1. Masthead
The bright colours to attract teenagers
and young people and it also catches
people’s attention. It is very large and is
in the primary optical area, this is so as
soon as you look at the magazine , you
know its Q.
Main image
The main image is a close up of jay-z’s
face, there is high key lighting to highlight
the anger in jay-z face. This shows the
genre of magazine and that it is about
non-conformists.
Model credit
The words ‘Jay-z’ are in gold to show
his wealth. The colours gold has
connotations of royalty and wealth.
The size of the text represents his
position within the world of music.
Cover lines
The cover lines never use more than 4
colours; here the colours are orange,
black, gold and white. These colours go
together nicely and fit in with the house
style.
Main cover line
The main cover line is ‘meet the planet’s
greatest rock star’ and ‘jay-z’ I know this
because they’re both in gold. This makes
the viewer want to read on and look at
the interview with jay-z.
The words ‘meet the planet’s greatest
rock star’ are highlighted in gold to draw
the viewers eyes to the text.
Colour
Red and gold have connotations of
wealth, power and royalty. This is
because jay-z is one of the richest men
in the world.
Typefaces
They have chosen fonts that are easy
to read, the black against the white
makes it easy to read. The text is in
capital letters to make it sound like
who ever is saying it is shouting
Photography Lighting
There is high key lighting on the right
side of his face which gradually lessens
into low key lighting on the left side of
his face. It looks realistic and 3
dimensional.
Design Principles Used?
The guttenburg design principle has
been used. It directs the eye from the
masthead to the barcode, left to right.
(it is not necessarily good as it directs
the eye to the price and not the actual
content of the magazine.
House Style
The majority of the text is sans serif; this means that it is easy to
read. The text is quite harsh; it represents the rapper on the front.
The colours are mainly red, black and gold; these are the main
colours for Q magazine. The text for the main cover lines are quite
large however the cover lines are quite small.
Comment on how the design of the magazine cover attracts the target audience:

2. Masthead
The white text against the vibrant red
hair attracts teenagers and young people
and it also catches people’s attention. It
is very large and is in the primary optical
area, this is so as soon as you look at the
magazine, you know that it is NME.
Main image
The main image is a close up of Florence
Welsh’s face, there is high key lighting to
highlight her porcelain skin. This shows
the genre of magazine (indie).
Model credit
The words ‘Florence’ are in bold black
text to show that she has a bold
personality. The colours black has
connotations of class as she is a very
classy, sophisticated and mysterious
woman.
Cover lines
The cover lines never use more than 4
colours; here the colours are white and
black. These colours go together nicely
and fit in with the house style.
Main cover line
The main cover line is ‘I would never have
got through the x factor auditions’ I know
this because it is just above the text
‘florence’. This makes the viewer want to
read on and see what Florence welsh is
saying.
House Style
The majority of the text is sans serif; this means that it is easy to
read. The text is quite harsh; it represents the genre of magazine.
The colours are mainly red, black and white; these are the main
colours for NME magazine. The text for the main cover lines are
quite large however the cover lines are quite small.
Comment on how the design of the magazine cover attracts the target audience: Colour
The colours black and red have
connotations of class and mystery. This
is because Florence Welsh is one of
the very classy.
Typefaces
They have chosen fonts that are easy
to read, the black against the red
makes it easy to read. The text is in
capital letters to make it sound like
who ever is saying it is shouting
Photography Lighting
There is high key lighting on the
Florence Welsh’s face which shows her
porcelain face.
Design Principles Used?
The guttenburg design principle has
been used. It directs the eye from the
masthead to the barcode, left to right.
(it is not necessarily good as it directs
the eye to the price and not the actual
content of the magazine.

3. Masthead
The blue text against the grey attracts
teenagers and young people and it also
catches people’s attention. It is very large
and is in the primary optical area, this is
so as soon as you look at the magazine,
you know that it is vibe, although Kanye
Wests head is covering the masthead, we
still know that it is VIBE.
Main image
The main image is a close up of Kanye
West’s, there is high key lighting to
highlight his facial expression and make
the viewers focus on his face. This shows
the genre of magazine (indie).
Model credit
The words ‘Kanye West’ are in bold
pink text and is on a slant to show
that he is different and isn’t the
normal genre of music. The colours
blue and pink show that the magazine
is for all genders.
Coverlines
The cover lines never use more than 4
colours; here the colours are grey, blue,
pink and black. These colours go together
nicely and fit in with the house style
Main cover line
The main cover line is ’10 big secrets the
film wont tell’ I know this because it is
just above the text ‘VIBE’. This makes the
viewer want to read on and see what the
secrets are, it is in big bold text and in the
primary optical area to direct the viewer
to it
House Style
The majority of the text is sans serif; this means that it is easy to
read. The text is quite soft because of the colours but has harsh
edges; it represents the genre of magazine. The colours are mainly
pink, blue, grey and black; these are the main colours for VIBE
magazine.
Design Principles Used?
The guttenburg design principle has
been used. It directs the eye from the
masthead to the barcode, left to right.
(it is not necessarily good as it directs
the eye to the price and not the actual
content of the magazine.
Photography Lighting
There is high key lighting on Kanye
West’s face to highlight his facial
expression.
Typefaces
They have chosen fonts that are easy
to read, the blue and the pink make it
easy to read as they are bright. The
text is in capital letters to make it
stand out
Colour
The colours black, grey, pink and blue
show that the magazine is aimed at
both genders and the black is very
striking to catch the readers eye when
they see it on the shelf
Comment on how the design of the magazine cover attracts the target audience: