forms? 13
  14. 14. Donations Forms >> Create a Donation Form 14
  15. 15. Customize Settings 15 ▷ Donation Forms will inherit settings from Donation Website, including theme ▷ You can customize message, logo, giving frequencies, levels, etc. ▷ Clean URL that will use your custom domain or subdomain (making it easier to share)
  16. 16. Email and Share 16 ▷ Copy URL for donation form and share on social media or via email
  17. 17. 17 Demo
  18. 18. RunSignup A donation & fundraising solution for everyone
  19. 19. Why use RunSignup? 19 ▷ Need a full website with menu items ▷ May or may not be a 501c3 ○ Cannot issue tax deductible receipts if you are not a 501c3 - however, you can still customize the donation confirmation email with a Thank You message ▷ Want fundraising features ▷ You can still use givesignup.org/ instead of runsignup.com/
  20. 20. Race >> Race Page >> Menu Order Race >> Race Page >> Race URL 20 ▷ Hide Sign Up Header Button ▷ Select givesignup.org/ as URL (if not adding a custom domain or subdomain)
  21. 21. Virtual Fundraising Events 21 ▷ Set up any virtual event (including non-endurance events): https://www.givesignup.org/funfest2020
  22. 22. Thanks! Any questions? If you have any ideas or stories that you would like to share about how your nonprofit is raising money during COVID-19, please contact me: allison@runsignup.com 22

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