2. Product Research From the start, the overall project goal and product design specifications are defined, followed by a detailed market analysis. The documented competitive and related product internet and in-store research is then analyzed to identify product development strategies . 策略
3. The market research is revisited throughout the new product design and development phases . Deliverables 階段 include project planning, competitive product analysis and market research.
4. Concept Brainstorming Product design exploration is the second objective of this phase. Our product designers will often sketch during the kick-off meeting as ideas and concepts are verbally 起始會議 contributed. Design refinements to the concept sketches may be made after the client's initial review. Deliverables include black-and-white concept sketches.
5. Concept Renderings The assessment of the Product Research and Concept Brainstorming narrows down the new product design to a few chosen concepts. The final selections are illustrated as 3D Color Renderings using SolidWorks, PhotoShop and PhotoWorks software. The Computer Aided Design (CAD) 輔助 provides a window to the future appearance of the new product. A color study may also be explored at this time.
