Should I Run a Mobile Blitz Campaign (Probably Not)

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A handy diagram that allows you to figure out if you should run a mobile blitz campaign to shoot up the charts and try to get all the juicy, mythical "organic traffic".

Full post is here:
http://blog.gamechangersf.com/2014/03/the-mobile-blitz-campaign-sugar-high.html

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Should I Run a Mobile Blitz Campaign (Probably Not)

  1. 1. What is your goal? What’s your retention? Do you have tracking SDK? What’s your LTV? Reviews 4 Stars Or Higher? iOSAndroid I like gambling with my budget Revenue Grow DAU No Yes Don’t do it Don’t know Under $1 Flying blind dummy You’ll lose your pants Over $1 Under 15% 7D Yes You’ll lose your pants Over 15% 7D Does it appeal to broad demo? No Don’t do it No Proceed at your own risk Should I Run A Blitz Campaign? Do it! gamechangersf.com Don’t do it

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