2. 3-2
Learning Objectives
LO1 Describe the kinds of decisions you will face as a
manager.
LO2 Summarize the steps in making “rational” decisions.
LO3 Recognize the pitfalls you should avoid when making
decisions.
LO4 Evaluate the pros and cons of using a group to make
decisions.
LO5 Identify procedures to use in leading a decision-
making group
LO6 Explain how to encourage creative decisions
LO7 Discuss the process by which decisions are made in
organizations
LO8 Describe how to make decisions in a crisis
4. 3-4
Lack of Structure
Programmed decisions
Decisions encountered and made before, having
objectively correct answers, and solvable by
using simple rules, policies, or numerical
computations.
Nonprogrammed decisions
New, novel, complex decisions having no proven
answers.
6. 3-6
Uncertainty and Risk
Certainty
The state that exists when decision makers have
accurate and comprehensive information.
Uncertainty
The state that exists when decision makers have
insufficient information.
7. 3-7
Uncertainty and Risk
Risk
The state that exists when the probability of
success is less than 100 percent and losses may
occur.
9. 3-9
Two Levels of Conflict
1. Individual decision makers experience
psychological conflict when several options
are attractive, or when none of the options is
attractive
2. Conflict arises between people
10. 3-10
The Phases of Decision Making
Generating
alternative
solutions
Evaluating
alternative
solutions
Making the
choice
Implementing
the decision
Evaluating the
decision
Identifying and
diagnosing the
problem
11. 3-11
Identifying and Diagnosing
the Problem
Typically, a manager realizes some
discrepancy between the current state (the
way things are) and a desired state (the way
things ought to be).
12. 3-12
Identifying and Diagnosing
the Problem
Such discrepancies may be detected by
comparing current performance against (1)
past performance, (2) the current
performance of other organizations or units,
or (3) future expected performance as
determined by plans and forecasts.
14. 3-14
Evaluating Alternatives
Evaluating alternatives
Involves determining the value or adequacy of
the alternatives that were generated
Which solution will be the best?
Contingency plans
Alternative courses of action that can be
implemented based on how the future unfolds.
15. 3-15
Making the Choice
Maximizing
A decision realizing the best possible outcome
Satisficing
Choosing an option that is acceptable, although not
necessarily the best or perfect
Optimizing
Achieving the best possible balance among several
goals
16. 3-16
Implementing the Decision
1. Determine how things will look when the
decision is fully operational.
2. Chronologically order the steps necessary to
achieve a fully operational decision.
3. List the resources and activities required to
implement each step.
4. Estimate the time needed for each step.
5. Assign responsibility for each step to specific
individuals.
17. 3-17
Implementing the Decision
What problems could this action cause?
What can we do to prevent the problems?
What unintended benefits or opportunities
could arise?
How can we make sure they happen?
How can we be ready to act when the
opportunities come?
18. 3-18
Evaluating the Decision
Feedback that suggests the decision is
working implies that the decision should be
continued and applied elsewhere in the
organization.
Negative feedback means that either (1)
implementation will require more time,
resources, effort, or thought or (2) the
decision was a bad one
21. 3-21
Psychological Biases
Illusion of control
People’s belief that they can influence events, even
when they have no control over what will happen
Framing effects
A decision bias influenced by the way in which a
problem or decision alternative is phrased or
presented.
Discounting the future
A bias weighting short-term costs and benefits more
heavily than longer-term costs and benefits.
23. 3-23
Potential Problems of
Using a Group
Groupthink
occurs when people
choose not to
disagree or raise
objections because
they don’t want to
break up a positive
team spirit
Goal displacement
A condition that
occurs when a
decision-making
group loses sight of
its original goal and a
new, less important
goal emerges.
26. 3-26
Constructive Conflict
Devil’s advocate
A person who has
the job of criticizing
ideas to ensure that
their downsides are
fully explored.
Dialectic
A structured debate
comparing two
conflicting courses of
action.
29. 3-29
Models of Organizational
Decision Processes
Bounded rationality
A less-than-perfect form of rationality in which
decision makers cannot be perfectly rational
because decisions are complex and complete
information is unavailable or cannot be fully
processed
Incremental model
Model of organizational decision making in which
major solutions arise through a series of smaller
decisions
30. 3-30
Models of Organizational
Decision Processes
Coalitional model
Model of
organizational
decision making in
which groups with
differing preferences
use power and
negotiation to
influence decisions.
Garbage can model
Model of
organizational
decision making
depicting a chaotic
process and
seemingly random
decisions.
31. 3-31
Elements of a Crisis Plan
1. Strategic actions
2. Technical and structural actions
3. Evaluation and diagnostic actions
4. Communication actions
5. Psychological and cultural actions