Smile Advantage Scentair Presentation

SMILE ADVANTAGE • DENTAL PRACTICE SCENTING
LISA GROTE • JANUARY 2016
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COMFORT
to your
PATIENT EXPERIENCE

AMLI • Anteon • Anytime Fitness • Ashley Furniture • Beazer Homes • Bloomingdales • Bolia • Brighton Gardens • Busch Gardens
• Children’s Museum of Indianapolis • City of Dream Macau • CityCenter Las Vegas • Coca-Cola • Coors • Cordia Commons •
Curves • D.R. Horton • WE HELP CLIENTS OF ALL KINDS AND SIZES EVERYWHERE • Dave & Busters •
David Yurman • Disney World • Dolce • Evergreen Court • Flamingo Las Vegas • Florida Aquarium • Florida’s Celebration Hospital
• Four Points by Sheraton • General Dynamics • General Growth Properties • Gila River Casinos • Golden Living • Greystar
Residential • Hard Rock Hotel & Casino • Hearthstone Assisted Living • Hilton • Holiday Inn • Holiday Inn Express • Hugo Boss •
Hustler Hollywood • Hyatt • Jimmy Choo Shoes • Juniper Communities • JW Marriott • K. Hovnanian • KB Homes • Kraft Foods
• Life Care Centers of America • Life Care Services • Life Time Fitness • Lincoln Properties Company • Mandalay Bay • Marriott
• Maryland Science Center • Mattel • MGM Grand at Foxwoods • Morningside Assisted Living • NBC • Nestle • Nordstrom •
Orgins • Paradise Co. Ltd. • Pepsi • Planet Fitness • Platinum Las Vegas • Plato’s Closet • Portrait Homes • Proctor & Gamble •
Raytheon • Reebok • Renaissance • Ritz Carlton Spa • Ritz Carlton • Rockwell Collins • Saks Fifth Avenue • Sea World • Shangri-
La • Shea Homes • Sheraton • Solstice Sunglasses • Standard Pacific • Strategic Operations • Toll Brothers • Twin River Casino •
Under Armour • Universal Studios • US Army Urban War Training • Venetian Resort & Casino • Wellspring Assisted Living • Westin
• Westminister Retirement • Wet N Wild • Wyndham • Zara Home • AMLI • Anteon • Anytime Fitness • Ashley Furniture • Beazer
Homes • Bloomingdales • Bolia • Brighton Gardens • Busch Gardens • Children’s Museum of Indianapolis • City of Dream Macau
• CityCenter Las Vegas • Coca-Cola • Coors • Cordia Commons • Curves • D.R. Horton • Dave & Busters • David Yurman •
Disney World • Dolce • Evergreen Court • Flamingo Las Vegas • Florida Aquarium • Florida’s Celebration Hospital • Four Points
by Sheraton • General Dynamics • General Growth Properties • Gila River Casinos • Golden Living • Greystar Residential • Hard
Rock Hotel & Casino • Hearthstone Assisted Living • Hilton • Holiday Inn • Holiday Inn Express • Hugo Boss • Hustler Hollywood
• Hyatt • Jimmy Choo Shoes • Juniper Communities • JW Marriott • K. Hovnanian • KB Homes • Kraft Foods • Life Care Centers
of America • Life Care Services • Life Time Fitness • Lincoln Properties Company • Mandalay Bay • Marriott • Maryland Science
Center • Mattel • MGM Grand at Foxwoods • Morningside Assisted Living • NBC • Nestle • Nordstrom • Orgins • Paradise Co.
Ltd. • Pepsi • Planet Fitness • Platinum Las Vegas • Plato’s Closet • Portrait Homes • Proctor & Gamble • Raytheon • Reebok •
Renaissance • Ritz Carlton Spa • Ritz Carlton • Rockwell Collins • Saks Fifth Avenue • Sea World • Shangri-La • Shea Homes •
Sheraton • Solstice Sunglasses • Standard Pacific • Strategic Operations • Toll Brothers • Twin River Casino • Under Armour •
Universal Studios • US Army Urban War Training • Venetian Resort & Casino • Wellspring Assisted Living • Westin • Westminister
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7 BILLION
Enduring Impressions Each Year
We help businesses of all types and sizes
ScentAir is the largest and most experienced
scent marketing company in the world...
100,000 109
Active Placements Countries Serviced

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We are great admirers of your industry
And that’s why we’re here
To help you create more comforting
and personal patient experiences

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Did you know that when it comes to dental visits, as many as
75% of patients experience some degree of anxiety?
Our goal is to assist you in creating a comforting and welcoming
environment, adding to your level of cleanliness and quality,
and enhancing the patient experience.

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Scent transports your patients emotionally
This is what we’re all about
Getting your patients to relax comfortably and have
a more positive experience.

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Why Scent is so Important
We recall what we smell longer and more vividly
than any of our other 4 senses
Scent can enhance energy and mood by +40%
when exposed to pleasant scents
Up to 75% of your emotions can be generated
by your sense of smell each day
A 2008 study at Manhattan’s Sloan-Kettering Hospital found
that the scent of vanilla was shown to help reduce stress
related to claustrophobia 63% during MRI’s.
A 2006 study by researchers at the New York University Medical Center
discovered that postoperative patients exposed to the smell of lavender
reported a higher satisfaction rate with pain control.

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The Five Senses

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We are asking you to
DISCOVER THE
POWER OF SCENT

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You think about the look
You think about the texture
You think about the sound
Now let’s talk about the
scent of the environment!

The Benefits of Scenting
Enhance the Dental Practice environment:
Welcome every patient with a great first impression
Make patient waiting areas more comfortable:
Connect emotionally on deeper levels with your clients
Uniquely Smile Advantage Dental Practices:
Strengthen consistency and signature elements of your brand
Transforming the dentistry and oral care experience:
Create more positive and enduring memories
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Westin wanted to Add More recognition to their brand and welcome guests into an inviting atmosphere when they arrived
at their properties. According to the Senior Vice President of Westin Hotels & Resorts, “Scent is the most memorable of
the senses. We feel scent is an exciting and important part of the guest experience.”
CHALLENGE
There are more than 120 Westin properties, including 30 of the world’s finest resorts. Each serves as a serene and
distinctive alternative for those who appreciate a higher standard. All of the Westin Hotels & Resorts are architecturally
inspiring, thoughtfully designed and located in the world’s most exciting cities and sumptuous resort destinations.
The addition of a custom developed signature fragrance completes the full sensory approach that Westin takes when
greeting their guests.
SOLUTION
Strategically positioned at entrances to greet guests as they arrive, ScentWave scent delivery systems offer a light and
refreshing White Tea welcome in Westin hotels worldwide. Westin has taken the idea of sensory branding and signature
scent to a whole new level. They now offer candles, oils and even a home version of the ScentWave system to consumers;
all of which deliver their custom developed White Tea fragrance.
ScentAir ScentStudy:
Westin
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Mountain Island Pediatric Dentistry and Orthodontics in Charlotte, NC, approached ScentAir because they wanted to better their
overall patient experience.
CHALLENGE:
They were seeking a way to comfort not only their pediatric patients who can be frightened by dental visits and clinical smells, but
the parents as well. Their challenge was to create such a great experience for patients and parents that they come back more often
and refer others to their practice.
SOLUTION:
The local ScentAir representative came to the practice, surveyed the space and recommended two ScentWave systems to be the
most effective solution – one in the lobby to help comfort parents and one in the back to ease the apprehension of children. The
Mountain Island Pediatric Dentistry and Orthodontics team agreed and then went through the fun process of sampling fragrances
from the ScentAir library, ultimately landing on Asian Garden, a fresh and pleasant scent that people often comment on, asking
what they use. The team loves that the ScentWave fragrance cartridge is automatically shipped each month and that the system
has a timer as well as a fragrance intensity control that they can adjust as needed. Mission accomplished!
Mountain Island Pediatric Dentistry
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Florida’s Celebration Hospital wanted to Add More comfort in their MRI department to help relax their patients.
According to the Managing Director of Seaside Imaging, “ScentAir has played a large role in creating our overall
environment. The calming environment with scent has resulted in a 50% reduction in cancellation rates.”
CHALLENGE
Fear is one of the most powerful emotions we have. And what could be more fearful than a visit to the hospital for
an MRI? Celebration Health, Florida Hospital’s health care facility located in Disney’s town of Celebration, had a
serious problem with patients canceling MRI appointments at the last minute. These cancellations could not be filled in
a timely manner and would ultimately lead to lost revenues. The hospital was seeking a solution to help reduce these
cancellations.
SOLUTION
So Celebration Health got creative. They renamed their MRI department to Seaside Imaging and turned it into a
relaxing beach-themed environment. Beach murals were painted on the walls throughout the waiting and changing
rooms and the usual chairs were replaced with wooden rocking chairs and folding lounge chairs. Even the MRI
machine itself was transformed into a large sandcastle. ScentAir provided the fragrances of Coconut and Ocean to
complete their revolutionary approach. The result? How does a 50% reduction in cancellations sound?
Florida Celebration Hospital
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ScentAir: Safety
ScentAir believes your safety, and the safety of your patients and staff, is extremely
important. We pay close attention to all aspects of safety; from the materials that we
use, all the way to how we deliver scent in the environment to ensure that we get it right
the first time.
ScentAir meets or exceeds safety and regulatory requirements including:
• International Fragrance Association (IFRA) – Code of Practice
• Occupational Safety and Health Administration (OSHA)
• Registered with the Toxic Substance Control Act (TSCA)
• State of California’s Prop 65 per OEHHA
• California Air Resource Board (CARB) VOC Regulations
Our products are produced using a number of post-recycled materials, and we offer several
ways for our customers to recycle the consumables that we supply to them.
Our scents and systems are used by a wide range of clients who trust in our safety, including
hospitals, dentals offices, nursing homes and many more. We are proud of our record
and of our commitment to being a good global corporate citizen. If you have
additional questions please contact Rachel Beaver at rbeaver@scentair.com.
Our systems and scents are used all over the world, in over 109 countries.
.com
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State of the Art Solutions
Scent Simplicity
ScentWave
Scent Precision
ScentDirect
Custom Solutions
Engineered
Invisible Solutions
ScentStream
Custom Scent
Creative

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We can scent spaces of all types and sizes...
Overview:
The ScentWave™ is a simple and flexible solution
that is ideal for creating impression-based scent
experiences in any environment. It uses a dry-
air technology that releases fragrance without
sprays, aerosols or messy oils. Adjustable duration
and intensity settings and built-in 24-hour timer
make it easy to customize the scent output for any
environment. The ScentWave™ offers multiple
installation options and is easy to maintain.
Each ScentWave™ functions by loading a scent
cartridge. These cartridges are easily replaced,
enabling you to change scents to coordinate with
new themes or seasons.
Product Features:
• Customizable event settings
• Adjustable fan speed, fragrance intensity and
duration
• Easily interchangeable scent cartridge
• Motion detector
• Recyclable cartridge
• Available in black or white

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with the highest degree of precision...
OVERVIEW:
The ScentDirect features advanced diffusion
technology that converts liquid fragrance into a
fine, dry, invisible mist and releases it directly into
the environment. The ScentDirect is designed to
maximize the efficiency of scent delivery and cover
an area with variable intensity.
The ScentDirect system can include full-service
system maintenance as well as shipment of easily
interchangeable oil cartridges.
FEATURES:
• Covers up to 3,000 sq/ft
• Advanced atomization technology. Particles
1/50th the size of aerosol droplet and
1/125,000th the weight
• Patent Pending RecircuMax™ collector technology
maximizes consistent fragrance delivery
• QuietDrive™ noise canceling technology
• Adjustable scent intensity settings
• Twenty-four hour clock with programmable
events
• 30º directional fan-assisted output; 180º
rotational mount
• Simple and clean replacement of scent oil
• Track lighting or wall mountable
• Low maintenance with few moving parts
• Low voltage and low power consumption

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and we will find the perfect scent
to enhance the patient experience.
OVERVIEW:
The ScentStream™ is a high performance, invisible
solution best used to scent large settings. The
advanced diffusion technology releases fragrance
into existing heating and air conditioning ventilation
systems without sprays, aerosols or heated oils.
Adjustable scheduling and intensity settings make it
flexible and easy to customize the scent output for
any environment.
FEATURES:
• Virtually silent operation
• Selectable output for 1 or 2 nozzles
• Patent-pending fragrance optimization system
• Provides coverage for areas with an air volume
rate of up to 31,000 cubic feet/minute (52,000
cubic meter/hour)
• Twenty-four hour clock with programmable
weekly events
• Simple and clean replacement of scent oil
• Anti-vibration wall mounts included
• Uses long-lasting 5L container
• Thousands of quality scents to choose from
• Optional duct pressure sensor for more efficient
use of oil

Discover the Power of Scent
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