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The State of Things 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 1
Hi. I'm @peterbihr 
strategy & 
emerging tech conferences & 
publications 
thewavingcat.com 
peter@thewavingcat.com 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 2
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 3
Hardware is still hard 
But: smaller hardware projects are relatively easy 
now. The basic tech works. 
(Production? Scaling? Business models?) 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 4
The pioneers are just now 
launching 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 5
...or already moving on 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 6
But they paved the way 
Developed the market and the tools. 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 7
Funding 
Still tough. Many potential investors don't 
understand the field just yet. 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 8
Incubators & accelerators galore 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 9
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 10
Wearables 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 11
Wearables everywhere 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 12
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 13
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 14
Data Rash 
da•ta rash ˈdātə ˈrash, n. an irritating or unsightly 
eruption of information on the wrist or other site of 
wearable technology. 
—Josh Clark (GlobalMoxie) 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 15
Data slaves 
"Parole bracelet" 
- Sami Niemelä 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 16
Art & Fashion 
A positive driving force for tech. 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 17
Ringly 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 18
Electric Objects 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 19
Basslet 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 20
What do you want to build? 
TBD Catalog (Near Future Lab) 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 21
We can make anything. 
Work on a future worth 
living! 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 22
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 23
Thank you! 
Peter Bihr 
Twitter: @peterbihr 
Web: thewavingcat.com 
Mail: peter@thewavingcat.com 
Come say hi! 
Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 24

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ThingsCon Amsterdam: The State of Things

  • 1. The State of Things Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 1
  • 2. Hi. I'm @peterbihr strategy & emerging tech conferences & publications thewavingcat.com peter@thewavingcat.com Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 2
  • 3. Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 3
  • 4. Hardware is still hard But: smaller hardware projects are relatively easy now. The basic tech works. (Production? Scaling? Business models?) Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 4
  • 5. The pioneers are just now launching Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 5
  • 6. ...or already moving on Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 6
  • 7. But they paved the way Developed the market and the tools. Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 7
  • 8. Funding Still tough. Many potential investors don't understand the field just yet. Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 8
  • 9. Incubators & accelerators galore Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 9
  • 10. Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 10
  • 11. Wearables Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 11
  • 12. Wearables everywhere Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 12
  • 13. Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 13
  • 14. Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 14
  • 15. Data Rash da•ta rash ˈdātə ˈrash, n. an irritating or unsightly eruption of information on the wrist or other site of wearable technology. —Josh Clark (GlobalMoxie) Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 15
  • 16. Data slaves "Parole bracelet" - Sami Niemelä Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 16
  • 17. Art & Fashion A positive driving force for tech. Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 17
  • 18. Ringly Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 18
  • 19. Electric Objects Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 19
  • 20. Basslet Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 20
  • 21. What do you want to build? TBD Catalog (Near Future Lab) Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 21
  • 22. We can make anything. Work on a future worth living! Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 22
  • 23. Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 23
  • 24. Thank you! Peter Bihr Twitter: @peterbihr Web: thewavingcat.com Mail: peter@thewavingcat.com Come say hi! Peter Bihr, The Waving Cat GmbH. www.thewavingcat.com. Amsterdam, 7 Nov 2014. 24