Question 1 That social and cultural environments influence marketing opportunities and dynamics around the globe is illustrated by all of the following facts except: a. consumers want to drink more coffee made from premium coffee beans. b. coffee became the hot beverage of choice in India. c. coffee culture continues to spread around the globe. d. coffee brew is becoming popular in countries such as India and China. Question 2 In Middle Eastern countries, it is common to see that courts handle marriages, divorces, distribution of family assets, and business practices by the "Sharia" law. What does this laws an impact on international business? a. advertisement and promotion. b. menu options of factory canteens. c. choice of personnel to be working in Middle Eastern countries. d. opening hours of retail shops. Question 3 The CEO of Blackrock, a major global investment fund, Mr Larry Fink announced that Blackrock will flag companies for sale and vote against board directors if they are slow in responding to climate change. Which of the following is the most likely reason for this announcement? a. Responding to pressure groups such as WWF and Greenpeace b. New technology advancement c. The growing concerns for ESG from investors, regulators and consumers d. Change of president from Donald Trump to Joe Biden Question 4 The World Bank has defined four categories of using Gross National Income (GNI) per capita. For example, USA is a high-income country, whereas most African nations are low-income countries. Please identify how China is classified under the World Bank. a. Lower-middle income b. Low-income c. High-income d. Upper-middle income Question 5 Myanmars military seized power of Myanmar in a coup earlier this year and detained the countrys civilian leader Aung San Suuki. Apart from political factors, which economic indicator(s) marketers need to consider when deciding whether to expand its business to this country? a. US Unemployment Rate, Global Trade Balance b. Currency Exchange, iPhone Index c. GDP, Unemployment Rate, Household Disposable Income d. Big Mac Index, Crime Rate.

1. Question 1
That social and cultural environments influence marketing opportunities and dynamics around the
globe is illustrated by all of the following facts except:
a.
consumers want to drink more coffee made from premium coffee beans.
b.
coffee became the hot beverage of choice in India.
c.
coffee culture continues to spread around the globe.
d.
coffee brew is becoming popular in countries such as India and China.
Question 2
In Middle Eastern countries, it is common to see that courts handle marriages, divorces,
distribution of family assets, and business practices by the "Sharia" law. What does this laws an
impact on international business?
a.
advertisement and promotion.
b.
menu options of factory canteens.
c.
choice of personnel to be working in Middle Eastern countries.
d.
opening hours of retail shops.
Question 3
The CEO of Blackrock, a major global investment fund, Mr Larry Fink announced that Blackrock
will flag companies for sale and vote against board directors if they are slow in responding to
climate change. Which of the following is the most likely reason for this announcement?
a.
Responding to pressure groups such as WWF and Greenpeace
b.
New technology advancement
c.
The growing concerns for ESG from investors, regulators and consumers
d.
Change of president from Donald Trump to Joe Biden
Question 4
The World Bank has defined four categories of using Gross National Income (GNI) per capita. For
example, USA is a high-income country, whereas most African nations are low-income countries.
Please identify how China is classified under the World Bank.
a.
Lower-middle income

2. b.
Low-income
c.
High-income
d.
Upper-middle income
Question 5
Myanmars military seized power of Myanmar in a coup earlier this year and detained the countrys
civilian leader Aung San Suuki. Apart from political factors, which economic indicator(s) marketers
need to consider when deciding whether to expand its business to this country?
a.
US Unemployment Rate, Global Trade Balance
b.
Currency Exchange, iPhone Index
c.
GDP, Unemployment Rate, Household Disposable Income
d.
Big Mac Index, Crime Rate