Marketing research involves identifying problems or opportunities, collecting data through various methods, analyzing the information, and disseminating the results to aid in decision making. There are two main types: problem identification research looks at potential future issues, like market trends or forecasts, while problem solving research addresses existing problems or opportunities, such as improving segmentation, products, pricing, or distribution strategies.
This document discusses various digital marketing tools, including search engine optimization, search engine marketing, content marketing, video marketing, email marketing, social media marketing, ephemeral marketing, remarketing, influencer marketing, online PR, and marketing automation. It provides brief definitions and explanations of each tool, highlighting their uses in promoting products, services, and brands online through both organic and paid methods.
The document outlines different types of customer needs: stated needs are what customers explicitly ask for, real needs cover what stated needs actually represent, unstated needs are what customers expect but do not request, delight needs would please customers if provided unexpectedly, and secret needs are those customers do not express.
Marketing involves creating products and services with value for customers, communicating information about those offerings to potential buyers, and distributing and exchanging them at an established price. The goal of marketing is to match what companies can provide with what customers want to buy.
The 4A's of Marketing document outlines four key factors - Acceptability, Affordability, Accessibility, and Awareness - that determine customer value from a product or service. Acceptability refers to a product meeting customer needs and expectations. Affordability means customers can afford and are willing to pay for a product. Accessibility is when customers can easily buy and use a product. Awareness is when customers have enough information about a product's features, benefits, and brand.
Neeti Gupta is a data scientist with over 5 years of experience in machine learning and artificial intelligence. She has a PhD in Computer Science from Stanford University where she focused on natural language processing. Her research interests include deep learning, computer vision, and reinforcement learning.
Marketing research involves identifying problems or opportunities, collecting data through various methods, analyzing the information, and disseminating the results to aid in decision making. There are two main types: problem identification research looks at potential future issues, like market trends or forecasts, while problem solving research addresses existing problems or opportunities, such as improving segmentation, products, pricing, or distribution strategies.
This document discusses various digital marketing tools, including search engine optimization, search engine marketing, content marketing, video marketing, email marketing, social media marketing, ephemeral marketing, remarketing, influencer marketing, online PR, and marketing automation. It provides brief definitions and explanations of each tool, highlighting their uses in promoting products, services, and brands online through both organic and paid methods.
The document outlines different types of customer needs: stated needs are what customers explicitly ask for, real needs cover what stated needs actually represent, unstated needs are what customers expect but do not request, delight needs would please customers if provided unexpectedly, and secret needs are those customers do not express.
Marketing involves creating products and services with value for customers, communicating information about those offerings to potential buyers, and distributing and exchanging them at an established price. The goal of marketing is to match what companies can provide with what customers want to buy.
The 4A's of Marketing document outlines four key factors - Acceptability, Affordability, Accessibility, and Awareness - that determine customer value from a product or service. Acceptability refers to a product meeting customer needs and expectations. Affordability means customers can afford and are willing to pay for a product. Accessibility is when customers can easily buy and use a product. Awareness is when customers have enough information about a product's features, benefits, and brand.
Neeti Gupta is a data scientist with over 5 years of experience in machine learning and artificial intelligence. She has a PhD in Computer Science from Stanford University where she focused on natural language processing. Her research interests include deep learning, computer vision, and reinforcement learning.
Neeti Gupta is a student at the University of Delhi studying computer science. She is passionate about coding and hopes to one day work as a software engineer at a major tech company. In her spare time, Neeti enjoys reading, playing basketball, and spending time with friends and family.
This document outlines four management approaches: the classical approach focuses on cutting costs and increasing profits with no concern for employees; the quantitative approach takes a systems view and uses numbers/statistics; the behavioural approach considers the importance of humans; and the contemporary approach acts according to the situation and is contingent on factors.
This document provides guidance on preparing for and having a successful job interview. It outlines the steps to take before, during, and after an interview including doing research on the company and job, practicing answers to common questions, dressing professionally, maintaining good body language and communication, and following up after the interview. The key messages are to present yourself with confidence, prepare thoroughly by researching the opportunity and practicing your responses, and make a strong first impression through your appearance, demeanor and how you conduct yourself.
Neeti Gupta is a data scientist with over 5 years of experience in machine learning and artificial intelligence. She has a PhD in Computer Science from Stanford University where she focused on natural language processing. Her research interests include deep learning, computer vision, and recommender systems.
Neeti Gupta is a senior data scientist at Anthropic, where she works on AI safety research projects. She has a PhD in computer science from Stanford University, where her research focused on deep reinforcement learning. Prior to joining Anthropic, Neeti worked as a research scientist at OpenAI on self-supervised learning and representation learning.
Neeti Gupta is a senior data scientist at Anthropic, where she works on AI safety research projects. She has a PhD in computer science from Stanford University and over 5 years of experience applying machine learning to natural language processing tasks. Her research interests include model robustness, interpretability, and developing beneficial AI.
Five things you need to manage at work for being successfulNeeti Naag
The presentation covers time management, expectation management, boss management, coworker management and self-brand management to be successful in life. Learning to manage these five things will make your life comfortable and your office life smooth
Networking involves using personal social networks like Facebook and Snapchat, global networks like Twitter and YouTube, and professional networks like LinkedIn and Xing. When networking online, be careful about what you post, share, and write comments about.
This document discusses cultural baggage and understanding differences in closeness, touch, eye contact, time value, and communication between cultures. It emphasizes understanding yourself, being aware of differences, and accepting cultural differences to reduce culture shock.
The presentation covers five important dimensions of management required by everyone in their career. Time management, Expectation management, Boss management, Coworkers management, and self-brand management are discussed to have a smooth career and life.
This document provides tips for enhancing PowerPoint presentations. It recommends keeping presentations concise by limiting the number of slides to 10-15 and the duration to 15-45 minutes. Visual elements like images, diagrams and multimedia should complement the text and be used sparingly, with one item per slide. Consistency in fonts, colors, templates and layout is important. Text should be large, easy to read from the back of the room, and follow proper spelling and grammar. Presenters should practice and focus on pacing, transitions and engaging with the audience rather than reading from the slides.
Relieving day to day stress with a Dose of HappinessNeeti Naag
Subtraction involves removing or decreasing things from your life. The document recommends subtracting the three best things from your life. In just 3 sentences, it provides high-level advice to evaluate and potentially remove some of the most positive aspects of one's life.
Gender and Mental Health - Counselling and Family Therapy Applications and In...PsychoTech Services
A proprietary approach developed by bringing together the best of learning theories from Psychology, design principles from the world of visualization, and pedagogical methods from over a decade of training experience, that enables you to: Learn better, faster!
Temple of Asclepius in Thrace. Excavation resultsKrassimira Luka
The temple and the sanctuary around were dedicated to Asklepios Zmidrenus. This name has been known since 1875 when an inscription dedicated to him was discovered in Rome. The inscription is dated in 227 AD and was left by soldiers originating from the city of Philippopolis (modern Plovdiv).
Neeti Gupta is a student at the University of Delhi studying computer science. She is passionate about coding and hopes to one day work as a software engineer at a major tech company. In her spare time, Neeti enjoys reading, playing basketball, and spending time with friends and family.
This document outlines four management approaches: the classical approach focuses on cutting costs and increasing profits with no concern for employees; the quantitative approach takes a systems view and uses numbers/statistics; the behavioural approach considers the importance of humans; and the contemporary approach acts according to the situation and is contingent on factors.
This document provides guidance on preparing for and having a successful job interview. It outlines the steps to take before, during, and after an interview including doing research on the company and job, practicing answers to common questions, dressing professionally, maintaining good body language and communication, and following up after the interview. The key messages are to present yourself with confidence, prepare thoroughly by researching the opportunity and practicing your responses, and make a strong first impression through your appearance, demeanor and how you conduct yourself.
Neeti Gupta is a data scientist with over 5 years of experience in machine learning and artificial intelligence. She has a PhD in Computer Science from Stanford University where she focused on natural language processing. Her research interests include deep learning, computer vision, and recommender systems.
Neeti Gupta is a senior data scientist at Anthropic, where she works on AI safety research projects. She has a PhD in computer science from Stanford University, where her research focused on deep reinforcement learning. Prior to joining Anthropic, Neeti worked as a research scientist at OpenAI on self-supervised learning and representation learning.
Neeti Gupta is a senior data scientist at Anthropic, where she works on AI safety research projects. She has a PhD in computer science from Stanford University and over 5 years of experience applying machine learning to natural language processing tasks. Her research interests include model robustness, interpretability, and developing beneficial AI.
Five things you need to manage at work for being successfulNeeti Naag
The presentation covers time management, expectation management, boss management, coworker management and self-brand management to be successful in life. Learning to manage these five things will make your life comfortable and your office life smooth
Networking involves using personal social networks like Facebook and Snapchat, global networks like Twitter and YouTube, and professional networks like LinkedIn and Xing. When networking online, be careful about what you post, share, and write comments about.
This document discusses cultural baggage and understanding differences in closeness, touch, eye contact, time value, and communication between cultures. It emphasizes understanding yourself, being aware of differences, and accepting cultural differences to reduce culture shock.
The presentation covers five important dimensions of management required by everyone in their career. Time management, Expectation management, Boss management, Coworkers management, and self-brand management are discussed to have a smooth career and life.
This document provides tips for enhancing PowerPoint presentations. It recommends keeping presentations concise by limiting the number of slides to 10-15 and the duration to 15-45 minutes. Visual elements like images, diagrams and multimedia should complement the text and be used sparingly, with one item per slide. Consistency in fonts, colors, templates and layout is important. Text should be large, easy to read from the back of the room, and follow proper spelling and grammar. Presenters should practice and focus on pacing, transitions and engaging with the audience rather than reading from the slides.
Relieving day to day stress with a Dose of HappinessNeeti Naag
Subtraction involves removing or decreasing things from your life. The document recommends subtracting the three best things from your life. In just 3 sentences, it provides high-level advice to evaluate and potentially remove some of the most positive aspects of one's life.
Gender and Mental Health - Counselling and Family Therapy Applications and In...PsychoTech Services
A proprietary approach developed by bringing together the best of learning theories from Psychology, design principles from the world of visualization, and pedagogical methods from over a decade of training experience, that enables you to: Learn better, faster!
Temple of Asclepius in Thrace. Excavation resultsKrassimira Luka
The temple and the sanctuary around were dedicated to Asklepios Zmidrenus. This name has been known since 1875 when an inscription dedicated to him was discovered in Rome. The inscription is dated in 227 AD and was left by soldiers originating from the city of Philippopolis (modern Plovdiv).
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
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Chapter wise All Notes of First year Basic Civil Engineering.pptxDenish Jangid
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
Leveraging Generative AI to Drive Nonprofit InnovationTechSoup
In this webinar, participants learned how to utilize Generative AI to streamline operations and elevate member engagement. Amazon Web Service experts provided a customer specific use cases and dived into low/no-code tools that are quick and easy to deploy through Amazon Web Service (AWS.)
Communicating effectively and consistently with students can help them feel at ease during their learning experience and provide the instructor with a communication trail to track the course's progress. This workshop will take you through constructing an engaging course container to facilitate effective communication.
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptxEduSkills OECD
Iván Bornacelly, Policy Analyst at the OECD Centre for Skills, OECD, presents at the webinar 'Tackling job market gaps with a skills-first approach' on 12 June 2024
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) CurriculumMJDuyan
(𝐓𝐋𝐄 𝟏𝟎𝟎) (𝐋𝐞𝐬𝐬𝐨𝐧 𝟏)-𝐏𝐫𝐞𝐥𝐢𝐦𝐬
𝐃𝐢𝐬𝐜𝐮𝐬𝐬 𝐭𝐡𝐞 𝐄𝐏𝐏 𝐂𝐮𝐫𝐫𝐢𝐜𝐮𝐥𝐮𝐦 𝐢𝐧 𝐭𝐡𝐞 𝐏𝐡𝐢𝐥𝐢𝐩𝐩𝐢𝐧𝐞𝐬:
- Understand the goals and objectives of the Edukasyong Pantahanan at Pangkabuhayan (EPP) curriculum, recognizing its importance in fostering practical life skills and values among students. Students will also be able to identify the key components and subjects covered, such as agriculture, home economics, industrial arts, and information and communication technology.
𝐄𝐱𝐩𝐥𝐚𝐢𝐧 𝐭𝐡𝐞 𝐍𝐚𝐭𝐮𝐫𝐞 𝐚𝐧𝐝 𝐒𝐜𝐨𝐩𝐞 𝐨𝐟 𝐚𝐧 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
-Define entrepreneurship, distinguishing it from general business activities by emphasizing its focus on innovation, risk-taking, and value creation. Students will describe the characteristics and traits of successful entrepreneurs, including their roles and responsibilities, and discuss the broader economic and social impacts of entrepreneurial activities on both local and global scales.
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UPRAHUL
This Dissertation explores the particular circumstances of Mirzapur, a region located in the
core of India. Mirzapur, with its varied terrains and abundant biodiversity, offers an optimal
environment for investigating the changes in vegetation cover dynamics. Our study utilizes
advanced technologies such as GIS (Geographic Information Systems) and Remote sensing to
analyze the transformations that have taken place over the course of a decade.
The complex relationship between human activities and the environment has been the focus
of extensive research and worry. As the global community grapples with swift urbanization,
population expansion, and economic progress, the effects on natural ecosystems are becoming
more evident. A crucial element of this impact is the alteration of vegetation cover, which plays a
significant role in maintaining the ecological equilibrium of our planet.Land serves as the foundation for all human activities and provides the necessary materials for
these activities. As the most crucial natural resource, its utilization by humans results in different
'Land uses,' which are determined by both human activities and the physical characteristics of the
land.
The utilization of land is impacted by human needs and environmental factors. In countries
like India, rapid population growth and the emphasis on extensive resource exploitation can lead
to significant land degradation, adversely affecting the region's land cover.
Therefore, human intervention has significantly influenced land use patterns over many
centuries, evolving its structure over time and space. In the present era, these changes have
accelerated due to factors such as agriculture and urbanization. Information regarding land use and
cover is essential for various planning and management tasks related to the Earth's surface,
providing crucial environmental data for scientific, resource management, policy purposes, and
diverse human activities.
Accurate understanding of land use and cover is imperative for the development planning
of any area. Consequently, a wide range of professionals, including earth system scientists, land
and water managers, and urban planners, are interested in obtaining data on land use and cover
changes, conversion trends, and other related patterns. The spatial dimensions of land use and
cover support policymakers and scientists in making well-informed decisions, as alterations in
these patterns indicate shifts in economic and social conditions. Monitoring such changes with the
help of Advanced technologies like Remote Sensing and Geographic Information Systems is
crucial for coordinated efforts across different administrative levels. Advanced technologies like
Remote Sensing and Geographic Information Systems
9
Changes in vegetation cover refer to variations in the distribution, composition, and overall
structure of plant communities across different temporal and spatial scales. These changes can
occur natural.