Any business succeeds not for its products but for its business model. Any business should build its business model involving all the stakeholders including the customers. This presentation is about Lean Canvas that is designed by Ash Maurya based on the Business Model Canvas by Alexander Osterwlader. It also explains how to use the tool and come up with a business model for any business.

1. Rajesh Vincent - AcquiredEdge - +919884644446
Ensuring Success in
Entrepreneurship
Creating a Business Model

2. Business Models and Entrepreneurship
How to come up with a Business Model?
• Entrepreneur and Entrepreneurship
• Importance of Business Models
• A tool to create Business Models
• Components of the tool
• How to use the tool?
• An Example

3. Who is an Entrepreneur?
An Entrepreneur is one who creates a new business in the face of risk and
uncertainty for the purpose of achieving profit and growth by identifying
opportunities and assembling the necessary resources to capitalise on
them.

4. What does an Entrepreneur Do?
• Understands the market
• Knows what the Market needs
• Knows what it can afford
• Knows how to raise funds for the business
• Knows how to build a team and keep them aligned
• Improve the offering based on feedback.

5. Steve Baker
“It is not the product, It is the business
model that leads to success”

7. Business Model Creation
• Identify the problem the product/service is addressing
• Internal Process of the Business
• How they will measure internal processes
• Cost Structure
• The Solution
• The target market
• How you will reach the market
• Pricing structure

8. Created by Alexander Osterwalder and Adapted by Ash Maurya
Lean Canvas

13. The Order to Fill the Canvas

28. 1. Food Delivery is
Slow.
2. Travelling to great
restaurants is difficult
during a weekday.
3. Going out for
lunch is tiring.
4. Ordering food from
a restaurant is
complicated.
FoodPanda (Delivery)
Zomato (Discovery)
1. College Students
2. IT professionals
3. Managers/
Executive.
4. Housewives
1. College Students
2. IT professionals
1. Provide an easy
to use food
ordering app.
2. Create a network
of delivery
people.
3. Create a wide
variety of cuisine
options
Uber for Food Delivery
1. Mobile based
food ordering app.
2. Easy to use
interface.
3. Order food in 3 to 4
simple steps.
1. App Store
2. Restaurants
3. App Store ads
4. Food Bloggers
5. Influencer Marketing
6. Digital Ads
1. Commission from Restaurants
2. Delivery fee from Users
3. Advertisement
1. App Development
2. Customer Support
3. Delivery Network Costs
4. Hosting
5. Data Mining
6. Marketing
1. App Installs
2. Orders
3. Customer Signups
4. Restaurants on
boarded
5. Average Number of
Delivery executives
per PinCode/
Restaurant.
1. Exclusive
partnerships with
majority of the
restaurants.

29. Steve Blank
“No Business Plan Survives its First
Contact with Customers”

30. Thank You!
Rajesh: +91 9884644446
I am here to help if you need help