4. e
The Mind Of Th
“A Peek Into er –
Global Consum Connecting With The Male Shopper
2012 -2017”
• indscapes
Consumer M More receptive target group for new categories
1st India
Prepared for – Less guilt about indulgence / convenience products
12th Septemb
er, 2007 – Less rigid notions about household products and priorities
Store
– More money!
he
nson, CEO T
Maureen Joh
• But… Need help in unfamiliar terrain
– Make it easier for them to shop categories that have been
CLARIS LIFE
An internation
al pharmaceuti SCIENCES L
traditional ‘woman domain’
cal company foc
using on delive TD.
ry systems for
– More than 50% of toilet soap shoppers are men and they spend an
Established in treatment of cri
1999. tical illnesses an
Begun its life
as a trading com d diseases.
Now become pany, importin
a Rs. 4000 mi g medicines and
life saving me
A significant
dicines and ho
llion company
spital products
, with staff str average of 3 minutes trying to make a decision on what soap to
also getting som
ength of 3100
people, manu
e manufactur
ed by Indian
companies.
share of the com . facturing and
Company
Enjoys a uniqu
Operates in mo
e position in the
pany's revenu
regulated ma
es come from
rkets because
buy whereas women decide in less than a minute!
international
operations
marketing ste
rile parenteral
preparations,
re than 76 cou of its know-ho
Presence across ntries, through w and expert
Background North Ameri its subsidiaries ise in manufac
force and local ca, Central & , offices and ma turing injectabl
teams in variou South America, rketing/distrib e products.
A total of 33 pro s countries. Europe, China ution network
duct registrati , CIS, Asia Pa
A diverse cus ons and 63 do cific, Middle
tomer profile ssier submissi East and Afric
covering institu ons completed a through its
Customer bas in Q3 2006, wi own sales
e in India includ tions, major cor th 672 product
doctors. es institutions, porate hospital registrations
large corporat s and internati till December
Efforts toward e hospitals and onal aid agenci 2006.
s medical edu nursing home es.
for young do cation includ s, translating
ctors, publicat e participatio into a user bas
ion of scientific n in several nat e of 25000+ ind
journals and ional and intern ividual
other such ini ational congre
Sushil Handa, tiatives. sses, sponsorsh
Founder-Prom ip of training
Arjun S. Hand oter & CMD. programs
Key a, Promoter Dir
Aditya S. Hand ector & COO.
Management a, Promoter Dir
Personnel Amish Vyas, ector & CFO.
Regional Busin
Chetan S. Ma ess Head – Re
jmudar, Vice gulated Marke
Nayan Rao, Dir President – Te ts
ector. chnical.
Clinical Nutrit
ion
Anesthesia
Plasma Volum
e Expanders
Business Blood Products
Divisions Advanced An
ti-infectives
Renal & Transp
lant
Oncology
Infusion therap
y
Disposables &
Equipment
Pharmaceutical
Generics
1
36. The line it is drawn
The curse it is cast
The slow one now
Will later be fast
As the present now
Will later be past
The order is
Rapidly fadin'
And the first one now
Will later be last
For the times they
are a-changin'
Bob Dylan