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The CEM Imperative: Customer Experience in the Age of the Empowered Consumer
2
Bain & Company
3
Customer Experience and Your Bottom Line
4
Watermark Consulting
@PRFTDigital
Facebook.com/PerficientDigital
Blogs.Perficient.com/PerficientDigital
Blogs.Perficient.com/Microsoft
WHY THE
DIGITAL CUSTOMER
EXPERIENCE MATTERS
WHAT ARE YOU DOING TO
IMPROVE YOUR COMPANY’S
DIGITAL CUSTOMER EXPERIENCE?
Download our complimentary guide and learn how to
create and maintain meaningful customer interactions.
LEARN MORE BY DOWNLOADING OUR GUIDE.
GET OUR GUIDE
Perficient Digital blends the strategic imagination of an agency with the deep technical
acumen of Perficient’s established consultancy to deliver exceptional customer
experiences for the world’s biggest brands.
PerficientDigital.com
Seamless digital
experiences
are so important
to customers that
86%will pay more
to ensure their
experience is
a good one.1
CUSTOMER RETENTION IS CRUCIAL.
89% of consumers say they’ve given their business
to a competitor following a poor experience.1
30% increase in
company value.2
10% increase in
customer retention
38%of companies that improve
the customer experience
see better financial results
than their competitors.3
Companies that focus on the
customer experience increase
revenue by an average of
19%
3
Customer experience leaders in
the S&P 500 had a better
six-year performance than
customer experience laggards.4
43%
34%
15%
S&P 500 Index
Customer
Experience
Leaders
Customer
Experience
Laggards

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Why the Digital Customer Experience Matters

  • 1. 1 The CEM Imperative: Customer Experience in the Age of the Empowered Consumer 2 Bain & Company 3 Customer Experience and Your Bottom Line 4 Watermark Consulting @PRFTDigital Facebook.com/PerficientDigital Blogs.Perficient.com/PerficientDigital Blogs.Perficient.com/Microsoft WHY THE DIGITAL CUSTOMER EXPERIENCE MATTERS WHAT ARE YOU DOING TO IMPROVE YOUR COMPANY’S DIGITAL CUSTOMER EXPERIENCE? Download our complimentary guide and learn how to create and maintain meaningful customer interactions. LEARN MORE BY DOWNLOADING OUR GUIDE. GET OUR GUIDE Perficient Digital blends the strategic imagination of an agency with the deep technical acumen of Perficient’s established consultancy to deliver exceptional customer experiences for the world’s biggest brands. PerficientDigital.com Seamless digital experiences are so important to customers that 86%will pay more to ensure their experience is a good one.1 CUSTOMER RETENTION IS CRUCIAL. 89% of consumers say they’ve given their business to a competitor following a poor experience.1 30% increase in company value.2 10% increase in customer retention 38%of companies that improve the customer experience see better financial results than their competitors.3 Companies that focus on the customer experience increase revenue by an average of 19% 3 Customer experience leaders in the S&P 500 had a better six-year performance than customer experience laggards.4 43% 34% 15% S&P 500 Index Customer Experience Leaders Customer Experience Laggards