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Aligning Sales with Marketing - Videos
1. Aligning Sales with Marketing - Videos
March 18, 2009, 11:50 AM|Chip Terry, VP General Manager of Sales Intelligence at Zoom Info,
explains that by understanding who your customers are and what segment you're going after,
marketing and sales can focus their efforts to be more useful to each other. Too often, he says, each
department feels ignored by the other.