7. Audience give importance reading only unique contents. If contents are too
boring means it has less importance for users to read. Powerful contents are
more readable than ordinary contents. Contents already written somewhere
else and users already read it before and if the same contents are repeated,
audience avoid reading them. Most of the websites have contents that
matches 1000’s of competitors websites and similar word expressions. Try it
avoid copying contents from others. Explain what you have in your mind that
you had experience before and convert them into contents. Audience give
interest reading these contents. The more valuable information audience start
growing reading your contents. Readers always prefer fresh and unique
information.
Write for audience of common people but not for particular person. Content is
power and no special education are required.
If the contents are too difficult to understand, only 30% of readers may read
the content preferably of technical part. If these contents are converted to
simple informative so that layman can read and understand, common people
find it interesting and useful.
8. Who requires content writers?
Every organization or employers need writers. If they won’t, they are failing to
express their business; products, services, and demo. It plays a major role in
business strategy. Attractive titles and descriptions on main page of websites,
hardcopy ads on newspapers and books attract readers to move further. Writing
about the products with titles unrelated to description, and description unrelated to
contents really get frustrated for readers.
Be creative while writing. Contents without titles, descriptions, and paragraph are
not eye attractive. Writing like a story is just like telling a story to baby to sleep. Go
step by step and make sure every sentences are active and informative. Research
well what customers want and how to reach them through attractive content.
Contents with images make even more readable. Images should be relevant to
contents. You can provide external url but keep in mind that url should be present
at end of the content but not at the beginning and middle of the content. Write
company name at beginning and at ending. At the beginning make the font size
medium and at ending make it smaller. Title should be large to attract viewers.
Viewers give importance to title and small descriptions not your company name.