Bill O’Neill Sponsorship Deck
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Sponsorship Deck presented to Breaking Limits Marketing Group to garner new sponsors for the Professional Bowlers Association. Presented at Bowl Expo in July 2011
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Bill O’Neill Sponsorship Deck
- 1. BILL O’NEILL
- 2. BOWLING BIO • 3 Career Lumber Liquidators PBA Tour Titles • 2011 Pepsi Viper Championship, 67th US Open, 2009 Chameleon Championship • Last season, was the only player to cash in all 12 events • 9 TV finals appearances in the last 2 years • World Championship (2010,11), Dick Weber Open 2010, US Open (2010,11) • 2006 PBA Rookie of the Year • Summer Series Participant
- 3. TV EXPOSURE 2009-2010 Summer Series US Open Motor City Open Dick Weber Open Chameleon Championship World Championship World Championship Dick Weber Open US Open Summer Series Chameleon Championship Motor City Open 0 500,000 1,000,000 1,500,000 2,000,000 2,500,000 5,890,185 TOTAL VIEWERS
- 4. TV EXPOSURE 2010-2011 Viper Championship Scorpion Championship Dick Weber Open World Championship US Open USA vs the World USA vs the World World Championship Scorpion Championship Viper Championship US Open Dick Weber Open 0 200,000 400,000 600,000 800,000 1,000,0001,200,0001,400,0001,600,000 4,425,609 TOTAL VIEWERS
- 5. MARKETING OPPORTUNITY • O’Neil is one of the rising stars on the PBA • Made match play round 73 times since becoming a full-time PBA Tour bowler in 2005-06 Season • Currently has 2 sponsors • Ebonite International and Turbo Grips
- 6. TV COMMERCIALS ON ESPN Ready to Win Sunday Dream
- 7. PRINT EXPOSURE US Bowler Magazine PBA Yearbook Snappd Poster Cover (Winter 2009-10) cover (2010-11)
- 8. ONLINE EXPOSURE PBA Twitter Page PBA.com PBA Facebook Fan Page
- 9. OTHER EXPOSURE Masking Unit World Series of Bowling Banner US Open Pro-Am
- 10. JERSEY SPONSORSHIP • Worn by PBA tour player in all competitions • Company cannot conflict with a PBA sponsor • All jerseys must be made by Gemini Jerseys
- 13. WHY SPONSOR BILL O’NEILL • Bill O’Neill is the perfect advertising vehicle for non- endemic sponsors due to his reliable exposure on the PBA Tour • One of the rising stars of the PBA Tour • O’Neill is looking to add more sponsors for the 2011-2012 PBA Tour Season
Editor's Notes
- Complete branding of shirt $25,000Top center chest (5) $10,000Lower center chest (6) $10,000 Lower abdomen positions (7,8,9) $3,000Either side positions (7 or 8) $3,000Both side positions (7 & 8) $5,000Either l/r chest positions (1,2,3,4) $7,500Single l/r chest positions (1,2,3,4) $5,000Upper yoke position (12) $1,500Upper back position (13) $5,000Mid back position (14,15) $5,000Lower back position (16) $5,000Combined left sleeve (L1,L2,L3) $3,000Single left sleeve (L1,L2, or L3) $1,000Collar position (C1,C2) $1,500Partial collar (C1 or C2) $750