1. Why Use Twitter?
Personal Uses
Business Uses
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Sharing news
Meeting new people •
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Building community
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Real-time search
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Learning
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Steady stream of
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ideas, content, resources
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, tips
• Entertainment
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Brand building
Customer service
Product / service feedback and reviews
Monitoring trends
Competitive intelligence
Contests, polls, surveys, coupons
Real-time testimonials
Extend the reach of your
blog, website, Facebook fan page
Find vendors, partners, tech
help, employees
Editor's Notes
Why do people use Twitter? There are personal reasons as well as business reasons to use Twitter.For example, meeting new people or like I discussed before, the real-time search that Twitter offers. From the business side, customer service is very important. Or monitoring trends, which is simply knowing what people are talking about so you know what type of information to post in order to get in the conversation. Another great business use is real-time testimonials. The ability for the company to say that five minutes ago, this person said this about our product.