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Here are the slides from my talk at @media in London two weeks ago titled "Professional Frontend Engineering." I had four goals for the talk.
Put a stake in the ground.
Reiterate our values.
Advocate the discipline.
Nurture a healthy Web.
The goals were threaded throughout the four sections of the talk::
Our Beliefs & Principles
Knowledge Areas & Best Practices
Why It All Matters
The professionalization of frontend engineering is a topic I'm passionate about. I think it is critical to the advancement of the Internet.
Presented May 30th, 2008, in London at the @media conference in the plenary opening day two.