1. Mona Idriss
109-12 Bideford Avenue • Toronto ON M5M 4C1 • 416-915-8678 • monaidriss@rogers.com
Portfolio 2011
2. Poster for the Touchstone Youth
Centre Fundraising Gala. This was
a pro bono design created for the
Marketing Manager of Enbridge Gas.
The objective was to create a visual
that represented the annual event,
as well as the Youth Centre’s mission
to help homeless youths.
3. The Creative Director at Xerox asked
everyone in the Graphics Department
to submit logo concepts for Enbridge’s
160th Anniversary. The lamplighter was
an element we had to incorporate
into the logo.
The executives at Enbridge chose
my logo and it was used on various
projects throughout the entire year.
It was etched onto a plaque and
mounted to a lantern at the front of
the building.
4. More?
Are You Spending Too Much How Can I Save Energy – and Money?
As your home’s energy efficiency goes up, your costs can go down.
on Your Enbridge Bill?
Enbridge Gas Distribution wants to help customers do just that.
How? Through our Home Weatherization Program.
How Do I Apply? Why Should I Take Part?
If you’re in financial need, our free program can: Or
How Do I Qualify?
1) Lower your bills.
2) Cut your natural gas use.
3) Make your home more comfortable.
ENBRIDGE GAS DISTRIBUTION HOME WEATHERIZATION PROGRAM
ENBRIDGE GAS DISTRIBUTION HOME WEATHERIZATION PROGRAM
I redesigned the Enbridge Gas Distribution Home
Weatherization Brochure for the Enbridge Marketing
Department to promote the program. The client asked
me to find appropriate images and design the brochure
within Enbridge’s brand standards.
5. Our client for Public and Government
Affairs at Enbridge came to me and
asked me to come up with something
visual to create awareness about the
Enbridge EMT blog.
I suggested that we turn the blog
page into a talk bubble. We put the
information up on internal monitors
and I recommended a three-sided
tent card for the cafeteria tables
so everyone in the building would
receive the new information.
The launch of the blog was a success!
6. Poster for the Annual Celebrate Niagara
Event. The posters were displayed at the
venue. Menus were also designed to
match the posters.
Menu
Salad of Sliced Tomato,
Gazpacho Vinaigrette, Rainbow Radishes
and Salted Cucumber Noodles
Lake Huron Trout Fillet, Local Carrot Risotto,
Tarragon and Olive Oil Aioli
Quebec Duck Breast and Warm Salad of New Potatoes,
Wellington Court Bacon, East West Line Green Beans
and Reduced Red Wine Sauce
Petite Lemon Mousse with Fresh Raspberry and Crisp Phyllo
Double Chocolate Tart with Cherry Crème Fraîche
Goats Cheese Panna Cotta
7. Commercial Incentive Summary I designed this brochure for the Marketing Department.
The deadline and budget restriction was tight. I chose
all the imagery, created the composition and delivered
the final layout on time. The client was very impressed.
How Enbridge Can Help
Energy Efficiency - For Existing Buildings Energy Efficiency - For New Construction
Retrofit Incentives Audit Incentives
Design Assistance Program (DAP)
3 * 3
3
New Building Construction Program (NBCP)
Monitoring & Targeting
3
3
Water Conservation
School Boards
To get started on an energy efficiency
project for your building or for more
information, contact Enbridge Gas
Distribution at: 1-866-844-9994
Condensing Boilers
proved measures must 3
mary only and certain Fax: 416-495-8350
on Inc. representative energyservices@enbridge.com
ojected savings of any
www.enbridge.com/business
2008-09-00164 Commercial Incentive Summary 2008
9. Breakfast THIS MORNING
at The Fairmont Royal York is offered at:
Poster for York’s Kitchen at the
Fairmont Royal York Hotel. This poster
appeared in various locations in the
hotel to promote the restaurant.
York’s Kitchen Avenues Shopping Level below the Lobby
Breakfast Enjoy a traditional buffet breakfast.
York’s Deli & Bakery Avenues Shopping Level below the Lobby
Breakfast on the Run Grab a gourmet breakfast sandwich, fresh fruit,
mega muffin or piping hot Second Cup coffee.
10. The Food and Beverage Manager
at The Royal York Hotel asked me
to design a poster to promote
Benihana’s complimentary birthday
dinner. The layout had to comply
with Fairmont brand standards.
This poster was backlit and was
displayed in the Pathway leading
to the hotel lobby.