3. SWOT analysis - Competitor Set GDS, TPI and Tripadvisor audit Website and Booking Engine review Reporting (Rooms & M&E) PMS and other systems review (i.e. Delphi, Ideas) including potential investments in new technologies and tools Twelve months pricing strategy submission and Implementation (Rooms & M&E) Empower key sales and front line departments with ongoing ad-hoc training Regular on site meetings Immediate next steps
4. Consortia Preferred Programs GDS campaigns: Amadeus, Sabre and Galileo Review of index points, descriptions, location, pictures etc. (Including M&E and F&B outlets) Country of origin data and development GDS – Improvements
5. Rates audit (i.e. HRS, Splendia and Expedia are selling at lower rates) Recommended IDS: IDS More can be added, targeting Spa and F&B outlets
6. Revenue Reports BOB vs. Budget, Forecast and Last Year performance 3 Months pick-up Yield (to monitor the short, medium and long term selling strategy) M&E Performance (BOB vs. Budget and forecast) Revenue by market segment End of The Month report analysing the RGI and KPI’s per property Reports with specific requirements can be created on ad-hoc basis.
8. Yield Strategy Cold – Warm and Hot periods Restrictions/tactical Rate strategy per day and room category
9. 3 Months Pick-up Variance on daily Pick-up of the next three month for Occupancy, ARR and Total Revenue
10. Performance by Market Segment Market segments Performance Analysis vs. Budget – Forecast and Last year
11. M&E Performance Arrow indicators: Revenue above budget – In line with expectations – below budget ConPAST analysis in M&E – per day and month vs. Budget Contribution per Available Space Time
12. STRGlobal (Formerly the Benchmark) Rate Shopper Hotelligence 360 Channelmanager RMS (e.g. Ideas) Two way interface and integration to PMS and Delphi Tools & Technologies Recommendations