Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Making Social Media Work For Your Organisation
1. Making Social Media Work for Your Organisation. Hub Learning Lunch 19th October 2009
2. What is Social Media Media designed to be disseminated through social interaction; use internet and web based technologies to transform broadcast into dialogue; = Facebook, twitter, flickr, YouTube, LinkedIn, Ning, Blogs, Friendfeed, Forums, etc. 19th October 2009
3. What site should I use? Twitter – broadcast, but also conversation; business use. Facebook – conversation among friends, trusted contacts; personal use. LinkedIn – trusted professional networks. Different sites for different audiences – decide based on what you do. 19th October 2009
4. CONTENT more important than PLATFORM – How you use not how it works. No one can tell you you are doing things wrong – so long as you remember the unwritten rules, the etiquette, of the place you’re in. 19th October 2009
5. Voice is all important: speak with the same voice across the web. Link up what you do: if you don’t spread your content, no one else will. 19th October 2009