This document provides an overview of key concepts in corporate marketing for beginners. It discusses 1) focusing marketing strategies on customers, 2) using storytelling to build a brand's identity, 3) utilizing content marketing to build customer trust, and 4) leveraging search engine optimization to connect with new audiences. Additional topics covered include developing brand identities aligned with business goals, identifying target customers, and creating a marketing strategy and content plan framework. The document ends by thanking the reader and expressing interest in future collaboration.

1. Corporate
marketing
beginner's workshop by MisBiz Pro

2. Your fonts, logos,
colors and images
form a visual
identity for your
brand.01

3. the action or business of promoting and
selling products or services, including
market research and advertising.
(noun)
marketing

4. 1. FOCUS ON YOUR
CUSTOMERS
2. BUILD YOUR
BRAND'S STORY
3. UTILIZE CONTENT
MARKETING
4. GET YOUR BUSINESS
FOUND USING SEO
Build your marketing strategy
around your customers.
Storytelling is one of the most
powerful marketing tools.
Through creating quality
content, you build customer
trust.
Search engines can connect you
to new and relevant audiences.
what works best?

5. marketing
content &
strategy02

6. A brand identity is the face of
your business.
Determine key business goals.
Your brand identity should help fulfill them.
Identify your customers.
brand identity

7. social media
marketing
online
traditional
marketing
how the model translates

8. 761 872
DOCUMENTS
CREATED
ACTIVE USERS
THIS YEAR
JANUARY JULY NOVEMBER
986
DESIGNS MADE
AND EDITED
how our numbers are looking

9. checklist
Building a strategy
Brand awareness campaign
Demographic and
Developing a mission statement
Building audience personas
Framework for your content plan

10. thank you.
we look forward to working with you.