The document discusses LinkedIn Pages and Groups. It notes the difference between LinkedIn Pages and Groups, with Pages being profiles for companies while Groups allow people with similar interests to connect. The document also announces new LinkedIn Showcase Pages, which allow company pages to create pages for individual brands and products, helping companies with multiple brands like Cisco to showcase each one separately on LinkedIn.

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2. About LinkedIn Pages
• http://www.goodlifefitness.com/
• http://www.linkedin.com/company/goodlife-
fitness
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3. LinkedIn Page Vs Groups
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4. Announcing LinkedIn Showcase Pages
• If you’re a Company Page administrator, you
can easily create your company’s own
Showcase Page
– Why?
• some companies have a variety of brands and products.
Example CISCO have different brands and products.
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