The Internet of Things, or IoT, refers to a network of linked devices as well as the technology that enables communication between devices and the cloud as well as between devices. We now have billions of devices connected to the internet, thanks to the introduction of low-cost computer processors and high-bandwidth telephony. Sensors may be used in daily products such as toothbrushes, vacuum cleaners, vehicles, and machinery to gather data and respond intelligently to consumers.

1. IMPACTOF
IOTON
SOCIAL MEDIA
INFORMATION EXPLOSION
OVER SHARING BECAUSE OF EASY CONNECTIVITY
INVASION OF PRIVACY A POTIENTIALTHREAT
AUDIENCE TARGETING
WILL HELP SHARPEN TARGET PROCESS DUE TO
PRECISE DATA
WILL LEAD TO REDUCE SPAMMING
WILL ENHANCE TG SPOTTING
CONTENT MARKETING
WILL CREAT NICE CONTENT FOR SPECIFICS SETUPS
WILL ENHANCE REAL TIME CONTENT MARKETING
CONVERSATION / INTERACTION
HELPS RESOLVE NEGETIVE FEEDBACK AT A FASTER RATE
ENGAGE WITH CONSUMERS ON THERIR CHOICE OF TPOIC
CONSUMERS
PRECISELY TARGETED ADVERTISING DUE TO BIG DATA
CONSUMER RELATION ENHANCED TOOLS
SOCIAL MEDIA CAMPAIGNS
IOT+SOCIALMEDIA WILL LEAD TO SMARTER ROI
MEASUREMENT METRICS