Question 4 and 5 of my music magazine evaluation.

1. Question 4&5
Who would be the audience for your media product?
How did you attract/address your audience?

2. Who’s the Audience? How are they attracted?
My magazine had 2 target audiences,
the younger audience is 15-20 and the
older one was 45-50. This target
audience has changed as I have
created my magazine, the younger
audience is still 15-20 however my
older audience is now 40-45.
My younger target audience was attracted
with the use of a young female star, as she
would be a similar age to the target audience
therefore she is relatable. The use of the
free download and social media links also
attracts a younger target audience as teens
are well known for always being on there
phones.
My older target audience is attracted through
the use of the darker colours like the deep red
background.

3. Who’s the Audience? How are they attracted?
My initial target audience for my
magazine
was for both male and female audiences
to be attracted to it and want to buy the
magazine. However upon further
research after making my magazine I
have realised that there are not many
things that would attract a male audience.
There may be an attraction for the male
audience through the use of my model who
looks rather seductive creating male gaze as
suggested by Laura Mulvey. The use of this
female artist will also attract a female audience
however as girls will feel as though they can
relate to the girl on the front cover. I also
included a male artist in the cover lines of my
music magazine in the hope this would also
attract a male audience.

4. How are they attracted?Who’s the Audience?
My music magazine encourages social
events such as festivals, this will attract
the younger audience of 15-20.
However it will attract some people
older than 15, most likely 18 as at
festivals you tend to be drinking and the
legal age for drinking is 18.
Festivals are for the younger generation
and would not appeal to an older age
group such as 40-45, it also excludes the
ages of 15-17 as you cannot legally drink
at this age and there is a lot of drinking at
festivals.

5. Who’s the Audience? How are they attracted?
My magazine is targeted towards a
middle class group, with an older
target audience and a younger one. I
feel that I have attracted the older
audience particularly well with the
layout and the wording of my
magazine.
The magazine is not worded particularly
informal or formal, however there is no
swearing in my magazine as this would
most likely be unattractive to an older
generation. The layout would appeal to
an older person due to the beige colours
and the deep red, these colours are not
bright which would be something to
attract an older target audience.

6. Who’s the Audience? How are they attracted?
My magazine targets my older and
my younger target audience well
through the use of the pricing which
also attracts a middle class
audience and through the fact it is a
monthly magazine.
My magazine has a higher price as it
is a monthly magazine meaning
there are more pages and
information inside. This attracts a
middle class audience as they need
to have slightly more money to buy it
and if you're older you tend to have
more money due to going out to
work. However if you’re younger you
have less money and i have dealt
with this by making it a monthly
magazine so they can spare the
change.