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Advertising Techniques
1.
2.
MEDIUM USED FOR
ADVERTISING: Wall paints,bii boards,street furniture and rack cards used for this purpose.
3.
TELEVISION ADVERTISING/MUSIC ADVERTISING:
4.
INFOMERCIALS: An infomercial
is a long-format television commercial,typically five minutes or longer.
5.
RADIO ADVERTISING:
6.
ONLINE ADVERTISING:
7.
PRESS ADVERTISING:
8.
BILLBOARD ADVERTISING:
9.
COFFEE CUP ADVERTISING:
10.
STREET ADVERTISING:
11.
STRATEGIES USED FOR ADVERTISING:
12.
OFFERS:
13.
CREATIVITY:
14.
COMPLIMENTS:
15.
LIFE STYLE:
16.
SENTIMENTALE: Emotional
attahment:
17.
ANTHROPOMORPHISM:
18.
QUALITY:
19.
TESTIMONIALS:
20.
PROBLEMS & BENEFITS:
21.
FEAR:
22.
CURIOSITY:
23.
COMPETITION:
24.
SUPERLATIVES:
25.
MAKING FUN:
26.
EXAGGERATION:
27.
PATRIOTISM:
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